Director of Performance Creative, ClickUp
$200-250k
OTE
+ Equity
More information about location
Workplace productivity platform
Be an early applicant
Workplace productivity platform
1001+ employees
Be an early applicant
$200-250k
OTE
+ Equity
More information about location
1001+ employees
Company mission
To save people time by making the world more productive.
Role
Who you are
- Experience: 5+ years in performance marketing or creative production, ideally with hands-on experience producing video ads and static ads for digital channels
- Technical Skills: Proficient in creative software tools (e.g., Adobe Creative Suite, Figma), familiarity with paid media platforms, and a strong understanding of performance metrics
- Creative Vision: Strong portfolio showcasing the ability to tell compelling stories in a concise, visually engaging way across various digital platforms
- Operational Excellence: Demonstrated experience managing vendor relationships and ensuring timely, on-budget content delivery at scale
- Data-Driven Mindset: Comfortable analyzing performance data, running hypothesis-driven tests, and iterating quickly based on insights
- Collaboration: Proven track record of working cross-functionally to align creative assets with business objectives
What the job involves
- We are seeking a star player who will own the end-to-end creative process for performance media advertising
- This individual will blend a strong creative vision with operational excellence to develop and manage large-scale ad projects (upwards of 300 new creatives per month)
- The primary objective is to consistently test, learn, and optimize creative assets that drive higher value conversions and lower acquisition costs
- Conceptualize and guide the development of engaging video and static ads for performance channels (e.g., Facebook, Instagram, TikTok, YouTube)
- Infuse fresh, innovative ideas into the creative process while ensuring brand consistency
- Liaise with internal teams and external vendors to create, review, and deliver 300+ creatives per month on time and within budget
- Establish streamlined production processes to maintain high-quality outputs at scale
- Develop hypothesis-driven test plans to rapidly iterate on creative concepts
- Track and analyze performance metrics (CTR, CPA, CAC, ROAS) to identify top-performing ads and inform ongoing improvements
- Aggressively focus on fLTV/CAC through continuous creative experimentation and optimization
- Work closely with marketing, analytics, and product teams to integrate insights into creative briefs
- Share learnings and best practices across departments to refine broader marketing strategies
- Staff up with high quality vendors/freelancers as needed
- Oversee production budgets and negotiate favorable terms with vendors/freelancers
- Ensure deliverables align with quality standards, timelines, and budget constraints
- Implement A/B and multivariate tests to evaluate ad variations
- Utilize results to rapidly increase spend on winning creatives and discontinue underperformers (test cheaply, then scale successfully)
- Jump in and aid in the production of assets
- Editing, designing, filming
- Do what it takes to win
- North Star: FLTV/CAC Increase: Achieve 20% increase in fLTV/CAC within 6 months through creative testing and campaign optimizations
- This role is at the center of driving down acquisition costs through smart, innovative, and scalable creative. By merging creative direction with operational rigor, the Performance Creative Director is directly contributing to the company’s revenue growth and brand impact
Our take
Clickup provides a set of professional tools for collaborative project management, spreadsheets, document processing and workplace communication which are accessed from a single platform. In contrast to most of the austere, pared-back tools you might find in the workplace, it takes a playful approach, with its programs looking more like fun consumer-focused apps while still being fully-featured.
The company isn't alone in the workplace productivity market, counting Asana, Jira, Slack, and Monday among just a few of its competitors. However its advantage comes from its unified platform which encourages users to stay in ClickUp's ecosystem rather than look outside for other tools. Indeed, the vast majority of its users utilise three or more of its products. This has led to strong success in its market, with over 800,000 teams using the platform in enterprises such as IBM, logitech and Spotify.
ClickUp has been the beneficiary of a significant amount of investment, which it has used to develop its product and expand internationally. As it grows its footprint in Asia and Europe, where nearly half of its customers are based, it has also unveiled a new version of its platform which integrates AI writing and advanced search tools. The company is well poised to deliver on its vision of becoming the one app to replace them all.
Freddie
Company Specialist at Welcome to the Jungle
Insights
10% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Oct 2021
$400m
SERIES C
Dec 2020
$100m
SERIES B
Total funding: $537.2m
Company benefits
- 16" MacBook Pro
- Moving Expenses
- $200/mo commuter benefits
- Team lunches each week
- 401(k) match up to 2%
- Unlimited snacks, kombucha, and cold brew
- Health insurance
- Dental insurance
- ClickUp swag
- Teammate recognition rewards
- Flexible PTO
Company HQ
East Village, San Diego, CA
Leadership
Alex Yurkowski
(CTO)Previously co-founded Mango Technologies. Experience as a Software Engineer for IBM and as an iOS Developer for Notre Dame Research Group.
Zeb Evans
(CEO)Previously co-founded Fast Followerz and spent one year as a Monorail Driver for Walt Disney World.
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