Director of Product Marketing, Ironclad
$200-240k
+ Equity
Enterprise software for managing contracts
Job no longer available
Enterprise software for managing contracts
501-1000 employees
Job no longer available
$200-240k
+ Equity
501-1000 employees
Company mission
To power the world’s contracts.
Role
Who you are
- Experience within SaaS B2B companies - even if in other roles prior to PMM!
- 10+ years of Product Marketing or relevant experience (at least 5 of those should be direct Product Marketing experience)
- 3+ years of leading a team
- Experience crafting compelling, value-driven product messaging and positioning
- Technical competence (knowing the technical ins and outs of how their product works)
- Great at simplifying complex technical concepts into compelling stories
- Exhibits empathy for customers & prospects; puts the buyer first in everything they do
- Able to think big picture and prioritize what’s most important, but also able to roll up sleeves and ship compelling work product
- Thrives in fast-paced and sometimes ambiguous situations; enjoys finding the right path forward
What the job involves
- At Ironclad, our Product Marketers solve the most pressing problems for the business.
- As market experts, we partner with EPD to drive the product roadmap, enable our organization, and devise the strategic GTM plays that take our company to the next level.
- Join us, and you will have an opportunity to proactively define and lead how our company scales
- As a Director of Product Marketing, you will lead a team of Product Marketers, driving cross-functional alignment and ensuring our messaging resonates with our target audience.
- Your role will be instrumental in shaping our market perception, driving customer engagement, and accelerating revenue growth
- Lead a team of 4 Product Marketers who each own a specific market area — a cross section of product functionality, competitors and personas. We build expertise in these areas individually and use them as the building blocks of our broader strategy, messaging and positioning
- Collaborate closely with GTM to develop sales tools, enablement resources, as well as product and persona-focused collateral
- Focusing on team leadership, team building, mentorship, and setting goals/OKRs for a high-performing Product Marketing team
- Drive all product launches and ensure GTM readiness across the organization
- Develop comprehensive launch plans that include messaging, positioning, content, sales enablement materials, and training programs to support successful product adoption
- Coordinate the timing and execution of product launches to ensure alignment with broader business and marketing objectives
- Create new ways of working such as GTM & Product Councils to align stakeholders around launches as well as facilitate feedback directly from the field
Our take
Business contracting is often inefficient and messy, with approvals required from various stakeholders and many processes still paper-based. Ironclad is a platform that digitises, automates, and streamlines contract workflows, allowing legal teams to focus on legal work rather than paperwork. Ironclad’s platform features collaborative tools that facilitate business operations and extract and catalog contract metadata, making information easier to access and act upon. Its enterprise customers include Dropbox, Mastercard, Pixar, Fox, and L’Oréal.
Despite its success, Ironclad faces competition in the $3 billion contract lifecycle management industry from major players like DocuSign and emerging ones like Contractbook. The company recently announced Ironclad Signature, marking its entry into the $25 billion eSignature market. The new feature speeds up the signature process by an estimated 80% and provides summaries and approval histories to users. This new tool is expected to strengthen Ironclad's position in the sell-side contract lifecycle management market.
Additionally, Ironclad introduced value-based pricing, charging only for completed, signed agreements, unlike other providers who charge for every signature packet sent out. Ironclad, backed by investors like Accel, Sequoia, Y Combinator, and BOND, remains committed to innovating and maintaining its leadership in the contract lifecycle management space.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-3% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Jan 2022
$150m
SERIES E
Dec 2020
$100m
SERIES D
Total funding: $334.1m
Company benefits
- Dental, and vision insurance
- 401K
- Wellness reimbursement
- Flexible vacation policy
- Generous parental leave for both primary and secondary caregivers
- Work from home opportunities
- Health insurance
Company HQ
South Beach, San Francisco, CA
Leadership
Cai GoGwilt
(CTO & Chief Architect)Studied HSPS at Cambridge, and Computer Science at MIT. Was a Summer Technology Analayst at Goldman Sachs. Worked as a Research Assistant at MIT. Was a Software Engineer at Palantir.
Jason Boehmig
(CEO)Former Corporate Lawyer at Fenwick and Professor of Law at the University of Notre Dame before founding Ironclad in 2014.
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