Freelance Marketing Copywriter, Eight Sleep

• 3+ years of professional experience writing marketing copy for consumer brands, spanning email, paid media, and web
• Strong portfolio showcasing copy that engages, informs, and converts across channels
• Excellent writing, editing, and proofreading skills with a strong eye for detail
• Ability to distill complex ideas into simple, benefit-oriented language
• Understanding of direct response principles, digital best practices, and customer journeys
• Highly organized, self-motivated, and comfortable working in a fast-paced environment
• Strong collaboration and communication skills

Desirable

• As our Freelance Marketing Copywriter, you’ll create clear, persuasive, and on-brand copy for Eight Sleep’s key marketing channels - including email, paid ads, and web. You’ll work closely with our Lifecycle, Growth, and Brand teams to develop messaging that engages customers at every stage of their journey and drives measurable business results
• This is a remote, contract role reporting to the Director of Lifecycle Marketing
• We are a mission-driven company, so passion for our work is key. This role spans three main areas:
• Write: Craft compelling copy across email, paid media, and web that connects with our audience and inspires action
• Collaborate: Partner with design, lifecycle, growth, and product teams to bring creative concepts to life in a way that aligns with our brand voice and strategy
• Optimize: Use feedback and performance data to refine messaging and improve conversion across channels
• Write high-impact copy for email campaigns, lifecycle flows, newsletters, product launches, and promotional campaigns
• Develop clear, concise messaging for paid ads (social, search, display) that drives clicks and conversions
• Craft engaging and benefit-driven copy for web pages (landing pages, product pages, homepage, etc.)
• Translate product features and customer insights into simple, compelling narratives
• Maintain consistency in brand voice across all channels while experimenting with fresh ideas
• Partner with designers and marketers to ensure cohesive creative execution
• Analyze performance data and feedback to iterate and improve messaging over time