Senior Manager of Public Relations, Klaviyo
$112-168k
3+ days a week in office
The only CRM built for B2C
Be an early applicant
The only CRM built for B2C
1001+ employees
Be an early applicant
$112-168k
3+ days a week in office
1001+ employees
Company mission
Klaviyo is the only CRM built for B2C brands. Powered by its built-in data platform and AI insights, Klaviyo combines marketing automation, analytics, and customer service into one unified solution, making it easy for businesses to know their customers and grow faster.
Role
Who you are
- You have experience taking complex concepts and product narratives and making them clear, compelling and relevant for top-tier business and tech media
- With a deep curiosity about business, technology and ecommerce, you know how to dig into data and insights to craft stories that resonate across a variety of channels
- 8+ years of experience in a communications or media relations role, either in-house or at an agency supporting high-growth companies
- A strong track record of securing earned media coverage across business, technology, and industry press
- Deep relationships with key reporters covering business, technology and marketing and an interest in emerging channels like Substack
- A relentless curiosity and drive to find, develop, and tell compelling stories
- Excellent writing and communication skills, with the ability to craft sharp narratives and talking points
- You like a fast-paced, fun environment where every day might be a little different
- A collaborative, team-first mindset, but also a self-starter who can run with ideas and execute
What the job involves
- We’re looking for a Public Relations Lead to join our Communications team
- This role is for someone who loves engaging with reporters, uncovering compelling stories, and shaping narratives that matter
- Shape narratives: Work with cross-functional teams to develop compelling storylines and strategies that align with business priorities
- In this role, you’ll be a critical part of building our external communications strategy, drive media outreach efforts, build and maintain strong relationships with journalists, and work closely with executives and cross-functional teams to ensure we’re consistently part of the right conversations
- Think creatively: Bring new ideas to the table to support our storytelling
- If you’re a strategic thinker who loves the hustle of media relations and knows how to turn big tentpole moments, company milestones, product launches, and industry shifts into headlines, we want to hear from you
- Drive media engagement: Proactively pitch stories, build strong relationships with reporters, and secure high-impact coverage across business, tech, trade media, broadcast and podcasts
- Collaborate across teams: Work with product marketing, product managers, data teams, and others to identify and develop media-worthy insights as well as other teams such as content and social media to amplify and create owned media opportunities
- Secure speaker opportunities: Identify and secure speaking opportunities at key events to amplify Klaviyo’s thought leaders
- Spokesperson development: continuously cultivate our key spokespeople’s approach, working with them to improve and refine
- Be a pulse on the industry: Stay ahead of media trends, competitor news, and relevant industry conversations—ensuring we’re part of the discussion and approaching storytelling in innovative ways
Our take
Klaviyo is a marketing firm helping growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing campaigns. From personalised newsletters to automated emails when customers abandon their shopping carts, the marketing automation platform makes it easy for businesses to capture, store, analyze, and predictively use their own data to drive measurable, high-value outcomes.
Klaviyo's CEO, Bialecki, believes that the main problem with e-mail marketing today is that there is a divide between two kinds of tools: analytics tools that help you understand what people are doing on a website, such as what products they are considering, and messaging tools that send them a marketing e-mail. Operating primarily within the retail and eCommerce industry, Klaviyo aims to solve this by offering a tool that brings together analytics and messaging. This allows companies to bring all of their first-party data into a single platform to get a deep understanding of their customers and then activate that data to deliver highly-targeted, personalised communications through email and SMS. In the process, Klaviyo's customers get a deep understanding of their consumers.
Klaviyo is a fast-growing company mainly due to its business model - the firm offers a concrete ROI for Klaviyo’s clients if the software persuades customers to make purchases by treating different types of customers differently. An IPO in 2023 has led to Klaviyo's release of Klaviyo AI, which empowers businesses to unlock revenue-driving opportunities and deliver exceptional customer experiences across channels. Still in its early days of public listing, it will be interesting to see how Klaviyo fares in the years to come.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Employee endorsements
Opportunities to learn
"Not only we have a good stipend to spend on learning but we also have development days every quarter, where we can switch off and focus on the areas..."
Funding (last 2 of 6 rounds)
Aug 2022
$100m
LATE VC
May 2021
$320m
SERIES D
Total funding: $778.5m
Company benefits
- Private health care cover
- All full time employees receive equity
- Commuting allowance for when you do travel to the office,
- A very generous education allowance every year for you to spend on learning and development.
- Participation in Klaviyo ESPP
- Personal lifestyle allowance
- Flexible holiday scheme
Company values
- We are owners.
- We always put our customers first
- We strive to make the world more equitable
- We are ambitious
- We are always learning
- We collaborate radically
- We are remarkable
Company HQ
Financial District, Boston, MA
Articles
Leadership
Andrew Bialecki
(CEO)Previously CTO at RockTech, Senior Engineer at Performable, Lead Engineer at Applied Predictive Technologies and an SDET Intern at Microsoft
Ed Hallen
(Chief Product Officer)Currently an Advisor at Team Engine. Previously worked in Enterprise Business Development at Google, Summer Associate at Accel-KKR and Principal at Applied Predictive Technologies.
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