Director of GTM Enablement, Netlify
$170-230k
OTE
+ equity
Unified code automation platform for websites and apps
Job no longer available
Unified code automation platform for websites and apps
101-200 employees
Job no longer available
$170-230k
OTE
+ equity
101-200 employees
Company mission
To make sure the web changes for the better.
Role
Who you are
- Proven experience in technical enablement, ideally from a background in Solutions Engineering or Sales Engineering, with a deep understanding of the developer landscape
- A knack for breaking down complex technical topics and making them accessible for different internal teams, like sales and agency partners
- Experience working at a company with a highly technical product, preferably selling to developers, with the ability to walk the walk and understand the developer audience on a deeper level
- Exceptional communication skills, with a natural ability to teach and relay information clearly and effectively to non-technical teams
- Hands-on experience in building enablement programs from scratch, including curriculum design, knowledge management, and training content
- A proactive approach to collaborating with cross-functional teams, including marketing and product, to challenge the status quo and drive improvements in internal training materials
- Based in North America, with the flexibility to communicate across global teams if needed
What the job involves
- At Netlify, we are building our Enablement Team from the ground up, and this role will be one of the founding members of that team
- You’ll have a key role in driving internal consistency and helping cross-functional teams align on how we communicate the value of our product
- We’re looking for someone to help solve an important business need: creating a unified approach and shared vocabulary to enable our teams to effectively present what we offer
- As a founding team member, you’ll build the curriculum and comprehensive enablement strategy, with opportunities to shape the team’s future direction
- You'll work closely with marketing, product, and technical stakeholders to ensure everyone is aligned in how we talk about our technology
- By developing consistent training materials and communication strategies, you’ll empower teams to confidently share the Netlify story and navigate technical conversations
- Create a comprehensive enablement curriculum from scratch, collaborating with Product and Marketing to keep our technical messaging consistent and relevant
- Lead enablement sessions, including technical demos and Q&As, creating a space for real-time questions and deeper understanding and ensuring GTM teams are well-prepared to represent our technical story
- Establish a streamlined internal communication framework, reducing noise and structuring weekly enablement sessions to ensure consistent, clear messaging across teams
- Partner with product, marketing, and internal stakeholders to continuously improve how we teach our teams about Netlify’s technology and value propositions
- Build and manage certification programs and interactive learning paths to validate technical competency across teams, using metrics and KPIs to measure and improve the effectiveness of enablement initiatives
- Deliver engaging enablement sessions, like technical demos or webinars, adapting to real-time questions and helping internal teams understand the developer audience more deeply
- Create and maintain a central knowledge base of technical resources, best practices, and competitive intelligence
- Gather and integrate feedback from team members and program participants, continuously refining training materials and delivery methods to ensure they’re inclusive, relevant, and impactful
- Build scalable processes for rapid enablement following new product releases and feature launches
- Facilitate regular knowledge-sharing sessions between technical teams and customer-facing teams
- Maintain an up-to-date enablement calendar, aligned with product launches and company priorities, to keep technical resources, sessions, and certification tracks current and accessible to all team members
Application process
- When applying please include:
- A resume or short listing of your job history & skills (link to a LinkedIn profile would be fine). We appreciate a cover letter explaining why you would enjoy working in this role at Netlify to get to know you a bit better, though this is not required and will not impact your application
Our take
Servers have been essential to web development since the rise of the internet, but advancements in online infrastructure are causing them to become antiquated. This has resulted in a demand for an alternative to servers that is easier to deploy and scale on today’s web.
Netlify provides a platform that takes care of back-end infrastructure for front-end developers. The technology uses a new server architecture named Jamstack which migrates development functionality to a web browser. As a result, websites can be rendered directly through API microservices instead of calling servers.
The company has more than 4 million developers, and continues to focus on scaling its enterprise customer roster which currently includes Google, Facebook and Unilever. It has also adapted to support developers in the AI age, supplying extensions for observability and prerender, as well as an AI Gateway.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-13% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Dec 2021
$105m
SERIES D
Mar 2020
$53m
SERIES C
Total funding: $214.1m
Company benefits
- We offer full benefits including flexible time off, sponsored mental health resources, at least 16 weeks of parental leave, $2k/yearly learning and development allowance, 401k, and more
- Build out a home office with a generous starting stipend. Expense your internet, cell phone, or co-working membership within a monthly allowance
- We are a distributed culture but we also like to get together and meet! Netli-meet your coworkers at annual team offsites and all hands
Company HQ
Financial District, San Francisco, CA
Leadership
CEO of the company since 2014. Previously CEO at BitBalloon, Founder at Webpop and Director of Development / CTO at Domestika.
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