Senior Staff Product Designer, Coinbase

• Expertise in Product Design: 10+ years of professional experience designing consumer-facing products for web and mobile, with a strong portfolio showcasing excellence in UX thinking, visual design, and written communication
• Systems Thinking: Proven ability to design at scale, creating reusable patterns and components that drive efficiency and consistency
• Collaboration and Influence: Strong ability to build relationships and influence stakeholders across Product, Engineering, and other XFN teams
• Strategic Impact: Experience driving design strategy and contributing to product roadmaps with measurable business and customer outcomes
• Technical Proficiency: Fluency in Figma and prototyping tools, with experience conducting user research studies and leveraging insights to inform design decisions
• Low Ego, High Impact: Collaborative, open-minded, and eager to transform complexity into simplicity

Desirable

• The Platform Design and Research team at Coinbase plays a critical role in executing our vision to create more economic freedom for the world. This team is at the center of execution for products across the entirety of the company
• We’re building the most secure, trusted, and easiest-to-use cryptocurrency products for millions of people just getting started with crypto, as well as long-standing loyal customers with advanced knowledge of the cryptocurrency space
• As a Sr. Staff Product Designer, you will contribute to our mission, vision, and strategy through a deep understanding of customer and business needs. You will develop optimal user journeys to help our customers understand how to use cryptocurrency and complete their tasks with ease and confidence
• You’ll work closely with Product, Engineering, and cross-functional (XFN) teams to build simple, easy-to-use experiences that express the Coinbase brand and values
• Lead and execute complex design initiatives that span multiple product areas, ensuring alignment with Coinbase’s strategic goals
• Collaborate cross-functionally to drive and shape product vision and strategy, influencing stakeholders across the company
• Define and inform the user experience of critical customer journeys, ensuring they are intuitive, scalable, and delightful
• Partner with Design Systems teams to create scalable patterns and components that elevate quality and consistency across Coinbase products
• Conduct in-depth analysis of user needs and business requirements to deliver innovative solutions that drive measurable outcomes
• Participate in all project phases, including planning, strategy, execution, QA, and retrospectives, ensuring design excellence at every step
• Act as a thought leader in product design, mentoring other designers and contributing to a culture of innovation and experimentation
• Experiment with and apply emerging AI tools to accelerate prototyping, ideation, and design workflows
• What Success Looks Like
• Delivering critical business and customer value with reliable consistency
• Driving adoption of scalable systems and processes across product areas
• Influencing strategy and solving complex problems that span the company
• Enabling teams to make tradeoff decisions that balance craft, product impact, and timelines
• Becoming a thought leader in crypto and Web3, pushing boundaries and redefining product capabilities