Creative Director of Customer Marketing, Salesforce
$214.8-327.6k
World's leading CRM provider
Be an early applicant
World's leading CRM provider
1001+ employees
Be an early applicant
$214.8-327.6k
1001+ employees
Company mission
To empower companies to connect with their customers in a whole new way.
Role
Who you are
- BA or BFA
- World-class portfolio of work that exemplifies top-notch conceptual ideas and development across a variety of mediums, inc. film
- Outstanding presentation skills and proven ability to produce and pitch world-class strategic presentations to all levels of an organization
- 8+ years experience working on a customer marketing creative team (or comparable - partner marketing, brand partnerships creative teams)
- 12+ years experience in a creative agency or client-side group; B2B / tech experience is a plus
- 7+ years experience leading and managing a team in a creative agency or internal creative group; global experience is a plus
- 10+ years experience in marketing work with a rich portfolio including digital, print, interactive, website/mobile design and video
- Hands-on expertise in developing creative solutions and campaigns across all mediums: advertising, film, websites, mobile and graphic design, Corporate ID, interactive, social campaigns, content marketing and events
- Expert knowledge of creative process and all digital creative software tools
What the job involves
- With an incredibly deep and diverse portfolio of customer success stories, we need a creative leader to help us to unlock the best-in-class stories and share them with the world. In partnership with our SVP, Customer Marketing, you will be the creative center of defining how these stories are told through a variety of mediums and channels - from events to campaigns
- In concert with Brand Creative, you will evolve the system for customer storytelling, defining the look-and-feel of everything from our photography to our artwork to our films.
- Reporting into the SVP, Global Brand & Creative, you will also manage a team of talented designers and copywriters to help execute and uphold our goal of delivering best-in-class customer storytelling
- You will act as the bridge between Customer Marketing and Creative, ensuring that our customer storytelling is consistent and aligned to our brand in execution. You will help to craft the guidelines, structure and support resources for developing customer creative across mediums, driving consistency in output and storytelling globally
- Help to own the creative strategy, conceptual development, ideation and execution across key customer marketing briefs
- Collaborate with Customer Marketing and Brand to select and craft stories that seamlessly align with Salesforce’s brand strategy and messaging
- Work cross functionally with key marketing leads to present creative concepts and solutions against briefs
- Extend the Salesforce brand system into customer marketing efforts, crafting the guidelines, systems and resources for concepting → execution across mediums
- Partner with Customer Marketing and key Creative leaders to drive customer storytelling initiatives across core brand channels, including advertising and events
- Partner with our Salesforce Studios film team to tell top customer stories, seamlessly integrating and pulling through our customer film narratives and storytelling devices into other customer marketing assets and moments
- Manage cross-functional relationships to ensure on-brand execution of key customer stories
- Partner with Customer Marketing to help further establish the process and strategy for working with cross-functional teams in terms of receiving, validating, leveraging and executing on a customer story across program types, e.g. strategic events, films
- Lead, manage, and enable a team of customer marketing creatives to deliver on top customer stories assets
Our take
Salesforce is a global cloud computing company, best known for its on-demand, comprehensive customer relationship management (CRM) solutions. The company was launched to mitigate the doubts that business owners felt regarding third party companies holding their data.
By providing essential, customer-oriented CRM software, Salesforce places itself at the heart of digitised businesses. Furthermore, by building out its AI capabilities, the company removes the complexity of AI, enabling any business to deliver smarter, personalised and more predictive customer experiences.
Due to the continued innovation offered by the company, over 150,000 companies, both big and small, are growing their business with Salesforce today. Despite a tumultuous 2023 filled with activist investors, a boardroom shake-up and the unprecedented step-down of Co-CEO Bret Taylor, Salesforce continues to close several acquisition deals and managed to drive up its stock value by 96% from the end of 2022 to 2023.
Steph
Company Specialist at Welcome to the Jungle
Insights
-8% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2001
$46.9m
SERIES D
Nov 1999
$13.2m
SERIES C
Total funding: $64.5m
Company benefits
- With 9 standard holidays and four floating holidays, you get a total 13 paid days off each year
Company HQ
Financial District, San Francisco, CA
Leadership
Marc Benioff
(Chair & CEO)Previously Senior Vice President at Oracle Corporation for 13 years.
Parker Harris
(CTO)Previously worked as a Software Engineer for over six years. Harris also co-founded Left Coast Software.
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