Director of Partner Marketing, Invoca
$170-190k
+ Stock options + bonus potential
Conversation analytics software to grow revenue
Job no longer available
Conversation analytics software to grow revenue
201-500 employees
Job no longer available
$170-190k
+ Stock options + bonus potential
201-500 employees
Company mission
To enable revenue team to connect paid media investments to business outcomes, improve digital engagement, and convert more leads into sales.
Role
Who you are
- The ideal candidate should be an energetic and strategic thinker with a proven track record of building and nurturing successful partner relationships in the SaaS and AI space
- 10+ years of experience in marketing, with at least 5-7 years focused on partner marketing in B2B SaaS / Enterprise Software
- Proven success in developing and executing partner marketing strategies that drive measurable business growth and partner engagement
- Experience establishing and managing relationships with technology partners, digital agencies, resellers, and other channel partners
- Strong ability to collaborate cross-functionally with product management, sales, marketing, and customer success teams to align and execute on go-to-market strategies
- Solid analytical skills with the ability to track, analyze, and report on key performance metrics related to partner marketing efforts
- A strategic thinker with excellent organizational and project management skills to juggle multiple priorities and drive cross-functional alignment and execution
What the job involves
- The Invoca marketing team is seeking a talented and strategic Director of Partner Marketing to lead our partner ecosystem marketing initiatives
- In this role, you will be part of a vibrant, remote, and dynamic team, collaborating closely with sales, marketing, and customer success leaders to expand Invoca’s partner programs and alliances
- You will play a critical role in developing and executing joint go-to-market strategies that drive mutual growth for both Invoca and its partners
- Develop and execute a comprehensive partner marketing strategy to enhance Invoca’s visibility and demand through and with our partners, including technology partners, digital agencies, and resellers
- Act as a key liaison between Invoca’s marketing team and our partner ecosystem, designing and implementing co-marketing programs, better together use cases and campaigns that drive partner engagement, lead generation, and revenue growth, ensuring seamless execution and measurable outcomes
- Work collaboratively with the Strategic alliances team to onboard new strategic partners, fostering strong, collaborative relationships to create market demand
- Drive partner communication strategies, including regular newsletters, webinars, and events to keep partners informed and engaged with Invoca's products and initiatives
- Collaborate with the product management, sales, and customer success teams to ensure partner needs and feedback are incorporated into product roadmaps and go-to-market strategies
- Track, analyze, and report on key performance metrics related to partner marketing activities, providing insights and recommendations for continuous improvement
Our take
Invoca is an AI-powered call tracking and conversational analytics platform enabling marketing, sales, customer experience, and eCommerce teams to better understand and immediately act on information consumers share via conversations, revealing exactly which campaigns are performing and delivering high returns on investments.
The company is a market leader in AI-powered conversation intelligence, serving leading consumer brands in considered purchase industries like automotive, telecommunications, healthcare, financial services, and real estate. It has continued to add new new capabilities throughout the years since its 2008 founding, to further help brands drive more efficient marketing, faster revenue growth, and better experiences in an increasingly challenging economy.
More recently, Invoca has expanded its AI-powered revenue exeuction platform with a new no-code integrations for LinkedIn Ads and Reddit Ads, buiulding on existing support from platforms such as Facebook, Instragram, TikTok, Snapchat, and Pinterest. These additions allow marketers to directly connect social ad spend to phone calls, conversations and revenue. As pressure mounts on marketing teams to provide business impact beyond clicks and impressions, this expanded social advertising ecosystem strengthens Invoca's position as a leader in conversation intelligence and performance-driven marketing.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
5% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Jun 2022
$83m
SERIES F
Oct 2019
$56m
SERIES E
Total funding: $199.8m
Company benefits
- Flexible Time Off: We encourage a healthy work-life balance. Our flexible paid time off policy allows you to recharge and take time away as needed.
- Healthcare: Invoca offers a health care program that includes medical, dental and vision coverage. There are multiple plan options to choose from so you can make the best choice for yourself, partner and family.
- Mental Well-being & Employee Assistance Program: Invoca offers well-being support on issues ranging from personal matters to everyday life topics through the WorkplaceOptions program.
- Paid Family/Medical Leave - up to six weeks 100% paid leave for baby bonding, adoption, and caring for family members, and up to twelve weeks 100% paid leave for one’s own medical leave
- Invacation (Sabbatical): We thank our long-term team members with a bonus after seven years of service.
- Wellness Subsidy: In further support of your well-being, Invoca provides a wellness subsidy that can be applied to a gym membership, fitness classes and more.
Company HQ
Santa Barbara Downtown, Santa Barbara, CA
Leadership
Gregg Johnson
(CEO)Prior to joining Invoca in 2016, Gregg spent nearly 10 years at Salesforce, while there, he held a number of roles, including VP of Product Management (Chatter) and SVP of Product Management (Marketing Cloud). He also worked as a COnsultant at Boston Consulting Group and as a Sales/Marketing Manager at Ullink.
Peter Isaacson
(CMO)Peter is also an Advisor at Folloze and ClickZ.com as well as a Contributor to Forbes Communication Council and a Member at Revenue Collective. Previously, he was the CMO at Replicant, Demandbase, and Castlight Health. He also spent nearly 14 years at Adobe Systems, working as a Senior Director of Brand Marketing, VP of WW Field Marketing, and VP of WW Education Vertical Business.
Teresa Dietrich
(CTO)Prior to joining Invoca in 2024, Teresa was the Chief Product & Technology/Community Officer at Stack Overflow. She also served as the GLobal Head of Product & Engineering at McKinsey New Ventures and as CTO at Namely.
Michael DiFilippo
(CFO)Prior to joining Inovca in 2019, Michael was the CFO & Chief Administrative Officer at AppDirector. He also served as a VP/Division CFO (SaaS Division) at Citrix.
Ben Sullivan
(CRO)Ben joined Invoca in 2017 as a Senior VP of Sales, moving into the role of Executive VP of Sales in 2021 and CRO in 2025. Prior to Invoca, he spent 8 years at ON24 as a VP of Strategic Alliances & Business Development and VP of Worldwide Sales.
Share this job
View 8 more jobs at Invoca