Advertising Analyst, Roku
$83-97k
More information about location
Convenient and affordable TV streaming players
Be an early applicant
Convenient and affordable TV streaming players
1001+ employees
Be an early applicant
$83-97k
More information about location
1001+ employees
Company mission
To provide its users with a more convenient and cost effective way of watching the programs they love.
Role
Who you are
- This role requires a strong problem-solving mindset, excellent communication skills, and an eagerness to learn
- The ideal candidate will be proactive, adaptable, and have a desire to think strategically to drive meaningful change within the organization
- They should over-index on ownership, taking initiative and responsibility for their work
- 2-4 years of experience in business operations/automation, sales planning, account management or a related field
- Strong understanding of the digital and CTV advertising industry, with a desire to align processes and solutions to drive business outcomes
- Strong analytical skills with the ability to identify patterns and insights from troubleshooting data
- Experience with user acceptance testing and training facilitation preferred
- Excellent written and verbal communication skills, with a strong ability to document processes and create training materials
- Ability to work collaboratively across teams and effectively manage multiple tasks in a fast-paced environment
- Experience with order management systems and revenue optimization solutions used in the advertising industry
What the job involves
- The Revenue Operations team is responsible for maximizing yield through supply optimization, driving global ad revenue growth with strategic pricing and packaging, managing global publisher partnerships for ad inventory deals and delivery, and enhancing the efficiency of the ad sales organization by centralizing processes across our data tools and systems
- By aligning advertising sales, marketing, product, and client services, the team aims to optimize the monetization of advertising inventory
- This involves a blend of strategic planning, data analysis, system and tool utilization, and partnership management
- Roku is looking for a Business Automation Analyst to join our expanding Revenue Operations team
- This role will focus on supporting and improving internal tooling processes, with a specific focus on our proprietary Order Management System (OMS)
- The Business Automation Analyst will be responsible for monitoring support channels, analyzing troubleshooting data and contributing to feature development, through user acceptance testing (UAT) and end user training, helping ensure smooth adoption of new features
- Own and actively monitor the OMS support channel, responding to user inquiries and escalating issues as needed
- Collect and analyze troubleshooting data to identify patterns and opportunities for improvement, working with Product and Engineering teams to address them
- Take ownership of select OMS features and initiatives under the supervision of the Sr. Manager
- Participate in stakeholder discovery meetings to gather requirements and inform feature development
- Organize and facilitate UAT sessions, collecting and synthesizing end-user feedback for continuous improvement
- Create and maintain detailed user guides for OMS, ensuring clarity and usability
- Develop all training materials for OMS releases, including features outside of direct ownership
- Assist in and lead end-user training sessions to ensure seamless adoption and usage of OMS updates
Our take
According to Nielsen data, the average streamer spends over seven minutes searching for something to watch. Streaming services use customers' viewing history to make suggestions, but these are limited to programs licensed for that particular service.
Roku provides an integrated streaming service that offers TV channels, movies and third-party streaming services, resulting in an all-in-one streaming platform. The service can be accessed through a variety of customized subscription packages and fees.
Roku stands out in the streaming industry by bringing many competitors together in one package. The startup provides further innovative services such as a weekly TV series named 'Roku Recommends' which uses first-party data to recommend essential viewing to users. Alongside funding filmmakers through its "Change Makers Program", Roku also acquired its own original library of shows through its acquisition of now-defunct Quibi's library in 2021. After successful collaborations with TCL and Hisense, the first in-house "Roku Television" was released in 2023, further exemplifying the streaming company's wider ambitions in the media sector.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jan 2016
$45.5m
LATE VC
Nov 2015
$45.5m
SERIES H
Total funding: $247.8m
Company benefits
- Medical, wellness and financial benefits
- Unlimited paid time off policy
- Work from home opportunities
- Free snacks and access to the company fitness center
Company HQ
Newhall, San Jose, CA
Leadership
Anthony Wood
(Founder & CEO)Studied Engineering at Texas A&M before founding their first company in 1986. They held VP roles at both Adobe and Netflix.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 141 more jobs at Roku