Senior Regional Marketing Manager, CrowdStrike

Southeast

$120-200k

+ Variable/incentive compensation + Equity

Salesforce
Expert level
Remote in US

More information about location

CrowdStrike

AI-native cybersecurity platform

Be an early applicant

CrowdStrike

AI-native cybersecurity platform

1001+ employees

B2BArtificial IntelligenceSecurityEnterpriseDeep TechSaaSCyber SecurityCloud Computing

Be an early applicant

$120-200k

+ Variable/incentive compensation + Equity

Salesforce
Expert level
Remote in US

More information about location

1001+ employees

B2BArtificial IntelligenceSecurityEnterpriseDeep TechSaaSCyber SecurityCloud Computing

Company mission

CrowdStrike is on a mission to stop breaches. Its purpose is to provide safety and security to some of the world’s largest, most influential companies and, by extension, the billions of people around the world who use their services.

Role

Who you are

  • The ideal candidate should have proven experience building and developing large and complex programs, ABM/ABX targeted engagements, executing demand generation activities and delivering strong pipeline across the NAMER segments
  • This role must have strong communication skills, analytical capabilities, an in-depth understanding of the marketing mix, a solid understanding of lead management processes, and experience working cross-functionally with multiple stakeholders to drive the business
  • You should be deeply proactive, self-driven, organized, capable of handling multiple projects at once, and comfortable dealing with ambiguity and rapidly changing priorities
  • Entrepreneurial self-starter with 12-15 years of progressive experience in developing demand and/or integrated marketing campaigns within high-tech B2B environment in a Senior Field Marketing Manager role
  • Previous support of field sales and partner organizations within the IT industry
  • Track record of implementing effective and creative marketing campaigns that generate new leads, opportunities and accelerate pipeline through deal registration
  • Experience in tracking ROI and analyzing marketing events, programs and metrics. Must be competent in reporting results and trends to sales and marketing leaders
  • Strong experience with live and digital marketing activities such as in-person trade shows and conferences, virtual events, lead generation, ABM and email nurture campaigns, etc. Successful management demonstrated with managing campaigns and live events from concept to post-event follow-up and lead management
  • Individual contributor with experience managing localized, regional programs and budget that aligns with marketing, sales, and channel goals and objectives
  • Exceptional project management, organizational and interpersonal skills with ability to take initiative in a challenging, fast-paced environment with multiple priorities. Essential to work cross-functionally, manage multiple projects simultaneously, work on tight deadlines and deliver campaigns on schedule
  • Ability to scale and grow with an organization with a proven track record of working across marketing functional areas
  • Experience working with sales and channel teams to understand needs and integrate into Salesforce processes

Desirable

  • Experience in cybersecurity is a benefit
  • Past experience working with third party providers (conferences, demand gen, list services, etc.) and agencies
  • Courage to take initiative, address problems, and make continuous process improvements
  • Commitment to professionalism and personal growth
  • A curiosity for data and enjoys measuring results and uncovering trends

What the job involves

  • The Sr Regional Marketing Manager plans, organizes and executes field campaigns and programs that include in-person, virtual, and targeted activities across segments in the NAMER theater
  • The role will collaborate closely across the Marketing & Business organization and with Field and Channel sales teams to create and deliver marketing plans that deliver maximum impact through tailored activities - to generate new business and pipeline, drive cross sell/upsell opportunities, accelerate pipeline, and increase brand awareness - by marketing to and through strategic partnerships
  • This includes but is not limited to distributors, law firm partners, managed service providers and system integrators
  • Operate as a marketing business owner and regional business entrepreneur driving pipeline, new logo attainment, and revenue growth through your marketing programs for mid-market to enterprise segments
  • Be the voice of marketing in your region, enabling the field on global and theater level programs and engaging cross-functional subject matter experts to support your execution in your market
  • Own Stage 1 pipeline generation for your region through marketing mix and collaboration across Sales, SDR, Channels and Alliances to deliver a cohesive, cross-functional pipeline program across the region
  • Coordinate with regional campaigns and product marketing to redefine and develop relevant content and integrate calls to action across execution as applicable to your market
  • Work with the growth marketing and operations team to segment and target customers to drive customer behavior and sequenced tactic delivery from shared services

Application process

  • Expected Close Date of Job Posting is: 12-10-2024

Our take

Since CrowdStrike was founded by a trio of former McAfee executives in 2011, it’s grown into a thousands-strong, NASDAQ-listed company. With customers including Verizon, Deloitte, and Goldman Sachs, it’s considered one of the world’s top enterprise cybersecurity vendors along with the likes of Cisco, IBM, and Palo Alto Networks.

One of the reasons behind CrowdStrike's continued success is its ability to keep pace with the evolving tech market, for instance with its Generative AI security analyst that leverages recent developments in AI. Although not immune to the slowdown of the global economy, the company's modular design has given it the upper hand, allowing clients to consolidate their security spend with CrowdStrike instead of selecting packages from multiple vendors at a higher overall cost.

With long-term demand for cybersecurity products growing, and its reputation as strong as ever, CrowdStrike shows no signs of slowing down. It has partnered with Ignition Technology to double down on its UK presence, and continues to be a voice in the wider market through its "Falcon Fund" investment vehicle and position as a founding member of NIST's Artificial Intelligence Safety Institute Consortium (AISIC).

Freddie headshot

Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

Some candidates hear
back within 2 weeks

20% employee growth in 12 months

Company

Funding (last 2 of 6 rounds)

Jun 2018

$200m

SERIES E

Oct 2017

$25m

SERIES D

Total funding: $479.9m

Company benefits

  • Competitive Employee Stock Purchase Plan
  • Comprehensive Health Benefits
  • Parental & Fertility Assistance
  • Remote-first culture
  • Health & Wellness Programs
  • Professional Development
  • Executive Coaching & Mentorship
  • Offices with stocked kitchens when you need to fuel innovation and collaboration
  • Competitive vacation and flexible working arrangements
  • 401(k) Plan

Company values

  • Automony
  • Flexibility
  • Trust

Company HQ

Heritage District, Sunnyvale, CA

Leadership

George Kurtz

(President & CEO)

Founded security software company Foundstone in 1999, operating as CEO until McAfee's $90m acquisition in 2004. Spent the next seven years at McAfee in a number of executive roles including SVP of Enterprise and CTO.

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