Vice President of Marketing, Adyen
North America
$270-370k
+ RSU's
More information about location
Payments platform built to grow businesses
Be an early applicant
Payments platform built to grow businesses
1001+ employees
Be an early applicant
$270-370k
+ RSU's
More information about location
1001+ employees
Company mission
Adyen's mission is to make payments choices easy for merchants.
Role
Who you are
- Executive-level experience working in a multi-dimensional marketing role, with experience across the full marketing mix (owned, earned, and paid)
- Strong communication and interpersonal skills, which allow you to quickly build rapport with teams across different markets
- You like to understand the ROI of marketing activities and foster an iterative way of working and learning to drive strong results
- A strategic and commercial mindset, with a proven track record of liaising with commercial functions to deliver impactful marketing programs
- A respected and trusted leader with experience in coaching and developing teams to perform at their best capacity
- Fluent spoken and written English is a requirement
- Ability to travel domestically and internationally 20%+
What the job involves
- Adyen is looking for a leader to build and scale our commercial presence in North America. This role will work from our San Francisco or New York office and report directly to the President of North America with a dotted line to the SVP of Marketing
- The VP of Marketing, North America is responsible for creating Adyen’s marketing strategy to drive marketing goals in alignment with the commercial strategy, with a heavy focus on new customer acquisition. In this role, you will build out the regional marketing organization in alignment with commercial priorities and our global marketing strategy
- The ideal candidate has a strong commercial mindset, is motivated to form an intimate understanding of Adyen’s business model and commercial organization, and demonstrates excellent communication skills. We are looking for an experienced leader who thrives in an international environment and is passionate about coaching marketers to create successful programs throughout the funnel. This is a matrixed role requiring collaboration across time zones
- Translate regional commercial priorities and the global marketing strategy into a regional approach, with a strong focus on net new customer acquisition across owned, earned, and paid channels
- Build, coach, and lead the marketing team(s) in NA on individual and organizational team goals in line with business objectives
- Lead the regional marketing team towards an increasingly data-driven way of working. Plan, optimize, and evaluate spend in alignment with global and regional marketing priorities to drive a strong return on investment
- Work globally as a part of marketing leadership to surface and resolve global challenges, implement solutions, and uphold a shared standard of excellence and collaboration
- Work regionally as a part of NA commercial leadership to ensure the success of the US and Canada
- Manage goal setting, planning, spend allocation, and team planning in NA together with global marketing and regional commercial leadership. Work with the regional and local teams to translate the strategy into powerful execution
- Work closely with the global marketing leadership to ensure the successful implementation of global and regional initiatives
Application process
- Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role
Our take
Adyen has been one of the most successful businesses in Europe over the last decade. When it went public in 2018 at a valuation of €7bn, it raised over €1bn and its share price popped on the first day, resulting in a valuation of €14bn. Its valuation has continued to climb by the billions.
Adyen competes with large players like PayPal, as well as outsized startups like Stripe, to power payments and provide other infrastructure to conduct digital transactions. Disrupters in the field have been buoyed by a strong rise in eCommerce activity, where some or all of a transaction by a customer is made either online or by mobile.
Adyen has been one of the companies riding the wave by helping to reduce the friction between a company choosing to take payments online, and actually being able to do it. That can take multiple steps and agreements across numerous countries — Adyen’s pitch is that it essentially handles all of it in the backend as a service for its users. Notable partners have included Autocanteen, a touchless self-checkout solution for the hospitality industry, and BILL, a small business-focused fintech platform.
Steph
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
36% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Sep 2015
$52.1m
GROWTH EQUITY VC
Dec 2014
$250m
SERIES B
Total funding: $318.8m
Company benefits
- Global exchange program
- Weekly happy hour
- Delicious healthy lunches
- Phantom share package
- Yearly trip to Amsterdam
- Paid holidays
- Work from home opportunities
Company values
- We build to benefit all customers (not just one)
- We make good choices to build an ethical business and drive sustainable growth for our customers
- We launch fast and iterate
- Winning is more important than ego; we work as a team - across cultures and time zones
- We don’t hide behind email, instead we pick up the phone
- We talk straight without being rude
- We include different people to sharpen our ideas
- We create our own path and won’t be slowed down by “stewards”
Company HQ
Nieuwmarkt en Lastage, Amsterdam, Netherlands
Articles
Leadership
Pieter Van Der Does
(CEO)Previously Chief Commercial Officer at Bibit (payments company) before co-founding Adyen in 2006.
Salary benchmarks
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