US Sport Graduate Analyst, YouGov

• Bachelor’s degree or higher (fields such as sports management, marketing, business, economics, psychology, statistics, market research, or analytics are a plus)
• Microsoft Office experience is essential, including Excel and PowerPoint to a high standard (i.e. vlookups, pivot tables and data filters)
• An enthusiasm for data and uncovering insights to guide strategy. Excellent analytical skills and attention to detail. Commitment to provide accurate data and relevant insights
• An enthusiasm for writing of evaluation reports and data analyses across a broad range of media
• Strong communication skills, with the ability to collaborate with colleagues on the team. Possess a good, clear writing style and understand different uses of tables, charts and commentary
• Ability to work on multiple projects and hit deadlines in a fast-moving environment
• A service-oriented mindset, with enthusiasm for working in a client-facing role. Adaptability and impartiality in managing diverse client needs and research tasks

Desirable

• Start Date – August 2025
• Contract Type – 12 months Fixed Term Contract
• The Graduate Analyst (Media & Data Products Track) will rotate through two of our core teams: Media and Syndicated
• You will complete 6-month rotations through each team, gaining a well-rounded experience across YouGov’s media valuation and data products services
• This structure is designed to develop versatile analysts prepared for future roles within any of our core teams
• You will begin with the Media team, diving into media valuation projects to understand sponsorship impact and measurement methodologies
• You will then rotate to the Syndicated team, deepening your knowledge of our Profiles and BrandIndex products, especially as it relates to all aspects of sponsorship strategy & ROI measurement, following your experience on the media valuation team
• Create searches and use bespoke media information tools to analyze relevant data and create media valuations for sponsor brands operating in sports
• Perform advanced media valuation analyses and calculations in Microsoft Excel, using functions such as pivot tables, vlookups, etc
• Investigate trends and quality check potential discrepancies and errors
• Collect, collate and integrate data to tell a story throughout reports and directly to clients
• Produce bespoke analyses and reports for clients; creating a clear narrative from the data that enables the client to make data-driven decisions
• Proofread fellow analysts’ reports
• Adhere to data management quality control processes to ensure accurate, consistent and a compliant delivery of data
• Maintain dashboards and databases with the correct data and information
• Become a data product expert by developing fluency in YouGov’s syndicated product suite - specifically in Profiles and BrandIndex, understanding the platforms’ data and functionality to guide clients effectively
• Deliver insights & reporting for sports clients by creating and presenting recurring insights reports on brand health tracking, fanbase market sizing, audience profiling, sponsorships sales prospecting, sponsorship ROI measurement, and other core research needs
• Analyze data & tell compelling stories by translating complex data into actionable insights that answer clients’ strategic business questions
• Attend client meetings and collaborate with team members to problem solve with a variety of clients and stakeholders

• Call with Talent Partner
• Assessment/Practical Interview
• Final Interview with the hiring team