Senior CRM Manager, Juit
More information about location
Healthy meal boxes
Job no longer available
Healthy meal boxes
21-100 employees
Job no longer available
More information about location
21-100 employees
Company mission
To enable people to eat better and live a healthier life.
Role
Who you are
- Strategic Self-Reliance: You are self-driven, extremely proactive, and confident in finding solutions to roadblocks independently. You embrace opportunities to make an impact
- Data and Analytical Competence: You are data-driven, able to design new analyses, and convert these insights directly into business decisions and campaign optimizations
- Organization and Prioritization: You are skilled at planning, organizing, prioritizing, and executing simultaneous projects and activities
- Teamwork and Feedback Culture: You have the ability to work autonomously but are a strong team player. You show openness to feedback and maintain a strong focus on results
- Top-Tier Communication: Your superior written and verbal communication abilities in both German and English are essential and outstanding
- Interdisciplinary Cooperation: You expertly work with other marketing functions, the Brand team, and the BI/Data teams to optimize the CRM strategy and overall marketing activities
- Superior written and verbal communication abilities in German & English
What the job involves
- As a (Senior) CRM Manager (m/f/d), you will be part of the marketing team and act as the interface to our community. You will promote constant contact, provide inspiration and implement ideas to maintain close ties with our customers
- Strategic CRM Management: You manage Juit’s CRM activities across all relevant channels and tools (email, in-app, push notifications, web, CS)
- Email Journey Optimization: You optimize automated email campaigns along the customer lifecycle. You are responsible for the maintenance of email journeys
- Newsletter Management: You handle the building and scheduling of the weekly newsletter
- Analysis and Reporting: You establish, report on, and improve KPIs for all CRM and email campaigns/communications. You are responsible for the reporting and analysis of campaigns
- Content & Testing: You define content topics and triggers for different stages of the customer lifecycle. You design and carry out A/B tests in order to improve our marketing strategy
- Collaboration & Optimization: You collaborate with brand, data & BI teams to understand consumer segmentation/behavior & identify consumer insights to leverage in CRM strategy. You partner with the Brand, Sales, Operations, and Product Team to identify new opportunities in marketing technology
- Innovation & LTV: You research and test new channels to improve customer loyalty and LTV (Customer Lifetime Value)
Our take
As life has gotten more and more busy, ready meals have increased in popularity, but today’s consumers choosing convenience do not want to sacrifice nutrition or taste. In response, Juit provides meal boxes of chef-cooked meals, developed by nutrition experts.
There is no shortage of online meal providers, but many use sign-ups and weekly delivery as their only option for customers. Juit does not follow a subscription model, allowing consumers to tailor their meal boxes easily, with dish recommendations every week and a variety of sizes. As meals are frozen, there is no threat of food waste from overordering or skipping days.
Juit is a project of the Oetker Group, one of Europe’s largest food and beverage conglomerates, launched as a part of their shift towards a digital future for food products.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- We give you a warm welcome, Onboarding- and Buddy-Program included
Company HQ
Charlottenburg-Nord, Berlin, Germany
Leadership
Ingmar Knudsen
(Co-Founder & Managing Director)Former Senior Product Manager at Oetker Digital and at Zalando.
Serdar Mansour Azar
(Co-Founder & Managing Director)Worked in Business Development at Oetker Digital. Founded meandmuesli and co-founded Argentum.
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