Content Editor, Kin Insurance

• 5+ years of experience in content editing, including experience with home insurance content
• Ability to edit and review content quickly while maintaining an incredible attention to detail
• Excellent communication skills with a passion for collaborating across various departments
• Excellent writing and editing (AP Style) skills, including the ability to write about complex home insurance topics in a simple, easy to understand way
• Services to be performed and results to be achieved: Outlining, assigning, editing, and publishing 35 articles per month (exact volume depending on length & complexity) on various home insurance topics
• Gmail & Google Drive: For communicating with and editing freelancers
• Zesty (CMS): For publishing articles
• JIRA: For collaboration
• Airtable: For production tracking and reporting

Desirable

• We’re looking for a strategic, detail-oriented Content Editor to lead the full content production cycle for Kin.com
• In this role, you’ll be responsible for outlining, assigning, editing, and publishing high-quality home insurance content on our website
• Reporting to the Senior Content Manager, you’ll collaborate closely with the Senior SEO Manager, the broader marketing team, and our network of freelance writers to ensure every piece of content is accurate, engaging, and optimized for performance
• Own and manage the end-to-end editorial process for all content published on Kin.com
• Develop content outlines and briefs based on keyword research, SEO and GEO strategy, and audience needs
• Edit and revise content to ensure clarity, accuracy, consistent tone, grammatical correctness, and alignment with SEO and GEO best practices
• Write a monthly data study for media coverage using a national survey provider for new findings
• Maintain the editorial calendar to ensure consistent publishing cadence and alignment with business priorities
• Manage the content publishing process, including formatting, uploading, final QA, and publication via Kin’s CMS
• Collaborate with subject matter experts (insurance and legal) to ensure content meets compliance and regulatory standards
• Oversee a pool of freelance writers: assign work weekly, provide feedback, and ensure high-quality deliverables
• Lead content overhauls and optimizations for existing pages based on editorial and SEO and GEO best practices
• Track and manage the content workflow using Airtable, JIRA, and Google Workspace tools
• Partner with the SEO/GEO Content Manager to monitor content performance and surface actionable insights

• Kin will accept applications for the role until October, 27th, 2025