Senior Regional Marketing Specialist, Okta
ENT Northeast US
$107-147k
+ Equity (where applicable) + Bonus
Some travel required
Management platform securing resources from cloud to ground
Be an early applicant
Management platform securing resources from cloud to ground
1001+ employees
Be an early applicant
$107-147k
+ Equity (where applicable) + Bonus
Some travel required
1001+ employees
Company mission
To improve the connections between people and tools to make companies more productive and secure.
Role
Who you are
- We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences
- A successful candidate will have strong knowledge of integrated marketing programs and know how to align those programs to corporate goals
- The role will require proven ability to work with vendors, partners and internal teams, execute in-person and virtual events, email, direct mail, and must have the ability to effectively work collaboratively and cross-functionally
- 5+ years of marketing experience
- Bachelor’s Degree; Marketing preferred
- Experience with marketing automation & CRM platforms a plus (preferably with Marketo and Salesforce)
- Experience in creating, planning and executing integrated, ROI-driven marketing and lead generation programs, ABM experience a plus
- Strong analytical abilities. You love working with data, analyzing outcomes, and scoping out key insights to establish continuous optimization
- Ability to thrive in a dynamic, fast-paced, environment where you may have to wear multiple hats
- Exceptional communication skills, both written and verbal
- Must be a self-starter who excels at multitasking and thrives in a fast-paced environment
- Ability to work independently with minimal supervision
- Organization and time management skills, rigor, attention to details
- Ability to travel within region for meetings and events
- Team player/collaborative/great attitude
- Love what you do!
What the job involves
- As part of the Demand Generation team and reporting to the Senior Regional Marketing Manager-East/Canada, you will work with field sales in the Northeast US to drive pipeline in the Enterprise segment through a highly-visible portfolio of regional marketing programs and events
- Own the end-to-end planning, execution, and performance reporting of all regional marketing programs
- Manage campaign and program budgets to maximize pipeline impact and ROI across the assigned region
- Partner with field sales leadership to identify priorities and deploy programs aligned to pipeline and revenue targets
- Ensure campaign-generated leads are accurately captured, routed, and delivered to Sales in a timely manner
- Coordinate with sales and sales development representative (SDR) teams on pre-campaign readiness and post-campaign follow-up to drive conversion
- Research, evaluate, and launch events, sponsorships, and in-person marketing initiatives aligned to regional and corporate goals
- Communicate program plans, timelines, and results to cross-functional stakeholders and leadership
- Oversee the regional fulfillment process, including promotional inventory and vendor management
- Identify and share best practices across regions to improve execution and performance
- Collaborate with Channel and ISV partners to execute and support local partner marketing programs
Our take
Okta started off as an identity company where organisations, large and small, could tap into the company to have a single sign-on interface to access all cloud applications now centralised. Okta has since expanded to provide identity management at the device as well as the server level.
The new approach towards network security is increasingly based on identification and authentication, and Okta is on track to become the go-to vendor in the space. It aims to do so by developing products that enable people to access applications and other tools more smoothly and securely than ever before.
Okta has taken strides towards expansion through significant employee growth and shuffling executive leadership. The company has also made lateral moves such as tackling governance concerns, opening up new paths for revenue.
Freddie
Company Specialist at Welcome to the Jungle
Insights
19% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Sep 2015
$75m
SERIES F
Jun 2014
$75m
SERIES E
Total funding: $229.3m
Company benefits
- Work from home opportunities
- Health + Wellness
- Financial Benefits
- Pay + Incentives
- Time Off
- Everyday Living
- Resources
Company HQ
The East Cut, San Francisco, CA
Leadership
Todd McKinnon
(Co-Founder & CEO)VP of Development at Salesforce.com and has nearly a decade of experience in various engineering and leadership roles at PeopleSoft.
Frederic Kerrest
(Co-Founder & Vice Chairman)Worked in Sales and Business Development at Salesforce.com, and previously co-founded high-tech consulting firm Meridian Global Solutions.
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