Edtech company NoRedInk is on a mission to help students in grades 4-12 become better writers. The foundational issue the company addresses is that graded papers don’t offer meaningful feedback on how students can improve the quality of their writing and the basic problem they face is how to quantify and teach according to these unwritten rules.
The solution they’ve come up with is a platform that provides targeted, adaptive practice exercises built around engaging content that yields actionable data for educators to monitor a student’s progress. It might seem that this puts them in competition with the AI-based correction app Unicorn Grammarly, but this would be missing the point. The idea is to provide an interactive learning and teaching resource, not simply correct mistakes once made.
It’s won the platform impressive funding in recent years, boosted no doubt by surging VC interest in the edtech sector that’s seen investment in it rise to over $16B globally. With half of US school districts already using the platform, NoRedInk looks set to establish a leading position going forwards.
Steph
Company Specialist at Welcome to the Jungle