Principal Product Manager, Asana

Artificial Intelligence

$248-316k

The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process

Expert level

San Francisco Bay Area

More information about location

3+ days a week in office

Work management platform

Job no longer available

Work management platform

1001+ employees

B2BInternal toolsProductivitySaaS

Job no longer available

$248-316k

The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process

Expert level

San Francisco Bay Area

More information about location

3+ days a week in office

1001+ employees

B2BInternal toolsProductivitySaaS

Company mission

To help humanity thrive by enabling the world's teams to work together effortlessly.

Job

Company

Role

Who you are

10+ years of product management experience, including driving strategic, high-impact initiatives
Proven entrepreneurial skills with a blend of vision, execution, and grit to traverse ambiguous problem spaces and cut through complexity
Exceptional at breaking down ambiguous problems and driving towards clarity using structured thinking
Excellent customer empathy. Ability to deeply understand user needs as well as intuitively guide solutions towards highly usable, adoptable experiences. You love spending time with customers and iterating on product solutions with them
Passionate about the future of AI/ML and loves consuming the latest research and trends
Outstanding communication and storytelling abilities to inspire stakeholders. Concise clear guidance (verbal and written) is a strength of yours
Track record of earning trust and buy-in while partnering across functions and groups
Comfortable making tough tradeoffs and prioritization decisions in a dynamic environment

What the job involves

Identify unmet customer needs and translate them into innovative, customer-centric product solutions
Prioritize and validate the most promising hypotheses to test, knowing when to pivot or double down based on results
Inspire the organization with a bold and ambitious long-term product vision that bridges future possibilities with near-term customer needs
Drive high-impact, strategic initiatives from conception to launch through cross-functional partnership
Make tough prioritization decisions balancing customer, business, and technical considerations
Develop thought-provoking perspectives on how AI/ML and emerging technologies can enhance Asana's offerings
Explore unconventional ideas and challenge assumptions to help unlock new product frontiers
Earn buy-in from stakeholders and inspire teams with exceptional communication and storytelling abilities

Our take

Asana is a web and mobile application designed to help teams organize, track, and manage their work. Acting as a unified hub, it empowers teams to effortlessly generate projects, delegate responsibilities, set deadlines, and foster direct task-related communication, transcending the inefficiencies of traditional email-based coordination.

Despite facing competition from established players like SmartSheet in its market, Asana has navigated its path, bolstered by a successful Initial Public Offering in 2020 and a track record of startup triumphs. This strategic prowess has propelled Asana to amass a robust clientele exceeding 100,000 organizations, boasting notable entities such as Uber and Air France among its ranks.

Since its inception, Asana has undergone exponential growth, with its reach extending to offices sprawled across four continents worldwide. This expansion not only underscores its global footprint but also signifies its commitment to fostering diverse talent pools and catering to a broad spectrum of clients.

Steph

Company Specialist at Welcome to the Jungle

Insights

Led by a woman

Top investors

7% employee growth in 12 months

Glassdoor (4.1)

Trustpilot (1.6)

Company

Funding (last 2 of 8 rounds)

Jun 2020

$200m

CONVERTIBLE

Nov 2018

$50m

SERIES E

Total funding: $414.4m

Company benefits

Benefits - From comprehensive health benefits including mental health programs and coaching to our in-house culinary program and supportive parental leave policies, our benefits are intentionally designed to ensure that you are energized, focused, and thriving
Development: We know that growth isn’t always linear, so we’ll support you in achieving your personal and professional goals. You’ll have the opportunity to take on big responsibilities that impact our success as a company and challenge you in new and fulfilling ways.
Career growth: Your growth at Asana centers on ownership, access, and choice. All employees can tap into resources that support their growth and their team’s growth in the way that works best for their unique needs.

Company HQ

Yerba Buena, San Francisco, CA

Leadership

Dan Rogers

(CEO)

Prior to joining Asana in 2025, Dan was the CEO of LaunchDarkly, a President at Rubrik, and the CMO at ServiceNow and Symantec.

Aziz Megji

(CFO)

Aziz joined Asana in 2024 as the Head of Strategic Finance & IR, moving into the role of CFO in 2026. Previously, they worked at RingCentral as an SVP of Finance, at NVIDIA as a Senior Director of Corporate Development and at Hewlett Packard Enterprise as a VP of Corporate Development.

Arnab Bose

(CPO)

Prior to joining Asana in 2025, Arnab spent 6 years at Okta, joining as an SVP of Product Management before moving into the role of CPO. They were also an Advisor at Codified and a VP of Product Management at Quip.

Prachi Gore

(CMO)

Prior to joining Asana in 2025, Prachi spent nearly 6 years at Checkr as a VP then Senior VP of Marketing. They also spent nearly 4 years at Smart Recruiters as a VP of Demand Generation then Marketing.

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