CRM Specialist, Monese
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More information about location
3 days a week in office (Marylebone, London)
Mobile-only digital banking alternative
Be an early applicant
Mobile-only digital banking alternative
101-200 employees
Be an early applicant
+ Share options
More information about location
3 days a week in office (Marylebone, London)
101-200 employees
Company mission
To make global banking accessible to everyone.
Role
Who you are
- At least 3 years of relevant CRM experience in a consumer-facing environment
- Hands-on experience with Braze or a comparable CRM/marketing automation platform, used to build and execute campaigns
- Comfortable with tech-related terminology (e.g. SDK, API) and able to adapt quickly to new tools
- Knowledge of HTML and CMS systems is a plus
- Ability to translate customer needs and insights into a meaningful, actionable strategy
- Experience project managing multiple workstreams and prioritising effectively
- Fluent English; experience in multi-national or multi-lingual environments is a valuable asset
- Bonus points: experience in banking, fintech, or another regulated industry
What the job involves
- Build, execute, and iterate campaigns across email, push, SMS, in-app, and on-platform messaging in Braze
- Monitor campaign performance closely and prepare post-campaign reports with actionable insights
- Immerse yourself in qualitative and quantitative user data analysis
- Use data and segmentation models to deliver the right message to the right user, through the most effective channel
- Contribute to and implement A/B tests as part of structured testing plans
- Collaborate closely with Marketing, Product, Data, and BI teams to align on strategy and execution
- Support the CRM lifecycle roadmap, ensuring ongoing monitoring, evaluation, and optimisation of all activity
- Analyse user data to identify opportunities and challenges, using insights to drive informed decisions
- Create and optimise customer engagement campaigns across email, SMS, push, and in-app messaging
- Own campaign delivery, QA, and audience segmentation to ensure accurate, timely execution
- Track key performance indicators and turn results into clear recommendations for continuous improvement
- Collaborate with data and BI experts to support data-driven decision-making
Salary benchmarks
Our take
Most banks haven't innovated their consumer offering for decades, but in recent years the tide has been turning. Fast-moving disruptors have brought numerous consumer-first banking products to market, with valuable and innovative features - and one of these is Monese.
Monese's differentiator is that it targets customers with a ‘thin’ credit file, which makes it attractive to recent migrants or other customers that don’t have a full financial history. These people can find it cumbersome to apply for accounts with high street banks, but with Monese accounts can be opened in just 2 minutes with minimal documentation.
In 2023, the company launched its XYB banking platform, aiming to improve the way banks make financial services available for UK and European clients. The next year, Monese was acquired by Pockit (another business serving underbanked people). The companies remain in a transitionary period as the combination of their operations is finalised, both continuing to deliver their valuable services.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 7 rounds)
Sep 2022
$35m
LATE VC
Sep 2021
$90m
SERIES C
Total funding: $207.8m
Company benefits
- 25 days annual leave, plus public holidays, plus an extra day every year worked
- Hybrid working and 30 days work abroad per year
- Sports compensation with Stebby or direct discount from a gym
- 10 paid sick days per year
- Learning & development budget and 10 paid learning days per annum
- VIP Pockit & Monese accounts
- Share options (exact details depending on your role and level)
- Social events throughout the year
- Bupa personal private healthcare
Company HQ
City of London, London, UK
Leadership
Virraj Jatania
(CEO (Pockit))CEO and Co-founder of Monese's parent company, who has been involved with leading the company since its acquisition in 2024. Previously worked for a multinational company in the cosmetics and personal care space.
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