Staff Product Manager, Business Insider
$150-160k
+ Bonus
Online news platform
Be an early applicant
Online news platform
1001+ employees
Be an early applicant
$150-160k
+ Bonus
1001+ employees
Company mission
To inform and inspire the digital generation and become the most influential and loved journalism brand in the world.
Role
Who you are
- Significant product management experience, including ownership of complex product areas and initiatives with measurable business impact
- Deep experience in subscription and monetization products, including areas such as acquisition, paywalls, onboarding, pricing, retention, churn, and renewals
- A strong track record of using data, experimentation, and customer insight to shape product strategy and drive growth
- Demonstrated ability to operate at both strategic and executional levels, connecting near-term delivery to long-term product and business vision
- Excellent communication and stakeholder management skills, with the ability to influence decisions across a broad group of partners
- Experience improving team processes, mentoring PMs, and helping raise the quality of product thinking across an organization
- Familiarity with tools such as Jira, Figma, Looker, and Google Analytics
- A passion for building audience-centered products and sustainable consumer revenue models
- Are you passionate about this opportunity, but worried that you don’t have 100% of the experience we’re looking for? We still want to hear from you! Apply online and let us know why you would make a great addition to Business Insider
What the job involves
- As Staff Product Manager, Monetization, you will lead the strategic direction for Business Insider’s monetized product ecosystem across subscriptions, advertising, and hybrid revenue models
- You will own a core product domain with deep expertise, balancing tactical execution with long-term strategic vision to ensure monetization strengthens audience value, trust, and business growth
- You will partner closely with engineering, design, analytics, subscriptions, revenue, editorial, marketing, and business development to define the roadmap, shape investment priorities, and drive high-impact initiatives across the monetization portfolio
- You will also play a key role in improving product development processes, mentoring product managers, and helping the broader organization make better decisions through clear strategy, strong judgment, and effective communication
- This role reports to the VP, Product, and is based in our New York City HQ with a periodic in-office presence
- Lead product strategy and execution across Business Insider’s monetization portfolio, with a strong emphasis on subscription growth, engagement, retention, and renewals
- Own the long-term vision, roadmap, and success metrics for a core monetization domain, ensuring product investments align with company goals and customer needs
- Identify opportunities to improve the subscriber experience across the lifecycle, using research, experimentation, and data to inform priorities and validate impact
- Partner with cross-functional teams to launch and iterate on products that drive conversion, reduce churn, deepen loyalty, and create sustainable revenue growth
- Drive complex, cross-functional initiatives that require strong judgment, stakeholder alignment, and clear communication across teams and leadership
- Improve product development processes and ways of working to increase clarity, speed, and effectiveness
- Mentor Product Managers and serve as a strategic thought partner to leadership on monetization opportunities, tradeoffs, and priorities
Our take
Business Insider - that entered the market at roughly the same time as fellow digital news and media names Buzzfeed, Vice, and HuffPost - has steadily and solidly built itself into one of the most familiar digital platforms for business, current affairs, finance and tech news.
Business Insider was founded by well-known trader and entrepreneur Henry Blodget and sold to German giant Axel Springer in 2015, which signalled an uptick in its performance. This undoubtedly helped it to weather the storm of the pandemic, which hit advertisers hard, and saw many platforms like Insider's lose out on their major revenue stream.
It's also setting itself apart from the likes of Buzzfeed by staying focused on journalism, rather than moving sideways into entertainment, Business Insider's disciplined approach has paid off, and its subscriber numbers continue to steadily rise. Having established itself in the digital news space, at a time when more and more consumers are reading articles online, it can be assumed it will find further success in the future.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
31% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Jan 2015
$25m
SERIES F
Mar 2014
$12m
SERIES E
Total funding: $55.6m
Company benefits
- Premium medical, dental, and vision coverage with several plan options, including one fully funded plan. Pet insurance, too!
- Retirement savings plan with a company match.
- Equal parental leave for all parents, plus family planning and maternity support through Maven.
- Flexible vacation policy and 10 company holidays.
- Mental health benefits including membership to the Calm app.
- Offices stocked with snacks and drinks.
- Monthly lunches, breakfasts, and other in-person events at all of our offices.
- An employee referral bonus program.
- Our Editorial Fellowship Program gives early-career journalists an opportunity to make a big impact in a digital newsroom.
- Lunch and learns, panels where we learn from our colleagues, and outside speakers to help empower our employees to expand their skills and advance their careers.
- Eight dynamic Employee Resource Group (ERG) programs that help shape company events, influence policies, and ensure every employee's voice is heard.
Company HQ
Financial District, New York, NY
Leadership
Henry Blodget
(Co-Founder & CEO)Alongside Business Insider, Henry is the Founder, CEO and EIC at REGENERATOR and the co-founder and Chair at Spooler Media.
Salary benchmarks
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