Senior Field Marketing Manager, SentinelOne
$128.8-161k
More information about location
Autonomous cybersecurity platform
Be an early applicant
Autonomous cybersecurity platform
1001+ employees
Be an early applicant
$128.8-161k
More information about location
1001+ employees
Company mission
To defeat every attack, every second, of every day.
Role
Who you are
- 7+ years of hands-on experience creating/managing field and virtual events
- Passion for monitoring and reporting on key metrics and pivoting marketing plans based on results
- Passion for working with sales people to generate pipeline and drive the business. Ability to influence others cross functionally
- Experience developing regional plans to support account-based marketing
- Proven success in executing programs that drive demand, acceleration and return
- Ability to market to a range of B2B buyers using a wide variety of offers (white papers, case studies, webcasts) and delivery mechanisms (e.g email, direct mail)
- Comfortable with day-to-day execution and longer-term planning
What the job involves
- SentinelOne is seeking a Sr. Field Marketing Manager who will work closely with regional sales teams to develop and execute local marketing plans that drive quota attainment goals for each of the regions
- The Sr. Field Marketing Manager plays an active role for the area sales team ensuring they are benefiting from global marketing programs as well as executing regional programs to ensure success across all territories
- Deliver marketing programs to drive pipeline growth and customer loyalty for the North Americas Sales Teams. These integrated marketing programs may include:
- Roadshows and seminars showcasing customer success and supporting cross-sell and upsell opportunities
- ABM & C-level campaigns: Programs to create/accelerate opportunities
- Partner/ Alliances Marketing programs: build partner co-marketing programs into regional marketing plans
- Greenfield programs: targeting new contact and account acquisition
- Align with Sales VPs and Regional Directors to understand the market trends in the region and customize programs as needed
- Communicate regional and vertical trends to HQ to modify overall strategy, messaging, content
- Identify other programs or processes to enable customer success and support account expansion/cross-sell/upsell
- Track program results, measuring program success, and reporting metrics via SFDC and present to regional AVP and marketing team
- Manage and balance regional field marketing budget and spend
Our take
Cybercriminals are now leveraging the power of automation to make the current threat landscape too advanced for a lot of legacy antivirus software. SentinelOne is a cybersecurity company that matches this automation, with machine learning-focused software that is built to help businesses battle online attacks.
The company expanded the scope of its business from the endpoint security market to three markets valued at a combined $30 billion, including the corporate endpoint security and IT operations management markets. This gives SentinelOne a bigger potential customer base, although also puts them in direct competition with more focused cybersecurity companies, in addition to its biggest competitor, CrowdStrike.
When the company went public, it made financial headlines as the highest-valued cybersecurity IPO ever, which gave SentinelOne a market cap of $10B, though it's now fallen to around $4B. It has subsequently launched S Ventures, a $100M fund, through which SentinelOne invests in cybersecurity startups and has expanded its partnership with major tax firm KPMG to accelerate cyber investigations and responses to threats.
Steph
Company Specialist at Welcome to the Jungle
Insights
61% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Feb 2021
$100m
LATE VC
Nov 2020
$267m
LATE VC
Total funding: $793.1m
Company benefits
- Incentive-based Wellness Challenges
- Medical, Dental & Vision
- Gym Reimbursement
- Career Wellness Perks
- Mental Health & Mindfulness
- Paid Parental Leave
- 401k
- Flexible Spending Accounts
- Short & Long Term Disability Insurance
- Employee Assistance Program
- Life Insurance
- Unlimited Time Off
- Paid Sick Time
- Paid Holidays
- Happy Hours
- Parties & Celebrations
- Team Building Activities
- All-Hands & Town Hall Gatherings
Company values
- Trust: Be dependable. Conduct yourself with highest integrity at all times
- Community: Be kind to one another. Think about how your actions will affect others. Together with your team you can achieve more
- Accountability: Be reliable in all your actions and words. Put customers first. Be the owner!
- Relentlessness: Act with unwavering purpose and determination in everything you do
- OneSentinel: Be passionate about driving team success and collaboration across SentinelOne
- Ingenuity: Encourage innovative approaches to problem-solving & market leadership. Embrace diverse perspectives. Hustle!
Company HQ
Old Mountain View, Mountain View, CA
Articles
Leadership
Tomer Weingarten
(CEO)They started their career in Software Development at Mckit Systems prior to co-founding dPolls and Carambola Media. They left their position as VP of Products at Toluna in December 2012 to found SentinelOne in January 2013, where they serve as CEO.
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