Contract Growth Marketing Content Creator, Virta Health
$75 – $90 per hour
Diabetes reversal & weight loss treatments
Be an early applicant
Diabetes reversal & weight loss treatments
501-1000 employees
Be an early applicant
$75 – $90 per hour
501-1000 employees
Company mission
To reverse metabolic disease in one billion people
Role
Who you are
- Proven track record of writing high-performing, user-centric content that drives measurable engagement and conversion (e.g. emails, landing pages, in-product messaging)
- Designs and runs experiments to improve content performance, using data to inform iteration
- Independently owns and executes multiple campaigns end-to-end with high attention to detail
What the job involves
- Virta is looking for a Contract Growth Marketing Content Creator to provide parental leave coverage beginning in August
- This contractor will help maintain continuity across high-priority Member Growth programs, with a focus on Open Enrollment lifecycle execution, webinar operations, and day-to-day campaign support across email, SMS, direct mail, and related channels
- Execute and QA lifecycle campaigns across email, SMS, and direct mail in Braze and related tools
- Support rapid A/B testing across messaging, cadence, and targeting to improve CVR and enrolls
- Build and maintain campaign logic, segmentation, and audience definitions
- Partner with Growth and Data teams to implement experiments and measure performance
- Assist with launch support for new client cohorts and campaigns
- Support data enrichment and outbound initiatives (e.g., calling, incentives, webinars) to drive incremental applications
- Identify and implement opportunities to improve campaign throughput and operational efficiency
- Within your first 90 days at Virta, we expect you will do the following:
- Ramp quickly on Virta’s Member Growth workflows, tools, current OE priorities, and webinar processes
- Own OE (Open Enrollment) lifecycle execution across email, SMS, and direct mail
- Lead webinar execution end-to-end (setup, promotion, reminders, follow-ups, reporting)
- Take over day-to-day email experiment execution with minimal oversight
- Build scalable email campaigns to support growth
Our take
Much of the care for type 2 diabetes has been based on control and prevention, rather than a direct reversal of the issue. Virta Health is changing that, providing patients with personalized treatment plans, virtual monitoring and patient care.
Instead of depending upon medication, which often needs to be increased over time, the company is tackling the problem at its root and taking a fundamentally different approach that is better for the patient, and more economical for insurers. Among enrolled patients in its clinical trial at one year, 60% achieved diabetes reversal.
While other platforms serve similar markets, the large number of prediabetic and diabetic Americans presents a significant opportunity for growth. The company is well-funded and continues to expand the reach of its telehealth-powered diabetes reversal treatment - positioning itself for widespread adoption as it addressies this critical healthcare challenge.
Steph
Company Specialist at Welcome to the Jungle
Insights
4% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Apr 2021
$133m
SERIES E
Dec 2020
$65m
SERIES D
Total funding: $373m
Company benefits
- Remote-first work environment with ability to work from home
- Flexible work hours & time off policy
- Virta pays 99% of all employee health insurance premiums, and 75% for all dependents
- Up to 16 weeks paid parental leave
- Enroll in the Virta treatment for free and give a discount to friends and family
- Internet, home office, learning & development stipends
- Employee Resource Groups like Parents of Virta, Ladies of Virta, and Virtans for DEI
- 401K and ROTH contribution opportunities
Company HQ
Civic Center, Denver, CO
Leadership
Sami Inkinen
(CEO & Co-Founder)Worked on Microsoft’s strategy team for MS Office, and as a consultant for McKinsey & Company. Co-founder of online real estate marketplace Trulia, serving as its COO until its IPO and eventual sale to Zillow Group.
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