Product Marketing Manager, Tecton
$162-194k
+ Equity
2+ days a week in office
The feature platform for machine learning
Be an early applicant
The feature platform for machine learning
101-200 employees
Be an early applicant
$162-194k
+ Equity
2+ days a week in office
101-200 employees
Company mission
To transform the way companies solve real-world problems with machine learning.
Role
Who you are
- Bachelor's degree in marketing, business administration, engineering or computer science
- Proven experience (3-5 years) in product marketing, preferably in the B2B technology sector, with a focus on highly technical products
- Deep understanding of engineering audiences, their pain points, and buying behavior. Experience marketing to data engineering, ML or data science users preferred
- Working knowledge of basic software development tooling - git, VS code, python, Jupyter notebooks or similar technologies a strong plus
- Strong storytelling and messaging skills, with the ability to distill complex technical concepts into clear and compelling narratives
- Exceptional written and verbal communication skills, with a keen eye for detail and accuracy
- Experience in content creation, including writing and editing technical content such as whitepapers, case studies, and blog posts
- Self-starter with a growth mindset, comfortable working in a fast-paced, dynamic environment
What the job involves
- As a Product Marketing Manager, you will play a pivotal role in driving interest to Tecton with ML engineering teams and technical users.
- You will be responsible for crafting compelling messaging and positioning strategies, developing content that offers meaningful value to consumers, and collaborating closely with cross-functional teams to drive awareness, pipeline conversion, and revenue growth. Your deep understanding of our target audience and their pain points, coupled with your expertise in translating technical features into compelling value propositions, will be essential in this role
- Messaging and Positioning
- Develop and refine messaging frameworks that resonate with technical users and ML engineering team managers, highlighting the unique value proposition of our products
- Create differentiated positioning strategies to effectively position our products against competitors in the market
- Collaborate with product management and sales teams to ensure alignment on messaging and positioning strategies
- Content Creation
- Partner closely with growth marketing to identify content priorities that have significant impact on funnel conversion at different stages of the buyer’s journey
- Develop high-quality content, including case studies, blog posts, technical articles, advertisements, emails, technical social posts, and presentations, tailored to the needs and interests of technical users
- Work closely with subject matter experts to distill complex technical concepts into clear, compelling content that educates and engages our target audience
- Manage the content calendar and ensure timely delivery of content assets to support product launches, campaigns, and ongoing marketing initiatives
- Monitor market trends, competitive landscape, and customer feedback to continuously refine go-to-market strategies and tactics
- Sales Enablement
- Equip the sales team with the necessary tools and resources to effectively communicate the value proposition of our products to technical users
- Develop sales enablement materials, such as pitch decks, battle cards, and training sessions, to support sales efforts and drive revenue growth
- Collaborate with sales leadership to ensure alignment between marketing initiatives and sales priorities
- Market Intelligence
- Conduct market research to gain insights into customer needs, industry trends, and competitive dynamics
- Synthesize market intelligence into actionable recommendations to inform product roadmap decisions, marketing strategies, and sales tactics
- Serve as a subject matter expert on the competitive landscape, providing insights and guidance to internal stakeholders
Our take
Tecton provides an innovative solution that makes it possible for all companies to benefit from machine learning, regardless of their level of expertise and experience. The company is committed to the democratisation of artificial intelligence, believing that it is something that all businesses should be able to access, not just the privileged few.
As part of this process, Tecton provides a range of services, ensuring that machine learning applications can be built at business level. The experience of the company makes it possible for businesses to implement machine learning projects in real-time, and then use them to derive insights from the best data available.
Tecton also offers what it believes to be the first enterprise-ready feature store for machine learning, enabling data scientists and engineers to build a library of great features and serve them in production. The unique nature of its product coupled with the CEOs' experience at Uber and Google elevates Tecton above other machine learning companies. With 2022's series C funding, Tecton has been scaling its engineering and go-to-market teams and positioning itself well for future growth.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Jul 2022
$100m
SERIES C
Dec 2020
$35m
SERIES B
Total funding: $160m
Company benefits
- Comprehensive health plans = Our health plan options give you the flexibility to select the right coverage for you and your family. We cover 100% for employees and 80% for dependents
- Remote-friendly work environment - We are remote-friendly and make it easy for our people to be in the office if they want to be
- Parental leave - We offer 8-16 weeks of paid leave to spend quality time with family
- Competitive salary, equity and 401(k) savings plans - We offer meaningful compensation and equity packages that reflect our commitment to hire the best talent
- Wellbeing benefits - We provide a range of benefits that holistically support your physical, mental, and financial wellbeing
- Flexible time off - There is life outside of work. Our flexible policy means every employee is encouraged to take the time they need to rest and rejuvenate
Company HQ
Mid-Market, San Francisco, CA
Leadership
Mike Del Balso
(CEO)Product Manager at Google, then Senior Product Manager at Uber - where they were responsible for Michelangelo. Co-founded Tecton in 2018.
Kevin Stumpf
(CTO)MBA Stanford. Co-found and CTO at Dispatcher. Technical Lead at Uber, involved in Michelangelo project. Co-founded Tecton in 2018.
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