Partner Marketing Manager, Webflow
Co-Marketing
$97.5-142.5k
Canada: CA$122,500 - CA$161,500. US salary dependent on location. Plus company-wide bonus program & RSUs
More information about location
Webflow is the way to design, build, and launch powerful websites visually — without coding
Be an early applicant
Webflow is the way to design, build, and launch powerful websites visually — without coding
501-1000 employees
Be an early applicant
$97.5-142.5k
Canada: CA$122,500 - CA$161,500. US salary dependent on location. Plus company-wide bonus program & RSUs
More information about location
501-1000 employees
Company mission
To bring development superpowers to everyone.
Role
Who you are
- Bring 3+ years of B2B marketing experience, with a focus on partner, channel, or co-marketing in SaaS
- Have a proven track record building and executing integrated co-marketing campaigns that drive qualified partner-sourced pipeline
- Excel in data-driven decision-making, using performance insights to inform strategy and optimize ROI
- Are a strong collaborator and communicator, able to align cross-functional teams and external partners to shared goals
- Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact
What the job involves
- We’re looking for a Partner Marketing Manager, Co-Marketing to develop and execute joint go-to-market plans with Webflow’s agency and technology partners
- This role will lead co-marketing programs that generate qualified leads, expand market reach, and accelerate pipeline growth by combining Webflow’s platform strengths with our partners’ audiences and expertise
- You’ll create repeatable campaign frameworks that partners can activate, manage MDF for your partners to fund high-impact initiatives, and use data and insights to continuously improve performance
- Success in this role means driving measurable results through thoughtful collaboration, excellent execution, and strategic alignment with Sales, Partnerships, and Marketing
- Reporting to the Director, Partner Marketing
- Build joint go-to-market plans with partners, aligning messaging, campaigns, and pipeline goals to drive shared growth
- Design and execute co-marketing programs that generate qualified leads and measurable partner-sourced pipeline
- Create scalable, repeatable campaigns and assets (webinars, content, toolkits) that multiple partners can activate
- Manage Marketing Development Funds (MDF), including proposal reviews, approvals, quarterly allocation, and ROI analysis
- Leverage data and insights to inform partner marketing strategy, messaging, and investment decisions
- Enable partners with training, best practices, and resources to improve marketing execution and performance
- Collaborate cross-functionally with Partnerships, Sales, Product, and Marketing to align programs with go-to-market priorities and report on impact
- In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role
Our take
No-code development systems allow users to create and publish the kind of output that was once only possible with the help of a team of developers. Webflow is one such platform that allows non-developers to create professional websites without knowing any code. It joins others such as Pantheon, Weebly, Squarespace, and Wix in a hotly-contested low-code development market. While competition is high, so too is demand, with low-code platforms accounting for more than 65% of application development activity in 2024.
The popularity of platforms such as Webflow is perhaps not surprising, as low-code development is usually cheaper for companies to implement and reduces time to market. Webflow has been used by over 3.5 million designers and teams to create sites for companies including enterprise brands such as Dell, Rakuten, UpWork, and Petal. It raised a large amount of funding in a Series C round in 2022. This is being used to further develop its platform, with a longer-term goal of pivoting to providing a no-code tool not only for websites, but software development as well.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 5 rounds)
Mar 2022
$120m
SERIES C
Jan 2021
$140m
SERIES B
Total funding: $335.1m
Company benefits
- Modern & inclusive healthcare coverage
- 401K and financial planning
- Flexible paid time off
- Annual retreat and offsites
- WFH Office setup budget
- Health and wellness stipend
- Remote work reimbursements for phone & wifi
- Webflow subscription discount
- Remote-first flexibility
Company values
- Build Lasting Customer Trust
- Win, Together
- Reinvent Ourselves
- Deliver with Speed, Quality, and Craft
Company HQ
Financial District, London
Articles
Leadership
Vlad Magdalin
(Co-Founder & Chairman)Vlad Magdalin is Webflow's co-founder and Chief Vision Officer, leads the vision for a more accessible, expressive, AI-powered web, and never misses a chance to nerd out about great design.
Sergie Magdalin
(Co-Founder)Sergie spent 4 years as a freelance Graphic Designer before joining NameMuir Skate as a Web & UX Designer.
Linda Tong
(CEO)Linda became CEO in 2024 after serving as Webflow’s President and COO. She’s shaping the next era of the web and leads with a people-first approach grounded in clarity, trust, and learning.
Adrian Rosenkranz
(Chief Revenue Officer)CRO at Webflow, guiding teams that support customers at every step. He’s a seasoned GTM leader who believes AI should amplify creativity—and that strong, people-first teams drive meaningful growth.
Rachel Wolan
(Chief Product Officer)Webflow’s CPO and a builder at heart, Rachel leads product, and design teams with creativity and clarity. With 20+ years of experience, she’s focused on scaling AI-native products that empower people.
Allan Leinwand
(Chief Technology Officer)Webflow’s CTO with a passion for empowering builders. Former tech leader at Shopify, Slack, and ServiceNow, he’s spent his career scaling platforms that shape how people work, create, and connect.
Craig Mestel
(Chief Financial Officer)Webflow’s CFO, known for scaling teams, leading IPOs, and making sense of complexity with data. He’s at his best in high-growth environments where he can build, mentor, and help teams win together.
Mike Podobnik
(SVP, People)Webflow’s SVP of People, known for scaling global teams and shaping cultures where people do their best work. He brings clarity, accountability, and deep partnership to every stage of growth.
Diversity, Equity & Inclusion at Webflow
Ulysses Smith (Diversity, Equity & Inclusion Lead)
- Webflow exists so anyone can bring ideas to life on the web. The same belief drives how we build our team. Diverse perspectives spark new ideas, and when everyone's empowered to create, we all Flow Forward faster. The web is for everyone, and so is the team building it.
- Behind any exceptional web experience is an effort to bring in diverse, unique perspectives that understand how different people interact with the web (and the world). We’re committed to better understanding the people we work with and build for. Our work is never done — but here’s how we’re doing so far: https://webflow.com/company/diversity-equity-inclusion
- Webflow has eight identity-based Employee Resource Groups (ERGs) that we call our Flow Communities.They're our spaces to connect, collaborate, and lead together. They bring together employees who share a common identity, lived experience, or allyship interest to foster inclusion, spark innovation, and shape a culture of belonging across our global teams. Our Flow Communities include: 1️⃣ Asians@Webflow 2️⃣ Blackflow 3️⃣ Caregivers@Webflow 4️⃣ Disability@Webflow 5️⃣ Latinoflow 6️⃣ Queerflow 7️⃣ Webflow Vets 8️⃣ Women@Webflow
- “Fostering a diverse and inclusive culture at Webflow is imperative. It encourages new ways of thinking and collaboration, helping us better understand each other and who we’re serving. By valuing varied perspectives and experiences, we become more creative, better at problem-solving, and engage in richer discussions, ultimately leading to stronger business outcomes.” - Linda Tong, Webflow CEO
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