Research and Insights Associate, BBC Maestro (Maestro Media Ltd)
£27-50k
More information about location
3 days a week in office (Nr Kings Cross, London)
On-demand inspirational learning
Job no longer available
On-demand inspirational learning
21-100 employees
Job no longer available
£27-50k
More information about location
3 days a week in office (Nr Kings Cross, London)
21-100 employees
Company mission
To enable everyone's success story with world leading experts by your side
Role
Who you are
- You have proven research skills, both primary and secondary research
- Ideally within TV/ Media or for educational products and services
- Type of research you're comfortable doing includes:
- Secondary research – market research, competitor analysis, trend reporting, forecasting
- Primary research – user interviews, consumer panels, customer feedback and surveys
- You demonstrate self leadership and accountability
- You effectively prioritise your work with some direction, to ensure priorities are achieved
- You demonstrate accountability for actions and manage expectations accordingly
- You are able to independently plan your time effectively against agreed project goals
- You are able to handle multiple projects, and prioritise effectively – ensuring consistency
- Adaptability - You can respond to changes to scope and schedule and manage expectations accordingly
- Ability to problem solving effectively, driving business result and customer value
- You can demonstrate critical thinking into business challenges, leaning into data and external market insights to validate your approach. You are comfortable challenging the status quo to ensure the right outcomes are met
- You exercise good judgement and can evaluate the impact of your decisions and are developing a sense of what works well (drives revenue and solves customer needs) to improve processes
- You can work across various strategic initiatives and adaptive to the changing needs of a growing business and its consumers
- Effective communication and collaboration skills
- You are comfortable communicating your progress and learnings with your stakeholders and manager
- You share your work to solicit feedback on your approach and improve learnings within your discipline
- You collaborate effectively with other disciplines, leaders and teams; having empathy for and listening to the needs of others
- You care about company culture and see your own responsibility in creating a positive work environment
What the job involves
- As Researcher you will support with the research, planning and delivery of our course content to help BBC Maestro create truly inspirational and engaging learning content for it’s customers
- You will ensure the strategic ‘Golden Thread’ runs across the course experience – leveraging BBC Maestro brand and learning outcomes
- You will work with Product, Creative, Marketing teams to ensure this is across all touch-points
- Within the strategy team, you have accountability for market, competitor and customer research and for the development of key proposition materials for talent and B2B outreach
- You will leverage your research to help create concept briefs for each course, working with production teams to manage implementation across all stages, helping achieve desired learning outcomes for users
- You will review course performance, capturing key insights to ensure constant learning and improvement is achieved, creatively, strategically and operationally
- You will carry out market research, utilising keyword research, social listening, survey data and more to assess which subjects and Maestro we should pursue
- Create business case for Talent Strategy to the wider team, arguing the commerciality of each suggestion against our subject and talent criteria as well as overall talent strategy
- Develop proposition decks, sourcing images, creating mockups, writing bios, finding quotes and suggesting lessons to pique Talent’s interest and persuade them to sign up. Manage compliance requirements as appropriate
- Evaluate course performance data, for commercial learning and user behaviour insight to inform future talent strategies
- Leverage initial course research, carrying out qualitative & quantitative research into who and what audiences want specifically from the courses to help inform the production teams process in writing the courses
- Collaborate with Product Team to run user interviews, tests and surveys to understand what current customers and new audiences want from a course
- With the Strategy Team create concept briefs; outlining the key deliverables, requirements and metrics for the course to be a success
- Keep key stakeholders up to date with your research, creating insights docs to help inform course development, make suggestions to help increase the learnability of course
- Monitor course performance feeding back evaluations and insights into talent strategy and future course production
- Support the Strategy Team with B2B proposition work; carrying out ad hoc research into the learning market and potential B2B partnerships
- Create and/or update B2B proposition decks to fold in research, showcasing how BBC Maestro can offer compelling learning solutions for specific businesses
Salary benchmarks
Our take
Mentorship is an invaluable way for creative people to learn and grow in their field. However, creative mentorship can be inaccessible to many. BBC Maestro solves this problem by giving users access to e-learning courses led by some of the world's most respected creators.
BBC Maestro has benefited considerably from the credibility and connections of the BBC brand. This has allowed it to attract top-tier talent, such as filmmaker Edgar Wright and chef Marco Pierre White. Users can buy individual courses or access unlimited courses via a yearly subscription.
Maestro's main challenge will be competing with the likes of MasterClass, founded in 2014, which offers a similar model with similar pricing. Maestro will need to continue to attract top-level talent in order to compete effectively with rival platforms.
Steph
Company Specialist at Welcome to the Jungle
Insights
58% female employees
Company
Funding (last 2 of 3 rounds)
Mar 2026
$2.1m
SERIES C
Mar 2023
$8.4m
SERIES A
Total funding: $13.3m
Company benefits
- 25 days holiday
- Private medical insurance
- Use of BBC Maestro platform
- Flexible and hybrid working
- Enhanced parental pay
- Salary sacrifice pension scheme
Company HQ
London, UK
Leadership
Lily Smith
(Managing Director)Lily has led the product and technology teams at BBC Maestro since joining in January 2023. She also co-hosts The Product Experience podcast, unearthing the best content from Mind The Product.
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