Content Marketing Manager, Ascential
+ ShareMatch scheme + Access to either our commission, bonus or profit share schemes, dependent on the role
1-2 days a week in office
Events, intelligence & advisory company
Be an early applicant
Events, intelligence & advisory company
1001+ employees
Be an early applicant
+ ShareMatch scheme + Access to either our commission, bonus or profit share schemes, dependent on the role
1-2 days a week in office
1001+ employees
Company mission
To create unmissable events that bring entire industries together in inspiring settings – from the south of France to Las Vegas and Bangkok – to have the conversations that count.
Role
Who you are
- You will be experienced in content ideation and writing, and optimising and analysing content across various digital channels. For us - that’s predominantly (but not exhaustively) our website, LinkedIn, email nurture streams, and newsletters
- You will be a confident writer / content creator with good knowledge of SEO best practices and analytics, and will work closely with cross-functional teams to ensure alignment with business goals and marketing objectives
- Experience producing data-driven content, preferably (but not essential) with a focus on retail
- A data professional fascinated by the retail sector, and what it means to businesses and consumers
- Comfortable with large data sets, Microsoft Excel and consider yourself an expert in pulling insight / trends out of data
- Excellent copywriting skills and numeracy are essential
- Experience with HubSpot is preferable, but experience in a website Content Management System is essential
What the job involves
- We're looking for a Content Marketing Manager to join our team in London as part of our Marketing function
- You’ll be responsible for executing on our content strategy driving brand, engagement, and conversions across our digital platforms
- Plan and execute a content program for Acuity Pricing, ensuring timely delivery across various channels (website, social media, email etc.) to target audiences / segments
- Identify current and emerging retail industry trends, and find a way to communicate those trends through data-led compelling content
- Lead content creation efforts, including articles, working with subject matter experts (internal and external) to create informative and engaging content, and featuring data visualization and commentary
- Contribute to the development of category-specific reports for clients
- Ensure content aligns with the company’s brand voice, tone, and messaging guidelines across all channels to strengthen brand
Salary benchmarks
Our take
Ascentia dates back to 1887 when it was founded as a newspaper investment company. Its shift into business analysis and optimisation can be traced to its acquisition of Glenigan, a provider of leads and information for the construction industry in 1996. This move has evolved into an umbrella of companies which are today listed on the London Stock Exchange and the FTSE 250 Index.
After selling off many of its newspaper subsidiaries between the 90s and the 00s, Ascential utilised its catalogue of business insight to expand into events, commerce, marketing and retail. It now owns dozens of businesses that provide information on markets and help businesses grow.
Ascential continues to grow internationally. In 2022, an intuitive move saw the company invest in Berlin and Singapore-based eCommerce and analytics startups. It has proven that despite being a legacy company, it still has its ear to the ground to elevate the next generation of digital media and marketing tools.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- Great learning and development opportunities
- Volunteering opportunities and charitable giving options
- Option to opt into the Ascential Shares Scheme
- 25 days of holiday - option to buy/ sell upto 5 days
- Pension
- Life Assurance and Income Protection
- Flexible benefits platform with options including Private Medical, Dental Insurance, Critical Illness and the Ascential Shares Scheme
- Employee assistance programme, season ticket loans and cycle to work scheme
Company values
- Creativity - We value and reward innovation, providing new products and services to our customers, and finding new ways of working within our business
- Fairness - We build strong, ethical relationships based on mutual respect and trust
- Empowerment - We trust our teams to act swiftly and independently to meet our customers’ needs
- Focus - We prioritise clarity and focus to deliver high-quality outcomes. We are content to do a few things, exceptionally well
Company HQ
Holborn, London, UK
Leadership
Phil Thomas
(CEO)They have worked at Ascential for over 39 years in various roles, becoming the CEO in January 2024.
Diversity, Equity & Inclusion at Ascential
- Ascential is a people-powered company We’re committed to supporting each and every person that's part of Ascential. Fairness and Empowerment are two of our core values, and we weave them through everything we do. We unite people and invite them to discover more. More about each other. More about themselves. More about the world we live in. We believe that connections are the lifeblood of progress.
- We publish an annual Diversity, Equity, and Inclusion Report. This sets out our goals, commitments, and progress so far and ensures that our workforce matches the diversity of the communities we operate in.
- We conduct regular Inclusive Content Audits to ensure that the way we represent various groups in our internal and external content is fair and representative of the communities we operate in.
- We offer internships, apprenticeships and professional study support to bring people into our workplace from the start of their careers. We’re always on the lookout for curious, passionate people from every walk of life.
- We strive to create fair and inclusive recruitment processes that give everyone their best chance at success. Our recruitment teams offer training to hiring managers that keeps diversity, equity, and inclusion front of mind as they grow their teams. We also offer reasonable adjustments to our applicants, to ensure the recruitment process is accommodating for all.
- If you don't meet every single requirement, we'd still encourage you to apply. At Ascential, we are committed to creating a diverse, inclusive, and authentic workplace, so if you are excited about this role we would still like you to apply.
- We deliver Respect Training to our managers. This training is designed to equip managers with the tools, language, and frameworks required to create a workplace where our people feel valued, respected, included, and safe.
- We invest in employee groups and networks, empowering these groups to run educational events, support charities that they’re passionate about and share experiences with colleagues. These groups include Able to Thrive, Ascential Pride, Black in Business, and Empower Women's Network.
- At present, we have an almost equal gender split in our overall workforce. We’re proud to have been recognised in the Top 3 of the FTSE Women Leaders Review for Women on Boards since the launch of the rankings in 2016. We’re also listed in the Bloomberg Gender Equality Index.
Share this job
View 7 more jobs at Ascential