Digital Marketing Manager, SharkNinja
Amazon
Home devices and appliances
Open for applications
Home devices and appliances
1001+ employees
Open for applications
1001+ employees
Company mission
SharkNinja's mission is to positively impact people's lives every day in every home around the world.
Role
Who you are
- Fluent French and English
- Bachelor's or master's degree
- Analytical Skills: Ability to analyze data, interpret metrics, and make data-driven decisions
- Digital Advertising Expertise: Proficiency in managing Amazon advertising platforms like DSP and AMS
- Project Management: Ability to manage multiple campaigns and projects simultaneously
- Creativity and Innovation: Ability to come up with creative ideas and innovative approaches to marketing
- Communication Skills: Strong verbal and written communication skills to effectively convey ideas and strategies
- Adaptability: Ability to adapt to changes in the digital landscape and quickly learn new tools and platforms
What the job involves
- The Amazon Marketing Team within SharkNinja drives our products through the Amazon platforms across Europe whether that’s set up, content, optimization, creative positioning through to driving demand and awareness for our products
- We strive to achieve best in class content and customer journey in order to deliver the best customer experience of our products when shopping on the Amazon platforms
- The Digital Marketing Manager is a professional responsible for developing, implementing, and overseeing online marketing strategies to promote products, services, or brands
- They play a crucial role in driving traffic, engagement, and conversions across various Amazon digital channels
- Strategy Development: Create and execute digital marketing strategies aligned with overall business objectives
- Campaign Management: Plan, launch, and monitor online marketing campaigns across Amazon Platforms such as DSP and AMS
- Analytics and Reporting: Monitor and analyze key performance indicators (KPIs), track ROI, and provide regular reports to demonstrate the effectiveness of digital marketing efforts
- Budget Management: Allocate and manage budgets ensuring optimal ROI
- Conversion Optimization: Implement strategies to improve media conversion rates, including A/B testing of creative and messaging through the media customer funnel
- Market Research: Conduct market research and competitor analysis to identify opportunities and plan/forecast to stay ahead of industry trends
- Agency Management: Setting clear objectives and expectations; Establishing clear goals, KPIs (Key Performance Indicators), and expectations for the agency to ensure alignment with the our vision and objectives
- EMEA, working pan EMEA across many marketplaces, with main focus on France, Spain, Italy,
Our take
Consumer demand for new and better home appliances continues to grow. SharkNinja serves this demand by designing and manufacturing innovative home goods and devices. Specifically, it has a growing line of solutions that consist of Shark cleaning and home care products and Ninja kitchen appliances.
SharkNinja has been in operation since 1994, which is testament to the quality and popularity of its products. Since its initial launch in Canada, the company has expanded into the US and the UK. In 2017 SharkNinja was bought by CDH Private Equity for over $1.5 Billion, further proof of its impressive market value. Perhaps more evidence is that it brings in annual revenues of around $4B.
SharkNinja’s main challenge is facing down big-name competitors such as home appliance giant Dyson. In fact, through innovative design, it seized the market-leading spot in traditional vacuums from Dyson and is only second to iRobot in sales of robotic models. A 2023 IPO saw an extra $296 million in funding added to SharkNinja's pot and was followed by product launches in new sectors such as air conditioning and food cooling, indicating that the company is still full of new product ideas.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
10% employee growth in 12 months
Company
Company benefits
- Employer paid group benefits including medical, dental, life insurance and more
- Competitive RRSP matching program
- 16 vacation days to start
- Paid sick days
- Paid volunteer and cultural days
- Employee & Family Assistance program
- An opportunity to accelerate your career with world class brands
- Continuous development and mentoring
- Opportunity to join various employee-based affinity groups
- Diverse, inclusive, and community-minded organization
- Wellness program offering free virtual fitness classes and a fitness reimbursement
- Employee product discounts
Company values
- Never be afraid to dream big
- Relentlessly innovate
- Obsess about customer satisfaction
- Build people up
- Seize opportunities - individually and collectively
Company HQ
Needham Heights, Needham, MA
Articles
Leadership
Mark Rosenzweig
(Founder)Founded SharkNinja in 1994. Has won three Red Dot Awards for product Design.
Salary benchmarks
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Diversity, Equity & Inclusion at SharkNinja
- At SharkNinja, Diversity, Equity, and Inclusion is vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA. Your role in Diversifying SharkNinja:
- As a corporate citizen, learn and support SharkNinja’s Diversity, Equity & Inclusion strategy
- Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias
- Explore SharkNinja’s DEI Groups or volunteer to serve on committees that organize diversity-related events and activities
- Participate in employee engagement surveys and respond as openly and honestly as possible
- Become culturally competent; take the time to learn about different cultures, races, religions, and backgrounds represented by your colleagues
- Ensure equitable experiences, strengthen inclusion acumen, and promote a culture of inclusivity and belonging that embraces the contributions of all team members
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