Senior Manager of Field Marketing, Sumo Logic
North America
$120-163k
Eligible to participate in our bonus or commission plans
Continuous intelligence platform for DevSecOps
Be an early applicant
Continuous intelligence platform for DevSecOps
501-1000 employees
Be an early applicant
$120-163k
Eligible to participate in our bonus or commission plans
501-1000 employees
Company mission
Sumo Logic's mission is to create the leading machine data analytics platform that delivers continuous intelligence for modern applications.
Role
Who you are
- 7+ years of B2B SaaS Field Marketing experience, with a proven track record of driving pipeline growth in North America
- Ability to adapt to the dynamic nature of a growth company and its evolving priorities
- Strong problem-solving and analytical skills, using data to measure and optimize campaign performance and ROI
- Expertise in managing marketing budgets to maximize ROI and drive efficiency
- Proficient in marketing platforms such as Salesforce, Marketo, and 6Sense, as well as G-suite, Slack, and other communication tools
What the job involves
- As a Senior Manager, North America Field Marketing, you will be responsible for developing and executing localized marketing strategies that drive both new business pipeline and customer expansion
- This role requires a marketer with expertise in B2B SaaS to lead field marketing campaigns, build strong regional communities, and execute innovative events
- You will adapt global programs to fit the specific needs of the North American market, while partnering with sales and regional teams to pioneer new approaches for driving growth
- Partner with sales leadership and stakeholders to develop and execute a differentiated marketing strategy for North America
- Build and manage marketing campaigns that create new opportunities, engage prospects, and advance pipeline opportunities to support revenue growth
- Develop and execute 1:1, 1-many, and industry-specific marketing programs, both virtual and in-person, to drive demand generation and pipeline contribution
- Collaborate with Sales, Partner Marketing, and Regional Partner Account Managers to drive new logo acquisition through channel partners
- Act as the primary marketing resource for regional Sales and Sales Engineering teams, ensuring alignment on objectives and strategies
- Lead the North America field marketing team, including resource management, hiring, mentorship, and performance management
- Continuously track and report on program performance, adjusting plans using data insights to optimize results
- Manage budget, ensuring effective allocation of resources while strategically optimizing spend to maximize ROI and align with broader business goals
Our take
Sumo Logic is a secure, cloud-native, machine data analytics service, delivering real-time, continuous intelligence from structured, semi-structured, and unstructured data across the entire application lifecycle and stack. More than 2,000 customers around the globe rely on Sumo Logic, including Pokemon, Canary, and Greenhouse.
Customers gain a multi-tenant, service-model advantage to accelerate their shift to continuous innovation, increasing competitive advantage, business value and growth.
After its IPO in 2020, February 2023 saw Sumo Logic agree to a $1.7 billion valued acquisition deal from Francisco Partners. This comes after a year that saw its stock drop by 40%. This marks an exciting new chapter for Sumo Logic, its parent company has a track record for acquiring successful tech and software businesses such as MyHeritage and Renaissance Learning. Exemplifying its potential in its new Francisco Partners era, Sumo Logic was named a "Challenger" company in the 2024 Gartner Magic Quadrant for Security Information and Event Management.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
22% female employees
-7% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
May 2019
$110m
SERIES G
Jun 2017
$71.9m
SERIES F
Total funding: $336.9m
Company benefits
- Vision & Dental Benefits
- Generous Parental Leave
- Unlimited paid time off policy
- Work from home opportunities
- Health insurance
Company values
- We’re in it with our customers - We all play an essential part in providing a critical service that our customers, and we ourselves, depend on, creating an incredibly aligned relationship
- Bring light to dark - We seek to provide transparency internally and externally, because information and context produces better decisions and removes uncertainty
- One single agenda - We celebrate individuals who put the success of the team first, leave their personal agendas at the door, and work with complete integrity with everyone
- Work with heart - We respect each other, assume good intentions, embrace diverse backgrounds and thinking, and believe time with family and friends is vital to our lives and well-being
- Learning culture - We take calculated risks, learn from our mistakes, iterate and do better each time; we believe disciplined, reliable execution is essential to market leadership
Company HQ
Redwood City, CA
Articles
Leadership
Christian Beedgen
(CTO)Previously worked for 9 years at ArcSight, holding various positions such as Lead Software Engineer, Software Development Manager and Chief Architect, Director of Engineering
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 19 more jobs at Sumo Logic