Customer Revenue Enablement Specialist, Phorest
Salary not provided
+ Employee Share Purchase Scheme
Salesforce
Outreach
Mid and Senior level
Remote from Ireland, UK
Salon management solution
Be an early applicant
Salon management solution
201-500 employees
B2BMarketingCustomer serviceSaaSBeauty
Be an early applicant
Salary not provided
+ Employee Share Purchase Scheme
Salesforce
Outreach
Mid and Senior level
Remote from Ireland, UK
201-500 employees
B2BMarketingCustomer serviceSaaSBeauty
Company mission
To empower and inspire salon, spa and clinic owners to grow fantastic businesses while attracting and delighting loyal clients and talented staff.
Role
Who you are
- A proven track record of working with Sales and/or Customer Success teams in a SaaS / technology business, ideally in sales enablement, CS enablement, or a similar revenue-support role
- Strong understanding of SaaS sales processes, especially upsell, cross-sell, and renewals within an existing customer base
- Experience turning customer pain points and opportunities into practical enablement assets (playbooks, talk tracks, decks, email sequences, training)
- Comfortable working with Salesforce and Outreach (or similar tools) and using them to support and measure revenue motions
- Analytical skills to interpret sales and usage metrics, identify expansion opportunities, and evaluate the impact of enablement initiatives
- Strong communication and facilitation skills: you’ll partner closely with regional leaders, Customer Success, Customer Sales, Marketing, Product and RevOps
- Ability to balance strategic thinking (customer lifecycle, segmentation, value realisation) with hands-on execution (building content, reviewing calls, refining sequences)
- Target-driven, proactive self-starter who is comfortable owning outcomes without waiting for perfect inputs
- Creative thinker who understands salon/spa/clinic customers and can shape messaging around their real-world business challenges
- Salon industry or salon software experience is a big advantage
- Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalised folks tend to only apply when they check every box. So if you think you have what it takes, but don't necessarily meet every single point on the job description, please still get in touch. We'd love to have a chat and see if you could be a great fit
What the job involves
- In this role, you’ll sit at the intersection of Customer Success, Customer Sales, Marketing, and Product
- Your mission is to help Phorest maximise average bill expansion by making our upsell and cross-sell teams more effective: clearer targeting, better talk tracks, sharper collateral, stronger outreach, and tighter alignment with customer value
- You’ll work with regional teams to understand how salons, spas and clinics actually use Phorest, where the value gaps are, and what “next best product” looks like for different customer cohorts
- You’ll then partner with Customer Marketing, Product, CS and Sales leaders to turn those insights into playbooks, content, tools and training that drive predictable revenue expansion across all regions
- Build and maintain upsell / cross-sell playbooks and sequences for key products (e.g. Payments, SMS, upgrades, add-ons) across segments and regions
- Translate product features into clear value stories tied to revenue, efficiency, and client experience outcomes for salons/medspas
- Define talk tracks, discovery questions, objection handling and proof points for each major expansion path
- Coordinate regular knowledge share sessions between regional customer sales and CS teams to surface what’s working, common blockers and repeatable plays
- Capture and standardise best practices into assets that can be rolled out globally
- Work with Product Marketing, Customer Marketing and regional teams to make sure new products and features are launched with a clear expansion motion into the existing base (who, why, when, how)
- Ensure sales and CS teams understand:
- Ideal customer profile / cohorts for each feature
- Value props and use cases by segment
- Pricing and packaging implications for upgrades
- Funnel feedback from customer-facing teams on product blockers, pricing, packaging and objections back to Product and Marketing
- Help prioritise the insights that have the biggest impact on adoption, expansion and churn prevention
- Review demos and key customer calls across regions to ensure expansion messaging is accurate, consistent and value-led
- Help teams move from “product tours” to consultative conversations rooted in customer goals and product usage data
- Identify coaching needs (e.g. outbound mindset, discovery skills, objection handling, renewals vs expansion) and coordinate training using internal experts
- Establish proof points (metrics, case studies, benchmarks) for each major feature and segment, and train teams on how to use them to close more expansion deals
- Work with RevOps to ensure upsell / cross-sell teams are making the most of Salesforce and Outreach for existing customer motions
- Support the design and optimisation of customer expansion sequences in Outreach (inbound and outbound) that are tailored to lifecycle stage, segment and product fit
- Help define what data and insights (product usage, lifecycle stage, churn risk, propensity indicators) need to be visible in Salesforce for customer-facing teams
- Support regional teams in building clean, trackable pipelines for expansion opportunities (upsell, cross-sell, add-ons, plan upgrades)
- Work with operational teams to make sure the journey from existing customer > expansion opportunity > closed-won > adoption is smooth and clearly defined, including handoffs between CS, customer sales and onboarding
- Develop decks, 1-pagers, talk tracks, and ROI materials for customer-facing teams engaging existing accounts
- Support the creation of business education content (e.g. “how to grow revenue with X”, “how to improve rebooking with Y”) that naturally leads into relevant Phorest features
- Organise and maintain a central, easy-to-use library of expansion content (by region, segment, lifecycle phase, and product)
- Work with Customer Marketing and Product Marketing to keep collateral current and aligned with the latest roadmap and positioning
Application process
- We usually respond within three days
Our take
Annually, significant financial losses plague salons and health spas due to both no-show appointments and sluggish periods. Addressing this predicament head-on, Phorest emerges as the solution, providing salon proprietors with user-friendly marketing software.
Phorest's software allows salons to dispatch appointment reminders and promotional details to their clientele. This seemingly uncomplicated remedy remarkably curtails no-show deficits by an impressive 70% - an extremely valuable offering.
From its inception, Phorest has consistently evolved and broadened its platform, adding features for staffing management, inventory control and strategic marketing. It has also secured funding which has enabled it to confidently vie with international contenders like Zenoti and Booker on the global stage.
Freddie
Company Specialist at Welcome to the Jungle
Insights
9% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Mar 2022
$12m
LATE VC
Jun 2018
$23.4m
GROWTH EQUITY VC
Total funding: $37m
Company benefits
- Your wellbeing is important to us - We provide private healthcare, and employee assistance program and a free online GP service (WebDoc)
- As part of our Financial Wellbeing, we provide an Employee Share Purchase Scheme, Pension, Life Assurance, and Income Protection
- We help you travel by providing a bike to work scheme as well as tax saver transport tickets
- We care for your family and provide Enhanced Maternity and Paternity benefits
- We grow our own timber! We provide a great learning environment including an extensive onboarding program
- Career development is important to us. We even have our own in-house Learning and Development/Business coach and many online resources including LinkedIn learning
- We don't believe in formal dress codes. We prefer causal things
Company HQ
North City, Dublin, Ireland
Leadership
Ronan Perceval
(Co-Founder & CEO)Previously worked in hair salons, and also co-founded Demonware.
Jamie Myerscough
(Co-Founder & Director)Previously served as Phorest's CEO and Sales Director. Is currently CEO of Educogym.
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