Direct Mail Marketing Manager, Earnest
$118-151k
+ Restricted Stock Units
More information about location
Student loan provider
Job no longer available
Student loan provider
201-500 employees
Job no longer available
$118-151k
+ Restricted Stock Units
More information about location
201-500 employees
Company mission
To make higher education accessible and affordable for everyone.
Role
Who you are
- 5+ years of experience in direct mail marketing or a related field, with a strong focus on campaign execution, budget management, and cross-functional collaboration
- Proven track record of managing large-scale marketing campaigns and working with external vendors (e.g., credit bureaus, agencies, lettershops)
- Experience using data analytics to inform campaign decisions and drive growth
- Ability to work collaboratively with legal, compliance, and finance teams for approvals and reporting
- Willingness to travel to the Oakland office monthly to collaborate with other team members
Desirable
- Experience with machine learning models or predictive analytics in marketing
- Familiarity with marketing automation platforms and CRM systems
- Previous experience managing budgets and vendor contracts in a high-volume marketing environment
What the job involves
- The Direct Mail Marketing Manager position will report to the Head of Paid Media
- Oversee and manage large-scale direct mail campaigns (over 30 million mail pieces annually) aimed at driving new customer acquisition
- Collaborate with cross-functional teams (Marketing, Risk, Finance, Client Happiness, Data & Analytics) to align on campaign goals and execution
- Work closely with credit bureaus to procure audience files, optimize lists, and develop new machine learning models
- Manage external agencies and vendors, ensuring on-time production, budget control, and quality output for all creative assets
- Lead campaign forecasting, including financial performance, cost, and revenue projections, while maintaining dashboards and KPIs
- Drive the success of direct mail campaigns, ensuring seamless execution from concept to delivery
- Optimize campaign performance, growing customer acquisition while managing costs effectively
- Leverage data-driven insights to improve targeting, audience segmentation, and campaign outcomes
- Contribute directly to the company's revenue growth and marketing efficiency through innovative strategies
- Ensure all campaigns meet compliance, legal, and quality standards
Our take
Earnest offers student loan refinancing and personal loan products. It looks at thousands of data points such as education, saving patterns, investments, and career trajectory to issue a unique credit score, which can prove a lifeline for students who may otherwise struggle to qualify for loan refinancing.
For the portion of student debtors with low credit scores, Earnest is one of a few scant options. Borrowers can choose their own loan terms to fund up to the full cost of their education, and there are no origination, application, or late fees.
Earnest has grown from distributing $8M loans in its first year of business to an impressive total $18.5 billion in student loans refinanced, and has served upwards of 200,000 people. With student loans representing such a huge sector of lending, there should be plenty of room for Earnest to continue expanding in the future.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
4% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Mar 2017
$20m
SERIES C
Nov 2015
$75m
SERIES B
Total funding: $127m
Company benefits
- Remote-first flexibility
- Monthly & annual remote work stipends
- Professional development & tuition reimbursement
- $1000 annual travel perk
- Robust 401K package
- No meeting Thursdays
- Annual company-wide offsites
Company values
- Earn Happy Customers - Our customers’ journey is ours to share. Our success comes from anticipating their needs and providing the solutions they’re looking for. This combination of empathy and action helps them become our best endorsers and biggest fans.
- Better is Better - The path to great means getting better every day. We push ourselves, and each other, to remain curious and think differently. We know the value of compounding and how continuous 1% improvement leads to massive changes. We are always willing to challenge the status quo in order to achieve our goals.
- PhD in Moving Fast - Our customers are tired of long wait times and large student loan bills so we constantly seek out ways to deliver faster. We refuse to waste time on things that don’t move the needle and we surprise teammates and customers with our speed.
- Passion for Challenges - Perseverance and optimism are just the start to take on the inertia of a national trillion-dollar problem. We enjoy tough challenges knowing that if we persist through them we will make a difference.
- Impact is a Team Sport - We maximize our impact when we act as one team. We each play our part and put team success above personal achievement. Earnies are willing to do what it takes to make the team better even though it may be uncomfortable for ourselves.
Company HQ
The East Cut, San Francisco, CA
Articles
Leadership
Louis Beryl
(CEO)Co-founded SolidEnergy Systems. Was a Part-time Partner at Y Combinator. Is a Board Member of Car Dash and Roofr, and is a Mentor at First Round Fast Track.
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