SEO & Organic Growth Specialist, Klink
Gamified crypto asset platform
Job no longer available
Gamified crypto asset platform
21-100 employees
Job no longer available
21-100 employees
Company mission
To build products for people who want to make the most out of their life and finances.
Role
Who you are
- Proven experience in SEO, organic growth, or content-led acquisition, ideally in fintech, ad-tech, gaming, or Web3
- Strong understanding of keyword strategy, search intent, technical SEO, and content optimisation
- Experience growing organic traffic from scratch or scaling high-authority sites
- Familiarity with LLM-driven search visibility, structured data, and emerging search AI ecosystems
- Comfortable working with tools such as Google Search Console, GA4, Ahrefs, SimilarWeb, ScreamingFrog, and AI index trackers
- Ability to think in funnel terms — from impressions and ranking to activation and LTV
- Strong analytical skills, with the ability to turn data into experiments, insights, and results
- Excellent communication skills and the ability to collaborate across content, product, and design teams
- Curiosity, ownership, and a bias for iteration — constantly testing, improving, and experimentin
What the job involves
- We’re looking for an SEO & Organic Growth Specialist who can turn search demand into user growth
- You’ll build, optimise, and scale Klink’s organic acquisition engine, from search and content discovery to on-page funnels that convert users into active earners
- This role requires someone who combines SEO expertise, content intuition, and an experimental mindset to grow traffic, improve visibility, and drive high-intent users into our core product
- Own end-to-end SEO strategy across blog, offerwall/quest ecosystem pages, product pages, and other user-facing destinations
- Research and optimise keywords focused on online earnings, airdrops, affiliate rewards, Web3 opportunities, and high-intent fintech search categories
- Plan and execute on-page optimisation, internal linking structures, metadata improvements, schema markup, and content hierarchy
- Develop and scale organic content funnels, working closely with content writers, product, and design to create pages that attract and convert
- Implement off-page growth strategies, including backlink acquisition, partnerships, guest posts, and digital PR
- Leverage AI-driven search changes (Google SGE, ChatGPT, Perplexity, Claude) to ensure Klink ranks in LLM-assisted search environments
- Analyse SEO performance using Search Console, GA4, Ahrefs, and AI index trackers — translating insights into clear actions
- Optimise user activation flows from organic landing pages to product onboarding to improve conversion and retention
- A/B test content layouts, titles, and page structures to continuously improve CTRs, rankings, and engagement
- Work cross-functionally with product and marketing teams to ensure organic growth aligns with business priorities and monetisation paths
Application process
- If you want to know more about this opportunity, please complete the application with your most recent work profile and we will get back to you ASAP
- We are excited to meet you!
Our take
Founded in 2022, Klink Finance is a cryptocurrency asset management platform that operates at the point of intersection between gamified consumer finance and blockchain technology.
The company was inspired by - and hopefully will follow in the footsteps of - the UK Government’s Premium Prize Bonds. Klink’s model which deploys gamification in the personal finance landscape is an interesting reimagining of the industry and could therefore have a unique impact on user engagement.
Seed funding, led by Blockchain Founders Fund as well as BlockBase, will be used to carry out its product development phase to ultimately launch the product.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Sep 2023
$0.3m
SEED
Oct 2022
$0.5m
SEED
Total funding: $0.8m
Company benefits
- Join at an executive level and be involved in decisions that shape the company’s future legal structure
- Autonomy and ownership - You’ll be completely and uniquely responsible for all legal activities and have the freedom to choose a direction
- The opportunity build your own team and success story, disrupting an entire industry with a completely alternative when it comes to reward- and wealth-distribution across user populations
- Work from our Berlin office or remotely and enjoy regular team events and occasional travel across Europe
- Brand new equipment (Macbook/Laptop, headphones, etc.) as needed
- You will receive a competitive salary and as an executive and leader, you will have an entitlement to a substantial equity stake in the business
- Take a trip with a forming team of highly skilled individuals who will always support you on this journey
Company HQ
City of London, London, UK
Leadership
Chris James Murphy
(Co-Founder)Previously founded Chase West and Cityrix. Experience as Senior Consultnat for CoachHub and Investis Digital and as an Account Executive for Twitter.
Michal Tuleja
(Co-Founder & CTO)Experience as Lead Backend Developer for Lis and Lightcurve and as a Full Stack Developer for Charité and Accenture Services Sp.
Philip Jonitz
(Co-Founder)Was a Founder in Residence for StartupGym, Start-up Consultant for Jonitz Ventures, Fundraising & Strategy Associate for Techstars, Venture & Growth Financing for Deutsche Börse Venture Network and an Investment Analyst for Motu Ventures.
Share this job