Account Executive, Roku
Media & Entertainment
$206-218k
OTE
Monday – Thursday in office
4 days a week in office (Santa Monica, CA)
Convenient & affordable TV streaming players
Posted today
Convenient & affordable TV streaming players
1001+ employees
Posted today
$206-218k
OTE
Monday – Thursday in office
4 days a week in office (Santa Monica, CA)
1001+ employees
Company mission
To provide its users with a more convenient and cost effective way of watching the programs they love.
Role
Who you are
- The equivalent of 5 or more years of TV and digital video sales experience in the media and entertainment vertical; experience in other verticals is also valued
- The equivalent of 5 or more years of sales experience with performance marketing in a managed service or self-service environment focused on media and entertainment
- A demonstrated track record of closing deals with key entertainment partners and their respective agencies, with particular value placed on theatrical and gaming experience
- Demonstrated ability to build relationships with internal collaborators across cross-functional teams
- Experience influencing clients and driving business outcomes through strong relationship management
- A strategic and analytical sales approach with the ability to navigate ambiguity and manage multiple priorities simultaneously
- The ability to work collaboratively on projects in cross-functional team settings, both internally and externally
- An understanding of the FAST, SVOD, and AVOD landscape and how Roku advertising solutions drive business goals for advertisers
- An understanding of the digital advertising landscape and industry trends, with the ability to apply a Roku perspective for the organization
What the job involves
- The Account Executive will work closely with Media and Entertainment marketers and their agencies to help them reach audiences by leveraging Roku's massive scale, first-party data, and cross-platform measurement solutions
- This role partners with brands in the media and entertainment vertical to demonstrate how to best leverage Roku's advertising platform in a rapidly evolving streaming landscape.
- The Account Executive will collaborate with Roku's product and creative solutions teams to develop innovative, first-to-market advertising executions.
- This individual will define business drivers and build strategies that align Roku's unique capabilities with client objectives.
- The role involves managing a book of business against ambitious advertising revenue goals while maintaining strong relationships with senior-level decision makers at entertainment studios and agencies.
- The Account Executive will gather marketplace insights to inform new ad products and measurement solutions, contributing to the continued growth of Roku's advertising business. This role reports to the Director, Head of Industry, Media and Entertainment on the advertising sales team
- This role reports to the Director, Head of Industry, Media and Entertainment on the advertising sales team
- Meet regularly with entertainment clients and their agencies to understand business objectives and present Roku advertising solutions
- Build and maintain relationships with senior-level decision makers at key entertainment partners and agencies
- Identify opportunities for new approaches that increase team effectiveness and drive revenue growth
- Define important business drivers and collaborate with internal stakeholders to develop strategies that leverage Roku's scale, first-party data, measurement capabilities, and unique ad products
- Gather marketplace insights to help inform and build new ad products and measurement solutions
- Work against ambitious advertising revenue goals as a key individual contributor
- Report on revenue projections and forecasts to leadership
- Collaborate cross-functionally with Roku's product and creative solutions teams on innovative advertising executions
Our take
According to Nielsen data, the average streamer spends over seven minutes searching for something to watch. Streaming services use customers' viewing history to make suggestions, but these are limited to programs licensed for that particular service.
Roku provides an integrated streaming service that offers TV channels, movies and third-party streaming services, resulting in an all-in-one streaming platform. The service can be accessed through a variety of customized subscription packages and fees.
Roku stands out in the streaming industry by bringing many competitors together in one package. The startup provides further innovative services such as a weekly TV series named 'Roku Recommends' which uses first-party data to recommend essential viewing to users.
Alongside funding filmmakers through its "Change Makers Program", Roku also acquired its own original library of shows through its acquisition of now-defunct Quibi's library. Then, after successful collaborations with TCL and Hisense, the first in-house "Roku Television" was released. In 2026, it was announced that media giant FOX would acquire Roku, which the companies say will create the third largest player in US TV by share of viewing.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jan 2016
$45.5m
LATE VC
Nov 2015
$45.5m
SERIES H
Total funding: $247.8m
Company benefits
- Medical, wellness and financial benefits
- Unlimited paid time off policy
- Work from home opportunities
- Free snacks and access to the company fitness center
Company HQ
Newhall, San Jose, CA
Leadership
Anthony Wood
(Founder & CEO)Studied Engineering at Texas A&M before founding their first company in 1986. They held VP roles at both Adobe and Netflix.
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