Senior Growth Marketer, Checkly
$121-168k
+Stock options. For Europe based candidates the salary is €84k-€103k. Salaries vary depending on location of applicant
More information about location
Monitoring and testing platform for DevOps teams
Job no longer available
Monitoring and testing platform for DevOps teams
21-100 employees
Job no longer available
$121-168k
+Stock options. For Europe based candidates the salary is €84k-€103k. Salaries vary depending on location of applicant
More information about location
21-100 employees
Company mission
To detect and resolve issues 100x faster.
Role
Who you are
- We're inviting a results-driven marketer who is deeply embedded in Product-Led Growth (PLG) strategies and understands the DevOps persona to work alongside a team that focuses on metrics, results, and delivering modern monitoring solutions to our users and customers
- Extensive experience in a Growth Marketing roles with a B2B SaaS Developer, DevOps, SRE or Platform Engineering product required, while a deep understanding of the Monitoring and Observability landscape and its personas is a nice-to-have
- Proven ability to grow revenue exponentially and at velocity
- Expertise in data analysis and marketing automation tools
- Track record of bold, creative marketing tactics
- Experience driving signups, pipeline, and revenue through calculated risks and experimentation, particularly focused on ToFu growth
- Experience in fast-paced environments, such as founding a company or working in product/growth/engineering at a tech startup
- Proficiency with the latest marketing and AI tools to scale campaigns and processes efficiently
- Ability to architect and manage growth projects from start to finish
- Affinity for PLG (Product-Led Growth) strategies and motions, with a strong emphasis on expanding the ToFu
- Excellent spoken and written English skills
- Ability to work autonomously and be self-motivated in a remote, async-first environment, while also contributing positively to the team dynamic
What the job involves
- 32-40h/week
- Join Checkly, a Gartner Cool Vendor, as the Senior Growth Marketer and be at the forefront of the Monitoring as Code (MaC) movement, recently recognized in two Gartner Hype Cycles
- We’re a fully remote startup on a mission to enable developers to detect and resolve issues 10x faster through code-driven synthetic monitoring. In other words, Checkly lets you know if something is wrong with your production website or API even before your end-users know
- Our marketing team plays a critical role in scaling our reach and impact, targeting DevOps, Platform Engineering, and SRE professionals. We have thousands of users and hundreds of customers, including 1Password, Autodesk, AutoTrader, CrowdStrike, Deno, Render, Sentry, and Vercel
- Data-Driven Demand Generation: Spearhead initiatives that drive qualified leads and nurture them through the sales funnel, leveraging data to continuously optimize
- PLG Excellence: Implement PLG frameworks that accelerate user activation, product adoption, and customer loyalty
- Cross-Channel Marketing: Your role is to be the orchestrator of all digital marketing channels— including SEO, SEM, Social Media, Display, Email, Video, Content —ensuring alignment with PLG and DevOps focus
- Paid Channel Expertise: Direct and manage a broad range of paid channel strategies, encompassing paid search, paid social, and other digital advertising platforms
- As the 4th member of the marketing team that consists of our CMO, Product Marketing Manager and Developer Relations, you will:
- Drive growth campaigns from development to execution, with a primary focus on Top of Funnel (ToFu) growth, including ideation, campaign management, data analysis, and copy creation
- Utilize data and build reporting to create and run innovative marketing projects across multiple channels:
- Social Media: LinkedIn, Twitter, Facebook, Instagram, YouTube
- Google AdWords and Analytics
- Email Marketing: HubSpot sequences and workflows
- CRM: HubSpot
- Website content optimization for search engines, including keyword research and improving organic search rankings
- Identify new data sources to enhance messaging, targeting, and campaign timing for ToFu initiatives
- Manage marketing budget and costs to grow reach while reducing CPA and CAC, with a strong emphasis on ToFu efficiency
- Develop, own and execute marketing strategies tailored to the Developer and DevOps landscape and its personas
Our take
DevOps introduced more automation to the software development process and lifecycle, allowing new applications to be on the market at a quicker pace. But with progress comes changes and new requirements for developing, testing, and deploying applications, thus requiring transformation for modern monitoring systems.
Checkly is an active monitoring platform designed for developers. The API is programmable, flexible, and works well with JavaScript. Checkly allows cross-functional DevOps and engineering teams to run deep API monitoring and Javascript-powered flexible frontend tests across 20+ global data center locations.
The transaction monitoring tool makes it easy to regularly test interactions with front-end websites without having to actually write any code. Pricing for its services starts at $7 per month for individual developers, with plans for small teams starting at $29 per month. Looking ahead, funding will be used to expand Checkly’s engineering team and build out its platform.
Kirsty
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 3 rounds)
Jul 2024
$20m
SERIES B
Jun 2021
$10m
SERIES A
Total funding: $32.3m
Company benefits
- Competitive salary & stock options
- $1,500 learning, visiting & wellbeing budget
- 27 days of vacation & local public holidays
- Inclusive health package
- Home office setup
- Remote-first
- Team retreats
- Paid sick leave
- Employment & contractor options
- Inclusive paid parental leave
Company HQ
Union Square, New York, NY
Leadership
Hannes Lenke
(Co-Founder & CEO)Hannes previously co-founded Berlin Mobile Quality Crew and TestObject. He also spent 3 years at Sauce Labs as a General Manager EMEA, and VP of New Ventures & General Manager of Germany.
Tim Nolet
(Co-Founder)Tim has 20 years experience in enterprise and Java. He originally studied to be an art historian.
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