Director of Product Marketing, Culture Amp

• The ideal candidate will know how to mine customer insight, craft compelling stories, and move easily between the worlds of sales, marketing and product
• 8+ years of B2B marketing experience, with at least 3+ years in a product or solutions marketing leadership role focused on developing sales narratives for enterprise buyers
• Proven ability to distill complex product capabilities and competitive insights into integrated solution stories that resonate across audiences and drive sales outcomes
• Deep knowledge of consultative selling methodologies and experience enabling sales teams with solution-centered, competitively informed resources
• Experience in managing competitive intelligence, including gathering, synthesizing, and communicating actionable competitive insights
• Exceptional communication, storytelling, and influence skills, with experience developing and delivering narrative-driven sales materials
• Strong analytical skills with expertise in market, customer, and competitor research approaches that inform solution messaging and story development
• Track record of effective collaboration with cross-functional teams, especially sales, product, customer success, and competitive intelligence

Desirable

• The Director of Solutions Product Marketing will lead the team developing integrated sales narratives, solution-focused go-to-market strategies, and competitive intelligence
• This leader will champion the articulation of how Culture Amp’s products and services solve critical business challenges for key customer segments, empowering sales teams with consultative, value-based conversations and enabling revenue growth in target markets
• With a robust product roadmap underpinned by market-leading people science and AI, this person will be the tip of the spear to help drive the next stage of Culture Amp’s growth
• Collaborate with sales, product marketing, and customer success to gain a deep understanding of customer challenges and competitive landscapes. Translate these insights into impactful solution positioning and sales enablement resources
• Develop powerful, story-driven sales narratives and messaging frameworks that communicate the business impact of Culture Amp’s solutions to diverse buyer personas, industries and segments
• Manage competitive intelligence efforts to monitor, analyze, and report on competitor activity, market shifts, and emerging trends; translate insights into actionable recommendations for narrative and positioning
• Own creation of sales enablement resources, including solution playbooks, objection-handling guides, competitive battlecards, industry-specific presentations, and narrative-driven product briefs
• Collaborate with demand generation, content, communications, and AR teams to launch multi-channel campaigns anchored in persuasive solution narratives and business outcomes
• Conduct ongoing market, customer, and competitor research to refine solution offerings, identify emerging customer challenges, and guide narrative development
• Track and report key performance indicators tied to solutions marketing effectiveness, including win rate, sales engagement, pipeline impact, solution adoption, and market penetration
• Lead, mentor, and grow a high-performing solutions Product marketing team with a focus on strategic storytelling, cross-functional collaboration, and market intelligence expertise