Event Marketing Manager, Pendo

• The ideal candidate is hyper-organized with a sharp eye for detail and thrives in a fast-paced environment
• This person is a creative strategist who understands how to drive ROI and meaningful business connections from every event
• Bachelor’s degree from an accredited college or university
• Minimum of three (3) years of experience in event management, ideally within a B2B, SaaS, or a similarly dynamic and high-growth environment
• Proven track record of successfully managing industry events that drive business results
• Strong project management and organizational skills
• Demonstrated ability to blend creativity with operational rigor, approaching each detail with a strategic mindset while maintaining a hands-on approach to execution
• Exceptional interpersonal skills, with a proven ability to build and sustain relationships and collaborate effectively across diverse teams
• Adaptable and composed in fast-paced environments, showing a high degree of initiative and resourcefulness
• Ability to travel as needed for events

Desirable

• Pendo is seeking a dynamic and results-driven Events Manager to take our industry conferences and trade shows to the next level.
• This candidate will own the planning, coordination, and execution of our sponsored events, ensuring every detail is flawlessly executed while bringing creative, out-of-the-box ideas to life. From eye-catching booth designs to innovative engagement strategies, this candidate will create memorable experiences that make our brand stand out
• This person will develop pre-event outreach campaigns to maximize booth traffic and on-site meetings, design booth experiences that are the talk of the show, execute seamlessly on-site, and implement post-event follow up processes that convert event leads into pipeline
• Lead the planning, coordination, and execution of all aspects of industry conferences and trade shows that Pendo attends
• Develop creative, boundary-pushing booth concepts and interative experiences that differentiate our brand and drive meaningful engagement
• Own event logistics, including vendor managment, booth design, staffing schedules, and budget tracking
• Collaborate with marketing, sales, and customer success teams to create targeted pre-event outreach campaigns to drive booth traffic and secure high-value meeting opportunities
• Manage lead capture, follow-up processes, and post-event reporting to maximize pipeline generation and conversion rates
• Implement data-driven approaches to track and analyze event performance
• Identify new event opportunities and negotiate sponsorships that align with our business objectives