Digital Marketing Manager, SWORD Health
Acquisition
+ Equity shares
More information about location
Connecting physical therapists with technology
Job no longer available
Connecting physical therapists with technology
1001+ employees
Job no longer available
+ Equity shares
More information about location
1001+ employees
Company mission
To free 2 billion people from pain.
Role
Who you are
- You have 5+ years of experience in B2B or B2B2C enrollment marketing for a technology, digital healthcare or similar company
- Proven expertise in leveraging paid marketing platforms across various channels (ie paid social and search)
- Data driven, with a strong knack for leveraging insights to inform and optimize campaigns
- Proven track record of user growth and engagement
- Strategic mindset combined with the ability to execute effectively
- Creative/strategic thinker - constantly pushing growth marketing boundaries and eager to test new channels
- Ability to manage and report out topline/executive updates while getting one's hands dirty on day-to-day activities
- Collaborative with team members within & across US/international cities
- Experience and desire to work in a fast-moving, high-growth environment
What the job involves
- Sword Health is looking for an exceptional candidate to join our marketing team as our Digital Marketing Manager, Acquisition
- This individual will support our Enterprise Marketing team by scaling a variety of performance marketing channels, supporting media buys, and executing campaigns that deliver net new Sales pipeline
- Develop and execute acquisition strategies that grow Sword’s new business pipeline for Sales handoff
- Manage and optimize campaigns across multiple channels, including search, paid social, podcasts, video, affiliates, CTV, OOH, and partnerships
- Design and implement an A/B testing framework to optimize campaigns and support ongoing growth
- Gain a deep understanding of the customer journey and strategically align media channels while refining high impact audience targeting
- Regularly share updates on paid marketing strategies, performance, and insights to cross-functional and executive teams
- Develop and execute a comprehensive webinar strategy to support marketing objectives, generate leads, and drive engagement
- Create ABM playbooks that combine online and offline channels to drive awareness and conversions among target accounts
- Support overseeing partner agencies to accelerate the growth of channels such as SEO, content syndication, etc
Our take
For a number of reasons including cost, only about 30% of patients complete their physical therapy regimens. This results in millions of people not receiving the full breadth of care they need to reach full recovery. And physical therapy practices are missing out on a massive amount of revenue potential.
SWORD Health’s clinical-grade virtual therapy platform pairs physical therapists with FDA-listed wearable technology to deliver personalised treatment plans that are more effective, easier and less expensive than traditional physical therapy. This encourages patients to complete their regimes and allows practices to bolster their income.
The company works with international insurers, health systems and employers, with clients from the Fortune 100 and 500 lists. It is the fastest-growing MSK company and a double-Unicorn, now valued at $4 billion. With a rapidly growing US market, it's using impressive funding to continue its foundational AI model development and expand into ever more areas of healthcare.
Steph
Company Specialist at Welcome to the Jungle
Insights
37% employee growth in 12 months
Company
Funding (last 2 of 10 rounds)
Jun 2025
$40m
LATE VC
Jun 2024
$30m
LATE VC
Total funding: $367.7m
Company benefits
- A stimulating, fast-paced environment with lots of room for creativity
- A bright future at a promising high-tech startup company
- Career development and growth
- The opportunity to work with a talented team and to add real value to an innovative solution with the potential to change the future of healthcare
- A stimulating environment with room for creativity
- A flexible environment where you can control your hours (remotely) with unlimited vacation
- Access to our health and well-being program (digital therapist sessions)
- Remote or Hybrid work policy
Company HQ
Chelsea, New York, NY
Leadership
Virgílio Bento
(Co-Founder & CEO)Co-Founder of EX Capital. Received their PhD in Electrical Engineering from the Universidade de Aveiro.
Márcio Colunas
(Co-Founder & CSO)Co-founded EX Capital and Findster Technologies. Previously worked as an Analyst/Software Engineer at Neuroinova, and was a Researcher at the Universidade de Aveiro.
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