Director of Product Management, InMobi
InMobi Exchange
$186.2-294.7k
+ Equity
More information about location
2+ days a week in office
Data-driven mobile marketing platform
Be an early applicant
Data-driven mobile marketing platform
1001+ employees
Be an early applicant
$186.2-294.7k
+ Equity
More information about location
2+ days a week in office
1001+ employees
Company mission
To drive real connections between brands and consumers through its data-driven mobile advertisement platform.
Role
Who you are
- 7+ years of product management experience in ad tech, ideally with exposure to buy-side programmatic platforms and brand-focused demand
- Deep understanding of programmatic advertising, RTB auctions, audience targeting, and campaign measurement across branding and performance goals
- Familiarity with DSPs, agency trading desks, data providers, and media buying workflows for video and display advertising
- Knowledge of identity resolution, contextual targeting, and omnichannel supply dynamics
- Track record of building products that support enterprise-scale partnerships and deliver measurable business outcomes
- Exceptional analytical, communication, and stakeholder management skills
- Bias for action, and a passion for building in fast-paced, cross-functional environments
- Bachelor’s degree required; advanced degree (MBA/MS) is a plus
What the job involves
- We are hiring a Director of Product Management to lead our buy-side product charter for brand and omnichannel demand partners
- This role will focus on activating upper- and mid-funnel demand across programmatic platforms, expanding our value proposition beyond app-download performance marketers
- You will directly influence revenue by shaping how brand advertisers and agency trading desks engage with InMobi through their preferred demand-side platforms
- You’ll work at the intersection of identity, inventory, and attribution — designing products that unlock addressability, optimize campaign outcomes, and create differentiated value for brand-focused marketers across display and video channels
- This role reports to the VP of Product for IX and works cross-functionally with engineering, design, business development, marketing, and our sales teams
- You’ll be a key driver of strategy and execution as we build the next generation of brand-focused advertising capabilities across mobile app, web & CTV supply
- Own the product roadmap and execution for InMobi’s Brand Exchange demand ecosystem, focused on driving growth through omnichannel, upper- and mid-funnel advertising use cases
- Design solutions that help marketers achieve full-funnel campaign outcomes, with a focus on scalable buying through leading demand-side platforms and agency partners
- Build addressability tools that enable better audience targeting, campaign measurement, and supply access for brand campaigns
- Work closely with the sales and partner teams to translate advertiser needs into product capabilities that scale across channels, partners, and platforms
- Lead cross-functional teams of engineers, designers, and analysts to deliver high-quality products from ideation to release
- Monitor product performance, customer feedback, and market shifts to iterate on strategy and ensure product-market fit
Our take
Mobile advertising is an incredibly important element of marketing campaigns for modern businesses, but success is limited to the quality of engagements that campaigns have on audiences. Engagement can be optimised by targeting ads to relevant audiences through cookies and other data sets, but without the right analytic tools to lead to actionable insights, this data remains useless.
InMobi provides a data-driven mobile marketing platform, offering a toolkit called InMobi Pulse that provides insights into mobile marketing based on consumer feedback, product testing, and other proprietary data. The company also provides InMobi Exchange, a platform for reaching mobile-first audiences and an enterprise-grade platform for purchasing DSP services.
Whilst it is undeniable that InMobi faces competition from other mobile-focused marketing platforms, the company stands out with the sheer range of tools it offers and its focus on markets such as India and Southeast Asia which are difficult for North American and European firms to enter. InMobi has plans to further expand globally, however, and is bringing its Glance lock screen advertising product to the US and Latin America in the near future.
Freddie
Company Specialist at Welcome to the Jungle
Insights
2% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Dec 2014
$5m
LATE VC
Sep 2011
$200m
SERIES C
Total funding: $220.6m
Company HQ
Central Water Catchment, Singapore
Leadership
Abhay Singhal
(Co-Founder & CEO (InMobi Advertising))Since co-founding InMobi in 2006, they have held a number of roles at the company, including Head of Global Ad Sales, MD, CRO, and now CEO. Previously co-founded TeN where they served as the Head of Sales for over 4 years.
Piyush Shah
(Co-Founder & COO (Glance))Experience as co-founder and Head of Business Development for LearningSpiral.com Pvt Ltd. Previously also a Product Manager of Consumer Payments and Assistant Vice President of Private Banking for Deutsche Bank.
Naveen Tewari
(Co-Founder & CEO (InMobi & Glance))Founder and CEO of Glance. Previously spent 3 years as an Associate at McKinsey & Company.
Mohit Saxena
(Co-Founder & CTO (InMobi))Senior Columnist for The Indian Economist since 2015. Previously founded Rizort.
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