Marketing Operations Manager, Zoom
Workvivo
Work platform for human connection
Be an early applicant
Work platform for human connection
1001+ employees
Be an early applicant
1001+ employees
Company mission
To help people connect, collaborate, and get more work done, together.
Role
Who you are
- Bring 5–7 years of experience in Marketing Operations or Revenue Operations within a B2B SaaS environment, with prior experience in the Data Analyst sector
- Leverage advanced hands-on expertise with CRM, marketing automation, and Go-To-Market platforms (Salesforce and HubSpot preferred)
- Build data models, dashboards, attribution frameworks, and predictive insights that drive meaningful business decisions
- Design scalable, efficient operational processes that support high-growth revenue teams
- Apply an analytical mindset to translate complex data into clear, actionable stories
- Collaborate across marketing, sales, and customer success in a cross-functional environment
- Manage multiple priorities and stakeholders through effective project management and organizational skills
- Explore advanced analytics, forecasting, and automation tools, including BI platforms, data languages (SQL/Python), planning tools, B2B SaaS metrics, and AI-powered capabilities
What the job involves
- This role sits right at the heart of our revenue engine
- As Marketing Operations Manager, you’ll be the architect behind how data flows across marketing, sales, and customer success
- Ensuring everyone is working from the same playbook, the same metrics, and the same truth
- You’ll build the systems, models, and insights that help us understand what’s really driving pipeline, revenue, and long-term customer value
- From first click to renewal (and everything in between), you’ll connect the dots and turn raw data into powerful intelligence that fuels smart, strategic growth
- Building end-to-end data models and analytics infrastructure that track the full customer journey, power pipeline intelligence, and turn funnel data into actionable insights
- Establishing a single source of truth across the Go-To-Market funnel through effective data governance, consistent metrics, and best-in-class compliance
- Architecting scalable marketing automation frameworks and workflows that drive operational efficiency and revenue growth
- Optimizing lead management, scoring, qualification, routing, and demand generation execution using data-backed insights
- Developing predictive models, forecasting frameworks, and leading indicators to assess pipeline health, identify risk, and guide resource allocation
- Creating advanced attribution models that quantify marketing impact across multiple channels on revenue and long-term customer value
- Owning the marketing technology ecosystem, including integrations, vendor relationships, and ongoing optimization
- Partnering cross-functionally with Sales Operations and Customer Success to enable seamless handoffs, expansion tracking, forecasting, and adoption of new tools and processes
Our take
Zoom reworked video conferencing when most people assumed it was a solved problem, with services from Cisco and Skype already ubiquitous in workplaces and homes. However, its videoconferencing infrastructure was simpler to use, faster and more flexible than any previous solution, and it swiftly took the world by storm.
Its success bred competition, however, and companies such as Microsoft and Google, along with numerous smaller communications firms, have begun making inroads on Zoom's formerly commanding lead. Additionally, as workplaces are mostly adopting a hybrid or flexible working strategy, some of its importance as a workplace tool is wearing off and it is recording a gradual decline in daily usage rates.
To counter these trends, Zoom is expanding its business offerings through product development and strategic acquisitions. Alongside many other large tech companies, it has battled through a difficult economic situation, but it nonetheless remains a profitable company and household name. Plus, its track record of innovation means it is still very much one to watch in the communications space.
Freddie
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jan 2017
$100m
SERIES D
Feb 2015
$30m
SERIES C
Total funding: $148.5m
Company benefits
- Work from home opportunities
- Retirement benefits
- My-Time-Off (MTO), an extended vacation policy
- Employee Stock Purchase Plan (ESPP) and Restricted Stock Unit (RSU) Equity Program plus Yearly stock grant for all employees
- Wellness and fitness reimbursement, wellness resources, Thrive Global wellness app, TaskHuman wellness coaching app
- Employee Assistance Program (EAP) including emotional support, financial resources and legal guidance
- Paid Parental Leave (both parents) 16 weeks paid leave (or statutory if more generous)
- Employer Matching of Charitable contributions up to $500 USD equivalent/year
- Annual Zoom Store Allowance
- Business Travel Accident Insurance
Company HQ
Downtown San Jose, San Jose, CA
Leadership
Eric Yuan
(CEO & Founder)Previously VP Engineering at Cisco and WebEx.
Salary benchmarks
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