Sr Manager Product Marketing, Salesforce
MuleSoft
$141.3-233.2k
Salary dependent on location
World's leading CRM provider
Job no longer available
World's leading CRM provider
1001+ employees
Job no longer available
$141.3-233.2k
Salary dependent on location
1001+ employees
Company mission
To empower companies to connect with their customers in a whole new way.
Role
Who you are
- 6+ years of experience in product marketing or related roles, preferably in B2B SaaS or technology industries
- Deep understanding of AI technologies, applications, and market trends, with the ability to simplify complex concepts
- Proven track record of developing effective messaging and thought leadership strategies
- Exceptional writing and storytelling skills, with the ability to simplify complex ideas
- Strong project management skills, with the ability to manage multiple initiatives simultaneously
- Experience working in a cross-functional environment and influencing senior stakeholders
What the job involves
- The Senior Manager, Product Marketing will lead the creation of compelling messaging and thought leadership initiatives, with a particular focus on AI, integration, and automation solutions and innovations, to establish MuleSoft as an authority in the industry
- This role will craft narratives, develop content strategies, and collaborate across teams to articulate the value of our portfolio and AI-powered products to target audiences effectively
- Craft clear, concise, and impactful messaging that highlights the value and differentiation of portfolio and AI solutions
- Develop Keynote presentations for and speak at marquee external events, requiring strong project management skills
- Develop and maintain messaging frameworks to ensure consistency across marketing, sales, and product teams
- Conduct customer research and competitive analysis to refine product value propositions and differentiators
- Stay current with AI industry trends, technologies, and competitors to refine messaging and positioning
- Design and execute thought leadership campaigns to establish the company as a trusted industry authority
- Collaborate with subject matter experts to produce insightful white papers, webinars, blogs, and presentations
- Engage with Salesforce executives and thought leaders to support their participation at industry events, panels, and conferences
- Partner with PR and communications teams to amplify thought leadership content through media and influencer outreach
- Partner with product management, sales, and customer success teams to align messaging with product roadmaps and customer needs
- Provide training and enablement materials to the sales team, ensuring they can effectively communicate the product's value
- Gather feedback from customers and stakeholders to continually refine messaging and content
- Track and analyze the performance of thought leadership and messaging initiatives, using insights to optimize future efforts
- Monitor industry trends and report on competitive positioning and messaging gaps
Application process
- To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts
Our take
Salesforce is a global cloud computing company, best known for its on-demand, comprehensive customer relationship management (CRM) solutions. The company was launched to mitigate the doubts that business owners felt regarding third party companies holding their data.
By providing essential, customer-oriented CRM software, Salesforce places itself at the heart of digitised businesses. Furthermore, by building out its AI capabilities, the company removes the complexity of AI, enabling any business to deliver smarter, personalised and more predictive customer experiences.
Due to the continued innovation offered by the company, over 150,000 companies, both big and small, are growing their business with Salesforce today. Despite a tumultuous 2023 filled with activist investors, a boardroom shake-up and the unprecedented step-down of Co-CEO Bret Taylor, Salesforce continues to close several acquisition deals and managed to drive up its stock value by 96% from the end of 2022 to 2023.
Steph
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
-8% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2001
$46.9m
SERIES D
Nov 1999
$13.2m
SERIES C
Total funding: $64.5m
Company benefits
- With 9 standard holidays and four floating holidays, you get a total 13 paid days off each year
Company values
- Trust - We earn the trust of our customers, employees, and extended family through transparency, security, compliance, privacy, and performance. And we deliver the industry’s most trusted infrastructure
- Customer Success - So we champion them to achieve extraordinary things. We innovate and expand our business offerings to provide all our stakeholders with new avenues to achieve ever greater success
- Innovation - Our customers’ input helps us develop products that best serve their business needs. Providing continual technology releases and new initiatives gives our customers a competitive advantage
- Equality - We believe everyone should be seen, heard, valued, and empowered to succeed. Hearing diverse perspectives fuels innovation, deepens connections between people, and makes us a better company
- Sustainability – We are committed to bringing the full power of Salesforce to accelerate the world’s journey to net zero
Company HQ
Financial District, San Francisco, CA
Articles
Leadership
Marc Benioff
(Chair & CEO)Previously Senior Vice President at Oracle Corporation for 13 years.
Parker Harris
(CTO)Previously worked as a Software Engineer for over six years. Harris also co-founded Left Coast Software.
People progressing
Joined as Recruiting Director - Futureforce University Recruiting, EMEA, and was promoted to Senior Director - EMEA & LATAM Recruiting, Futureforce after 3 years, and then again to Senior Director - Recruiting after 2 years. Now serve as COO - Employee Success EMEA.
Salary benchmarks
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Diversity, Equity & Inclusion at Salesforce
- Our goals:
- 50% of our U.S. employees will be made up of underrepresented groups (Women, Black, Latinx, Indigenous, Multiracial, LGBTQ+ employees, People with Disabilities, and Veterans) by 2023
- Double the U.S. representation of Black leaders (VP+) and increase our representation of underrepresented minority (Black, Indigenous, Latinx, and Multiracial) leaders by 50% by 2023
- 50% increase our U.S. representation of underrepresented minority (Black, Indigenous, Latinx, and Multiracial) employees by 50% by 2023
- We’ve met our representation goal nearly a full year early – today, 50.7% of our U.S. employees are members of underrepresented groups
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