Product Marketing Lead, Modash
Influencer marketing campaign platform
Open for applications
Influencer marketing campaign platform
21-100 employees
Open for applications
21-100 employees
Company mission
To help every creator earn a living.
Role
Who you are
- Ideally you’ll have experience in early stage B2B SaaS ($1M-$10M ARR)
- We want to find someone who is driven, who matches that ambition. Someone who wants to do great work, alongside a smart team that pushes them to be better
- You should have excellent English, both written and verbal. Our team is distributed across many countries, but we work & collaborate day-to-day in English
What the job involves
- You’ll be the first (and only) Product Marketer at Modash. That means we’re looking for someone who’s done this before (more than once), and knows what they’re doing
- It’ll be your job to know the customer, the problem, and the products better than anyone else on the planet
- Like your past roles, you’ll be the bridge between Marketing, Product, and other functions. Helping to drive GTM, and helping customer-facing teams deeply understand new features & how they bring value to customers
- Plan, coordinate & execute new product launches via landing pages, ads, creators, emails, in-app messaging & more
- Find ways to support internal teams (sales, customer success, support) in deeply understanding the product, and how various features add value to our ICP
- Iterate on how we position Modash publicly, on our website & adjacent profiles (G2, Capterra, LinkedIn company page, etc.)
- Find ways to promote adoption of our stickiest features via onboarding messages & other initiatives
Our take
Influencer marketing has become an increasingly impactful part of marketing campaigns, but it can be difficult for businesses to discover and maintain the right partnerships. This is where Modash steps in, supplying a platform for marketing teams to find, analyse and track creators for their campaigns.
With over 250,000 creator profiles available to browse, Modash's appeal is in its ability to help businesses find influencers who are the perfect fit for their campaigns, rather than a "good enough" fit. It allows users to filter by a range of things such as location and engagement rate, as well as check the performance of creator's posts.
With such a comprehensive offering, it's no surprise Modash has earned positive attention. The company serves customers such as NordVPN, Tourlane and Bolt, and has raised a good amount of funds. This will enable it to expand to serve the growing need of marketing teams to build strong influencer marketing campaigns.
Freddie
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 3 rounds)
Oct 2024
$12m
SERIES A
Nov 2022
$2m
SEED
Total funding: $14.2m
Company benefits
- Flexible working hours ⏱
- Unlimited paid vacation time 🌴
- Fully remote working 🏠
- Personal development 🧠
- Ownership 💡
Company HQ
Telliskivi, Tallinn, Harju County
Articles
Leadership
Avery Schrader
(Co-Founder & CEO)Previously VP (International Founders) at the Estonian Founders Society, as well as Influencer Marketing Coordinator at Veriff and Bolt.
Hendry Sadrak
(Co-Founder & CTO)Previously a Game Developer for The Coingaming Group, an Operative Advisor for Front-End Development at TribeLotto.com and a Web Developer at Optimist Digital.
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