Senior Field Marketing Associate, Mindtickle
Sales & revenue enablement platform
Open for applications
Sales & revenue enablement platform
501-1000 employees
Open for applications
501-1000 employees
Company mission
To help businesses develop successful teams through data-driven sales readiness, helping clients to unlock their true sales potential.
Role
Who you are
- 3-5 years of experience in field marketing, event marketing, marketing coordination, or similar roles
- Strong organizational and project management skills with attention to detail
- Excellent communication and comfort working with sales and cross-functional teams
- Interest in events, marketing operations, and growing within B2B SaaS marketing
- Proficiency with marketing tools (HubSpot, Marketo, SFDC, ZoomInfo, or similar) is a plus
What the job involves
- We’re looking for a Senior Field Marketing Associate to support regional programs that help generate pipeline, run events, and fuel sales engagement across North America
- This is an individual contributor role reporting to a Senior Field Marketing Manager in India
- Assist in planning and executing field events, webinars, conferences, executive dinners, and partner programs. Manage event logistics, vendor coordination, shipping, booth setup, gifting, and materials preparation. Support onsite event execution and post-event follow-up tasks
- Work with AEs and SDRs to support territory-level marketing activities. Help create outreach templates, follow-up sequences, Marketo email copy and light personalization for events. Coordinate with demand gen and PMM to ensure alignment with campaign messaging
- Track program timelines, budgets, invoices, and vendor contracts. Manage event calendars, registrations, attendee lists, and CRM updates. Own shipping logistics and inventory for event assets and swag
- Maintain dashboards for program performance, event attendance, and pipeline contribution. Support tracking of leads, follow-up activity, and influenced pipeline. Provide weekly summaries and insights to the Field Marketing team
Our take
Fast-growing companies need to prepare their sales teams and partners in a scalable and effective way. Customers today have no shortage of companies trying to sell them similar lines of products; while this is great for customers, it means that companies have to put in more effort to make a sale. Mindtickle is a sales readiness platform for onboarding, product training, and coaching to reduce ramp-up times for new sales reps and increase the productivity of the sales team.
Its competitive edge comes from its gamified approach featuring points, achievements and leaderboards, which it funnels to a dashboard to expose potential knowledge gaps. It works with Fortune 500 and Global 2000 companies and some of the world's largest technology and life sciences companies, such as AWS, LinkedIn, and Hewlett-Packard, to name a few.
On top of its impressive client list, Mindtickle has also raised a significant amount of funding and achieved unicorn status after closing its 2021 Series E at a $1.2B valuation, surpassing rivals ShowPad and Seismic. The company is now focusing on AI, recently anniouncing role-based innovations tailored for sellers, sales managers, and enablement treams. These capabilities deliver real-time guidance, task automation, and actionable deal insights across the entire revenue cycle.
Steph
Company Specialist at Welcome to the Jungle
Insights
-4% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Aug 2021
$100m
SERIES E
Nov 2020
$100m
SERIES D
Total funding: $281.3m
Company HQ
Financial District, San Francisco, CA
Leadership
Krishna Depura
(Co-Founder & CEO)Having worked as a Software Engineer for 3 years, Krishna joined Inifera in Member Technical Staff and spend 2 years at Microsoft as Program Manager. He co-founded PubMatic in July 2008, before starting Mindtickle in January 2011.
Deepak Diwakar
(Co-Founder & COO)Previously Senior Software Engineer at PubMatic before co-founding Mindtickle.
Nishant Mungali
(Co-Founder & CPO)Experience as an Interaction Designer at D. E. Shaw & Co., and UX Designer at PubMatic.
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