Senior Marketing Executive, Dotdigital
Events & Field Marketing
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International travel as needed
2+ days a week in office (London Bridge, London)
Omnichannel marketing automation platform
Be an early applicant
Omnichannel marketing automation platform
201-500 employees
Be an early applicant
+ Share reward
International travel as needed
2+ days a week in office (London Bridge, London)
201-500 employees
Company mission
To empower marketers to achieve their goals in faster and smarter ways.
Role
Who you are
- We are looking for an energetic senior marketing executive to support the regional field marketing team initiatives in the EMEA region
- Ideal candidates will have a passion for integrating digital and real-life marketing through campaigns and events
- This role requires a strategic mindset to integrate various marketing activities into cohesive campaigns that align with our overall goals
- This role is perfect for a self-starter who is both highly creative and strategically minded
- You should be reliable, meticulously organized, detail-oriented, and able to work under pressure within tight deadlines and budgets
- Strong relationship and project management skills, along with creative marketing experience, are essential
- You should be eager to listen, learn, and follow, with a collaborative, roll-up-your-sleeves attitude
- Confident with stakeholders: Present and collaborate effectively
- Passionate about events: Love planning and executing impactful events
- Highly organized: Excellent time management and goal-setting
- Comfortable in fast-paced settings: Thrive under pressure with attention to detail
- Skilled at prioritizing: Juggle multiple requests and say no when needed
- Proficient in Microsoft Office: Strong skills in Word, Excel, and PowerPoint
- Willing to travel: Ready for international travel as needed
- Experienced or eager to learn: Familiar with marketing automation and CRM systems
- A team player: Enthusiastic, passionate, and results-driven
- Sociable: Enjoy participating in team events inside and outside of work
- At least 2 years of marketing experience: Solid foundation in the field
- Email and social media skills: Hands-on experience delivering marketing communications
- Excellent time management: Proactive and goal-oriented
- Event planning experience: From start to finish, you know how to execute small-scale events
- Team collaboration: Build strong relationships within multi-disciplinary teams
- Strong communication skills: Both written and verbal
- Commercial judgment and initiative: You make smart decisions and take the lead
- Experience with marketing automation and CRM: Microsoft Dynamics is a plus
What the job involves
- Reporting to the Head of EMEA Marketing, this is a fantastic opportunity for an organized, detail-oriented individual to grow into a marketing expert
- A passion for event planning is essential, as you will be responsible for coordinating and executing both digital and in-person events that align with our marketing goals
- You’ll contribute to the planning, logistics, and execution of Dotdigital events in the UK and EMEA
- This includes interacting directly with vendors and collaborating with members of the Dotdigital team
- From pre-event planning to logistics, documentation, and execution, your role will support us at every step of the process
- Handle logistics and day-of support for virtual and in-person events, including speaker outreach and coordination, vendor research and selection, driving registrations, and creating internal prep documents related to various events
- Manage smaller 3rd party event sponsorships and co-hosted partner activities, tracking timelines and deliverables to ensure flawless execution, leading to qualified leads and sales pipeline, working directly with the events manager
- Ensure the event and email calendars are updated, and work directly with the global online marketing team to schedule communications and outreach for multiple countries
- Carry out basic data entry for various tasks, such as creating web pages, surveys, and calendar events, preparing target lists for campaigns, and taking notes during events for internal distribution
- Monitor and record receipts and invoices, while ensuring the EMEA marketing budget remains current and accurate for the team
- While event planning is crucial, we are also looking for someone who understands the bigger picture of creating campaigns and becoming a well-rounded marketer
- You’ll work with the EMEA marketing and global campaign teams on numerous initiatives, managing, executing, and driving forward day-to-day marketing programs
- Your efforts will be focused on delivering a high-quality pipeline and achieving other associated business deliverables
- Support the marketing department's initiatives with planning, executing, and tracking of marketing programs such as email, event, social media, or content marketing
- Write and proof copy for different marketing materials, website content, email campaigns, social media posts, case studies, and other promotional materials
- Provide administrative and project support for various marketing projects
- Execute marketing campaigns and activities in line with the marketing plan and monitor results, ensuring KPIs are achieved and measured
- Assist in the building out of the new Enterprise Account Based Marketing program and work towards being an ABM internal champion
- Soley manage our ABM and company gifting platform Reachdesk
- Support the generation of Engagements, MQLs, and SQOs – aiming to meet and exceed the regional KPIs
- Assist with translation strategies to support our international growth throughout Europe
- As part of the EMEA Marketing team, you’ll get involved in a variety of exciting projects, collaborating closely with the wider Marketing team. We’re an inclusive, supportive group that values teamwork and believes in achieving success together
Application process
- 15 min Screening Call with Team Talent
- 45 min interview with the hiring manager, focusing on both your competencies and background to assess your potential fit for the role
- Final interview presentation of a pre-assigned task to the hiring manager and marketing leadership, showcasing your skills and expertise to further demonstrate your compatibility with the role
Salary benchmarks
Our take
Dotdigital builds an omnichannel marketing solution for B2C, B2B, and NFP marketers. The company serves thousands+ of brands around the globe, counting British Airways, Royal Aeronautical Society, Barbour, Accolade Wines, and City & Guilds among its clients.
Marketers using Dotdigital can create hyper-targeted marketing campaigns that increase businesses' marketing ROI, boosts sales revenue and attracts more qualified leads. What's more, Dotdigital sets itself apart by being the world’s first carbon-neutral marketing automation platform.
Dotdigital's main priority is developing new data-driven digital marketing features in order to increase its customer base. New product launches and strategic investments are key to the company's continued growth.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
11% employee growth in 12 months
Company
Company benefits
- Wellbeing reward
- Paid Sick Leave
- Healthcare
- Medical Cashplan
- Paid Eye Tests
- Annual performance bonus or commission plan
- Loyalty reward
- Employee of the year
- Dotdollars rewards
- Referral schemes
- ShareBuy and ShareReward Schemes
- Dotdigital day
- Enhanced parental leave
- Volunteering
- Christmas holiday closedown
Company HQ
London, UK
Leadership
Simon Bird
(Co-Founder)Previously studied Computer Science at Royal Holloway, University of London. Co-Founded Dotdigital after graduating in 1999.
Tink Taylor
(Co-Founder & President)Since co-founding Dotdigital, became an Email Marketing Council Member for DMA in 2006 for 15 years. They have also been an E-communications Council Member for 6 years at IAB.
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