Senior Demand Generation Manager, FE Fundinfo
Financial data for the investment industry
Be an early applicant
Financial data for the investment industry
501-1000 employees
Be an early applicant
501-1000 employees
Company mission
To enable the investment product ecosystem by seamlessly integrating investment product information between asset managers and distribution networks.
Role
Who you are
- You must have a proven track record in designing and executing B2B SaaS demand generation strategies within the software, technology, or financial services sector
- You will have demonstrated success in using digital marketing channels (SEO, SEM, paid social, website optimisation) and integrated campaigns to grow the marketing pipeline
- You should have strong experience measuring marketing performance against demand funnel KPIs
- You must have excellent data analysis skills, with the ability to derive actionable insights from marketing metrics
- You will be proficient in marketing automation platforms, CRM systems, and digital marketing tools, such as Google Analytics, HubSpot, and Salesforce
What the job involves
- Are you ready to lead and shape demand-generation strategies in the wealth management and distribution sector?
- As Senior Demand Generation Manager at FE fundinfo, you will play a key role in driving impactful campaigns, increasing brand visibility, and creating opportunities to grow our business
- This is an exciting opportunity to work in a dynamic environment, collaborating with cross-functional teams to deliver innovative campaigns
- You will have the chance to make a significant impact by leveraging cutting-edge marketing technologies, data-driven insights, and creative strategies to achieve revenue goals while advancing your expertise in demand generation
- Defining and executing demand generation strategies aligned with business objectives in the wealth management and financial adviser sector
- Creating and managing end-to-end integrated marketing campaigns across digital, email, content, events, and webinars to generate qualified leads
- Collaborating with sales teams to ensure alignment and a smooth lead-to-sales pipeline process
- Driving the creation and optimization of lead generation and lead nurture programs to capture and convert prospects into qualified leads
- Using data-driven insights to refine demand generation strategies, optimise campaigns, and improve audience segmentation
- Overseeing the development of impactful marketing content, landing pages, and calls-to-action that drive conversions
Application process
- Apply now and we'll aim to get back to you with feedback within 5 working days
Salary benchmarks
Our take
Using data to better operations and efficiency is now a necessity, but organizations often find it difficult to collect and make use of the data they need. In the investment industry, FE fundinfo provides a solution to this, with its data platform that connects asset managers and distribution networks.
The platform has a range of capabilities suitable for both asset managers and distribution networks. This supports everything from filing, document production and analytics, to tax calculation and risk profiling. Through this comprehensive approach, the company is able to support true connectivity in the industry and drive efficiency and revenue for its clients.
In recent years, FE fundinfo has embarked on a series of acquisitions, most recently of fund distribution service Adjuto and wealth management fintech. Dericon. These acquisitions enable the company to continue expanding the scope of its offering and better serve new and existing clients.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Some candidates hear
back within 2 weeks
Company
Company benefits
- Training & Career Development
- Health & Wellbeing Initiatives
- Versatile Working Principles - we value in-person time with our colleagues, yet understand the benefits working from home can bring
- Community Impact - our charity initiatives respond to local causes that resonate with our employees
- FE fundinfo’s Community Day gives each of our employees the opportunity to dedicate a day of work time to a meaningful cause
Company values
- Trust
- Connectivity
- Innovation
Company HQ
Soho, London, UK
Articles
Leadership
Philipp Portmann
(Head of Business Development & Strategy)Member of the Board at Investment Navigator, and former Research Analyst for ifund services AG.
Diversity, Equity & Inclusion at FE Fundinfo
- We aim to create a truly inclusive and supportive organisation which recognises and promotes the benefits that a diverse workforce brings. In an industry that is trying to improve its diversity practices, we want to be at the forefront of driving further change
- We know that diversity is about more than our visible differences. It is about bringing together our different backgrounds, experiences and ways of thinking - so that our people thrive in a work environment where they feel supported to succeed
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