Paid Media & Insights Manager, ATTN:
$100-120k
Tuesday-Thursday in office
3 days a week in office
Mobile-first, issues-driven media company
Be an early applicant
Mobile-first, issues-driven media company
201-500 employees
Be an early applicant
$100-120k
Tuesday-Thursday in office
3 days a week in office
201-500 employees
Company mission
To combine informative content with entertainment content to provide enjoyable and informative information for consumers.
Role
Who you are
- The ideal candidate is a strategic, detail oriented, analytical thinker who has a deep understanding of the paid and organic media landscape
- 8-10 years of social media, digital, agency, and insight/storytelling experience
- Deep familiarity with back-end publishing and platform and analytics tools (i.e. Meta, LinkedIn, YouTube, TikTok, Twitter)
- The ideal candidate will possess advanced data analysis skills, peeling back layers of data to look into the drivers of data trends and turn that information into cohesive stories with an ability to extract, interpret, and easily communicate data and trends
- Passionate about digital and social media, thrives on the challenge of “creating stories” with raw data, and has a solid understanding of digital audience measurement and research best practices
- Experience doing quantitative data analysis using a variety of tools (Excel, Google Sheets, etc)
- Excellent oral and written presentation skills, must be detail-oriented and be able to manage multiple priorities to meet tight deadlines
- Experience with analytics visualization tools, such as Google Analytics, Facebook Ads Manager, or Tableau and syndicated research/data tools
- Experience collaborating with a diverse audience/social team utilizing a variety of tools for content optimization across different social platforms including: TikTok, Facebook, Twitter, Youtube, LinkedIn and Instagram
- Well versed in paid media and social promotion, understands best practices and is adaptable to evolution of social products
What the job involves
- This is a contract position, with the possibility to transition to full time
- We are looking for a Paid Media & Insights Manager to lead multiple projects
- You will be instrumental in building and optimizing social media campaigns
- You will also utilize industry 3rd party tools and proprietary data to uncover campaign insights/reporting to storytell and effectively position campaign performance
- Create paid social media campaigns for brand partners, and optimize campaign spend / find opportunities for campaign efficiency to improve return on ad spend
- Manage campaigns at a variety of budget levels and make informed recommendations on budget allocations both internally and to clients
- Handle regular/ad hoc reporting pulls for paid and organic content across various teams, as well as assisting with comprehensive wrap reports as needed
- Collaborate with teams and communicate impactful insights and analysis, performance, and recommendations on a regular cadence to business partners
- Manage qualitative and quantitative research projects on an ad hoc basis
- Visualize findings legibly using charts, tables, and infographics, and provide actionable insights based on concrete data
- Comprehensive social monitoring to maintain a pulse on sentiment across multiple social channels
- Social listening tool setup including keywords, query parameters, and dashboards
Our take
ATTN: is a media company that creates short-form news content for social media, designed to engage Millenials and Gen-Z. It stands out by covering topics often overlooked or underexplored by traditional news outlets, such as drug policies, feminism, and income inequality.
While platforms like Vox Media and BuzzFeed mix entertainment with news, ATTN: has carved out a unique space focused on important issues and presenting them in an easily digestible format. With a blend of humor and pop culture references, ATTN: connects with young audiences, earning over 18M followers.
ATTN: has reached major milestones that position it for continued success. Its partnership with Instagram, which is typically reluctant to compensate publishers, is a breakthrough that will help drive impactful content. Additionally, the 2022 acquisition by Candle Media sets the stage for even greater growth, with strategic plans to expand ATTN:'s reach across multiple platforms while staying true to its core mission.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-9% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Sep 2018
$15m
SERIES C
Feb 2016
$18m
SERIES B
Total funding: $37.1m
Company benefits
- Parental Leave: Generous paid leave for new moms and dads
- Health Insurance: Comprehensive health insurance for employees and their families
- 401k Plan: Retirement plan (401k)
- Unlimited PTO: Paid time off (vacation, sick, and public holidays)
Company HQ
Miracle Mile, Los Angeles, CA
Leadership
Matthew Segal
(Co-Founder)Studied at Kenyon College before co-founding OurTime.org. They spent 3 years there before co-founding ATTN: in 2014.
Jarrett Moreno
(Co-Founder)Studied at Kenyon College before co-founding OurTime.org alongside Matthew. They have been a Board Member at NORML since 2017.
Salary benchmarks
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