Paid-Social Manager, Personio
Offers pre-IPO equity
2-3 days a week in office
Intelligent HR platform for SMEs
Posted today
Intelligent HR platform for SMEs
1001+ employees
Posted today
Offers pre-IPO equity
2-3 days a week in office
1001+ employees
Company mission
Personio is an intelligent HR platform that helps organizations unlock the power of people
Role
Who you are
- Creativity & Storytelling: A knack for crafting visually striking and emotionally resonant content that connects with audiences. Bonus if you have personal experience as a direct creator/presenter
- Paid-Social expert: Hands-on experience with LinkedIn, Facebook, Instagram, and TikTok paid ad formats and strategies
- Content Production: Proficiency with design and video editing tools such as Adobe Creative Suite, Canva, or similar
- Copywriting: Strong ability to write concise, engaging copy tailored for B2B audiences
- Performance-Driven: Comfortable interpreting data and applying insights to refine and improve creative assets
- Organization: Skilled at managing multiple projects in a fast-paced environment
- 3-5 years of experience in paid-social advertising, content creation and Digital Marketing
- A strong portfolio of work showcasing successful ad campaigns and creative projects, especially for social media
- Demonstration of strong ROI and business impact from campaigns you’ve directly led or contributed to
- Familiarity with the B2B space, HR tech, or SaaS is a plus but not required
What the job involves
- As a Paid-Social Manager, you'll craft compelling ad campaigns by blending storytelling, design, and platform expertise
- Focused on B2B audiences, you'll develop creative scripts, visuals, and content optimized for performance across LinkedIn, Meta, YouTube and TikTok
- This hands-on role is perfect for someone who excels at the crossroads of digital strategy, content creation, and performance marketing
- Write and develop engaging scripts, ad copy, and creative concepts tailored for paid-social platforms
- Design (directly and with our design team) plus produce visually compelling ad creatives, including graphics, animations, and short-form video content
- Experiment with new storytelling techniques to capture attention and drive conversions
- Collaborate with the performance marketing team to ideate and execute campaigns optimized for key social platforms
- Stay updated on platform-specific best practices, trends, and algorithm changes to deliver cutting-edge ad experiences
- Work with our Regional Marketing teams to ensure our campaigns are reaching our ICP and are truly localised for each market
- Monitor campaign performance and analyze key metrics to inform iterative improvements in creative assets & campaign evolution.
- Conduct A/B testing to refine ad elements like visuals, headlines, and CTAs for maximum impact
- Use feedback and data insights to continuously evolve creative strategies and ensure they align with brand objectives
Salary benchmarks
Our take
Personio was set up to automate and simplify HR tasks with a single software. This means reducing admin and accelerating efficiency with data and processes seamlessly integrating with each other.
What sets Personio apart from its competitors is the fact that its solution covers all the core HR processes that are key to every company’s success and can be performed in one place. This gives HR professionals the time and energy to focus on more strategic topics like talent development and employer branding. Personio has over 15,000 customers, among which are 1.5 million employees using its software.
With substantial funding from multiple investors, Personio is focused on growing the tools it offers as well as expanding into what they describe as “people workflow automation". With 1.7 million small and medium-sized businesses still stuck in the spreadsheet era, Personio will deliver even more value to businesses in years to come.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
21% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Jun 2022
$200m
Series E
Oct 2021
$270m
Series E
Total funding: $724.2m
Company benefits
- Competitive compensation package that includes salary, benefits, and pre-IPO equity
- We love to celebrate our success and spend time together at Personio with regular company and team events like local summer sessions and local year-end celebrations.
- Choose between multiple sustainable transportation options, like a subsidised bike lease or monthly transit ticket
- Invest in your retirement via the Personio Pension Scheme, including a Personio contribution
- 1 Impact Day you can use to have an impact on the environment and society – one for an individual project of your choice and one for a company-wide initiative
- We follow an office-led, remote friendly working model, including opportunities to work from home and international locations. Many of our teams have designated days for gathering in the office to enhance collaboration and foster a sense of community.
- Receive generous family leave, child support, mental health support, and sabbatical opportunities
Company values
- Exceed Customer Expectations - We anticipate, prioritize, and solve for the needs of our customers
- Deliver Exceptional Results - We dream big and move with urgency to make great things happen
- Elevate One Another - We work together as trusted partners to amplify our collective impact
- Care to Challenge - We care personally and challenge directly to unlock our full potential
- Ignite Positive Momentum - We embrace the challenge with a positive mindset and celebrate our wins together
Company HQ
Old Town, Munich, BY
Articles
Leadership
Hanno Renner
(Co-Founder & CEO)Also co-founded Feedbackme in 2015 and is a member of the "Advisory Board of the Young Digital Economy".
Jonas Rieke
(Co-Founder & COO)Maria Angelidou-Smith
(Chief Product & Technology Officer)Named to Business Insider’s 100 People Transforming Business in 2020.
Lenke Taylor
(Chief People Officer)Leading people-centered vision and teams to build global companies.
Philip Lacor
(Chief Revenue Officer)About I am passionate about building B2B SaaS companies and driving hyper growth.
Birgit Haderer
(Chief Financial Officer)20+ years of experience in developing and executing strategies in various industries in both Germany and the USA, with a strong technology focus.
Naman Khan
(Chief Marketing Officer)Data driven, user focused and able to grow product categories across both product lead & sales lead GTM models.
People progressing
Alexander began his journey with us as a student intern in 2020. His progression from Sales Development Representative (SDR) to Account Executive highlights how you could grow at Personio.
Head of Payroll Sales at Personio, Europe's leading all-in-one HR software platform for small and medium-sized organizations.
Diversity, Equity & Inclusion at Personio
- Our Count Me In DEI survey is designed to measure our progress towards our DEI goals and identify gaps and improvement areas to inform our planning of future initiatives.
- Our Diversity Committee ensures all communities have an equal voice in everything we do and includes representation from our six Employee Resource Groups (ERGs). We build inclusion through monthly educational sessions, empowerment programs, and celebrations that promote awareness and allyship.
- Supporting and uplifting women in tech is one of the most impactful ways to drive positive change. Building on our 2023 initiatives, we have continued these efforts and introduced additional programs, maintaining our commitment to long-term progress as we move through 2024 and beyond.
- To find out more about Personio’s commitment to diversity and inclusion to ensure we are a company where everyone can embrace their uniqueness, visit our page https://www.personio.com/about-personio/diversity/
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