Marketing Manager, NEC Software Solutions
Specialist software and outsourcing services
Be an early applicant
Specialist software and outsourcing services
1001+ employees
Be an early applicant
1001+ employees
Company mission
Building software and services that help keep people safer, healthier and better connected worldwide.
Role
Who you are
- Have the ability to ‘hit the ground running’
- Public Sector Marketing experience – in particular Health and Justice and/or Technology
- Demonstrable expereince as a senior marketing manager
- Be flexible and adaptable to change - worked in a fast paced environment
- Experience of B2B lead generation techniques
- Demonstrates success, at improving ROI
- Self-starter – ability to take ownership
- Able to manage stakeholders at all levels
- Excellent communicator
What the job involves
- Support the NEC Digital Studio business and the wider NEC SWS brand in customer acquisition and retention including within Health and Public Sector Digital Transformation
- Create and develop customer acquisition programmes with a focus on User Centred Design and Digital Transformation across public sector organisations – including Health, Justice and Central Government
- Communicate with target audiences and build and develop clear understanding and recognition UCD capacity and training
- Implement with marketing campaigns including advertising, direct marketing, digital and media relations to drive new business and client retention for NEC
- Work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts to promote NEC Digital, including training, service design and user centred research
- Write and proofread marketing copy
- Produce creative content, including videos and blog posts
- Oversee content creation for NEC Digital UCD and training focussed social media channels
- Organise and attend events such as conferences, seminars, receptions, and exhibitions
- Arrange the effective distribution of marketing materials
- Conduct market research, for example using customer questionnaires and focus groups
- Develop relationships with key stakeholders, both internal and external
- And with support, you'll need to:
- Support the development and implementation of a communications strategy for wider NECSWS with a particular focus on Health and Justice activities
- Manage stakeholders' expectations
- Track marketing performance and return on investment and prepare monthly reports for management
- Monitor and report on competitor activity
- Lead external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online activities
- Please note this is a 12 Month FTC
Our take
NEC Software Solutions (formerly Northgate Public Services) is but one branch under the NEC Corporation umbrella. Since its acquisition by NEC Group in 2018 the company has seen substantial growth with NEC's support.
The company’s customer base is rooted in national governments and international health bodies, spanning across police forces, emergency services, local authorities, and housing providers. The company has made numerous strategic partnerships and acquired Vantage Health which has enabled it to better serve communities.
The company is facing challenges as it was ordered by the Competitions and Markets Authority to sell parts of a recent acquisition of Capita Secure Solutions, a software provider for emergency services. This was because the deal meant that ICSS and Duties Software provided by Capita would cost more for publically funded services under NEC. Regardless, NEC Software Solutions’ proven history of success at a global scale and recent start-up investments and partnerships have it well set to remain a leading provider of public sector software and services.
Freddie
Company Specialist at Welcome to the Jungle
Insights
8% employee growth in 12 months
Company
Company benefits
- Private Medical Healthcare
- Pension Scheme
- Life Assurance
- 25 Days Holiday
- Wellness
- Retail & Lifestyle Discounts
- Flexible Working
- Continued Learning
- CycleScheme
Company HQ
Hemel Hempstead Industrial Estate, London, UK
Leadership
Tina Whitley
(CEO, not founder)Former Executive Director (Government and Housing) for Northgate Public Services. Previous Managing Director (Education and Libraries Software) at Capita Children's Services, and Operations Director EMEA at Convergys.
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