Senior Product Marketing Manager, Alteryx

• This role requires both technical fluency and a knack for crafting messaging that resonates with IT stakeholders
• 5–8+ years of product marketing for B2B technology, focusing on data management, cloud platforms, or enterprise infrastructure
• Experience with cloud data platforms like Snowflake, Databricks, and BigQuery, and how they are used in enterprise analytics ecosystems
• Technical knowledge in areas such as data governance, security, integration, and data architecture
• Demonstrated ability to market to IT stakeholders by addressing their specific priorities and decision-making processes
• Strong collaboration skills with a history of successful partnerships across teams like Product, Sales, and Solutions Engineering
• Exceptional communication skills to effectively convey technical ideas to varied audiences
• Ability to create sales enablement assets that resonate with technical buyers and reinforce product credibility
• Experience working in or alongside data-driven organizations with cloud, hybrid, and on-prem architectures
• Demonstrated ability to conceptualize and execute GTM strategies for technical solutions

Desirable

• Alteryx is seeking a Senior Product Marketing Manager (PMM) to lead the messaging and go-to-market efforts for Alteryx One’s enterprise-grade data and information management capabilities
• This role is a unique opportunity for a strategic thinker who understands the nuances of enterprise data architecture, cloud platforms, and modern IT standards
• You’ll work at the intersection of Product, Sales, Solutions Engineering, and Marketing to effectively communicate the value of Alteryx One’s strengths in data governance, security, and platform integrations
• This role requires both technical fluency and a knack for crafting messaging that resonates with IT stakeholders
• Messaging. Develop compelling, differentiated messaging that articulates the strengths of Alteryx One platform in the areas of data management, data governance, and platform integrations
• Communication. Translate complex technical features into straightforward value propositions that appeal to IT audiences, emphasizing business impact
• Go-to-Market Leadership. Design and execute effective launch and campaign strategies for cloud-based and hybrid solutions by collaborating with cross-functional teams
• Sales Enablement. Create tools and enablement that equip sales teams to confidently address the needs of technical buyers, shorten sales cycles, and enhance win rates
• Persona Insights. Act as the subject matter expert on IT personas, using these insights to shape marketing strategies and inform product development priorities
• Launch Excellence. Drive strategic launch initiatives and lead release readiness for enhancements related to data security, scalability, and integrations
• Customer Insights. Partner with Solutions Engineering to understand customer challenges and reflect these insights across all communications and strategies
• Product Collaboration. Influence the product roadmap by working closely with Product Management, sharing market trends, customer feedback, and emerging needs
• Content Development. Produce high-quality materials that support various initiatives, including field enablement, demand generation, and analyst relations