Senior Product Marketing Manager, Safebase

• 4+ years in product marketing for a b2b SaaS product
• Proficiency in B2B product marketing best practices
• Experience in analytical reporting tools
• Experience finding new areas of product-market fit and launching them
• Strong analytical abilities to develop insights by combining sales and marketing data with data from other sources
• Experience in building, launching, and iterating new products and features
• Strong communication skills - this role is very cross functional and will have significant customer interaction
• A bias for action and are comfortable with uncertainty

Desirable

• Own the successful launches of new products and features across sales, customer experience, product, and operations. Lead creation of positioning, messaging, and content for our products in partnership with cross-functional partners and execute on new product launches
• Create marketing content that reaches our audience to drive product demand via diversified marketing channels including web, email, social plus partner marketing channels. As the expert on the buyer, your input will help the growth marketing team drive leads and funnel growth
• Develop a deep understanding of our target audiences, including their buyer personas and buying centers, key use cases, and needs
• Become an expert in the needs and aspirations of our business users: content creators, campaign managers, translators, merchandisers, customer support reps, etc