Sales Development Representative, fullstory
EMEA
£41-60k
OTE
£40k
BASE
More information about location
1 day a week in office
Behavioural data platform
Open for applications
Behavioural data platform
501-1000 employees
Open for applications
£41-60k
OTE
£40k
BASE
More information about location
1 day a week in office
501-1000 employees
Company mission
To make every business more customer centric through true behavioural insights.
Role
Who you are
- If you’re organized, commercially curious, and motivated by turning structured activity into meaningful pipeline impact, we’d love to hear from you
- 1+ year experience in a Sales Development or similar quota-carrying role within SaaS, or relevant transferable experience in a target-driven, client-facing environment
- Proven success in a KPI-driven environment, with consistent delivery against activity, meeting, and pipeline targets
- Experience executing structured outbound prospecting and engaging mid-level to senior decision-makers
- Strong organizational skills with the ability to manage territory priorities, inbound SLAs, and outbound strategy simultaneously
- Clear, confident communicator who can ask thoughtful questions, handle objections, and translate complex concepts into meaningful conversations
What the job involves
- As a Sales Development Representative, you will be responsible for generating qualified pipeline through a strategic mix of outbound prospecting and timely follow-up on marketing-generated inbound leads
- You’ll take ownership of a defined territory, building structured outbound plans across target accounts while ensuring high-quality engagement with prospects who have shown interest through marketing channels
- This is a highly input-driven role. Success comes from consistent daily execution, from calls and personalized emails to finding creative ways to engage our prospects, account mapping, and disciplined speed-to-lead follow-up
- You’ll manage clear KPIs across both outbound activity and inbound conversion, focusing on turning engagement into qualified opportunities
- You will collaborate closely with Account Executives to align on target accounts, share account insights, and build coordinated outreach strategies across buying groups
- By combining proactive prospecting with thoughtful inbound qualification, you’ll play a key role in creating scalable, repeatable pipeline growth
- Execute structured outbound prospecting across your target account list using phone, email, LinkedIn, and other creative engagement channels
- Research accounts and map buying groups to identify the right personas and personalize outreach effectively
- Follow up with marketing-generated inbound leads within defined SLAs, qualifying interest and uncovering pain
- Collaborate with Account Executives to align on territory strategy, share insights from prospect conversations, and refine account plans
- Track activity, pipeline contribution, and conversion metrics, continuously optimizing your approach based on performance data
- Use our sales and AI-enabled tools (Outreach, Nooks, Gemini, Salesforce, 6sense) to prioritize accounts, personalize outreach, and maintain accurate CRM hygiene
- The impact you will have in 6 months:
- Fully ramped and consistently delivering against activity, meeting, and pipeline targets across both outbound prospecting and inbound conversion
- Operating with clear ownership of your territory and running structured outbound plays, aligning closely with your Account Executive, and contributing meaningful, qualified pipeline to the business
- The impact you will have in 12 months:
- Recognized as a high-performing SDR, consistently generating qualified pipeline and operating with confidence across both outbound prospecting and inbound engagement
- Contributing to the broader SDR team by sharing best practices, refining outbound plays, and supporting a culture of accountability and continuous improvement
Salary benchmarks
Our take
Behavioural analytics involves gathering and scrutinising data from the actions of users on digital platforms. This data then supports businesses with insights into users' interactions, to sequentially make informed decisions about the future development of their digital products.
Fullstory is a behavioural data solution, enabling businesses to better understand customer sentiments and behaviours across web and mobile platforms. Its comprehensive platform is ready-made for data, product and engineering teams, with one stand-out feature being that it supplies AI-ready behavioural data directly synced to a company's preferred destination.
The company has been recognised in the Deloitte Technology Fast 500 for five consecutive years, underscoring its significant impact in its space. Moving forward, Fullstory is looking to continue innovating its analytics stack and to deliver its global customers the understanding they need to drive business gains.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 7 rounds)
Aug 2022
$25m
LATE VC
Aug 2021
$103m
SERIES D
Total funding: $195.2m
Company benefits
- Remote-first work environment and flexible paid time off, plus annual company-wide closure
- Sponsored benefit packages for US-based Fullstorians, and supplemental coverage options for international Fullstorians
- Professional development opportunities through training programs, career coaching sessions and an annual learning subsidy
- Monthly productivity stipend and reimbursement for remote colleagues for their initial home office set up
- Team events, Employee Resource Group events, Listening & Alignment weeks, and team off-sites
- Paid parental leave
- Global fertility and family building benefit that encompasses all journeys to growing your family
- Bereavement leave
- Miscarriage/pregnancy loss leave
Company HQ
Brookwood Hills, Atlanta, GA
Leadership
Scott Voigt
(Co-Founder & CEO)Also Founded Monetology and Homebase.io, and worked as COO for Innuvo (acquired by Google).
Joel Webber
(Co-Founder)Prior work includes being an Engineer for Google, AppForge and Holistic Design. Also Co-founded Innuvo.
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