Senior Content Marketing Manager, Yottaa
$80-109.3k
More information about location
Cloud platform for eCommerce acceleration
Be an early applicant
Cloud platform for eCommerce acceleration
21-100 employees
Be an early applicant
$80-109.3k
More information about location
21-100 employees
Company mission
To help eCommerce brands improve shopper experience and increase conversions through websites that load fast and offer engaging functionality.
Role
Who you are
- 5+ years of experience in B2B content marketing, preferably in SaaS, eCommerce, or web performance
- Proven ability to simplify technical concepts and tell compelling stories that resonate with business and technical buyers
- Strong writing portfolio that includes long- and short-form content across a variety of mediums
- Experience growing and engaging an online audience through social and community channels
- Familiarity with AI-powered writing tools—and a clear understanding of where they help vs. hinder quality
- Collaborative mindset and strong project management skills; able to prioritize multiple initiatives
- Understanding of SEO, content performance metrics, and how to tailor content to different buyer stages
- HubSpot experience is preferred
- Video production & editing experience is preferred
- Bachelor’s degree or equivalent work experience
What the job involves
- Yottaa is seeking a Senior Content Marketing Manager who will own and execute Yottaa’s content strategy to drive awareness, engagement, and community building across our key audiences
- You will craft compelling narratives across multiple formats, from snackable social posts to in-depth research reports—all while translating technical concepts into engaging, value-driven content
- This is a high-impact role for a strategic content creator who can blend creativity with performance and bring our brand voice to life across every channel
- Content Strategy & Creation:
- Develop and execute Yottaa’s content calendar aligned with company goals and product launches
- Write and manage both short-form (blogs, social, video scripts, newsletters) and long-form content (eBooks, whitepapers, webinars, research reports)
- Ensure all content reflects a consistent tone, voice, and brand narrative tailored to our target personas
- Channel Ownership:
- Lead content efforts across organic social media, owned media properties, and community channels
- Collaborate with Product Marketing, Customer Success, and Sales to support campaign content, enablement assets, and customer stories
- Manage and improve audience nurture emails and newsletters
- Campaign Support & Optimization:
- Work closely with the demand generation team to align content with integrated marketing campaigns
- Repurpose core content assets across formats to maximize distribution and ROI
- Support SEO and website projects with clear, conversion-driven copy
- Project & Process Management:
- Oversee the editorial process from concept through execution (ideation, writing, review, publishing)
- Manage external writers, agencies, and internal stakeholders to deliver content on time and on brand
- Identify ways to increase efficiency and scalability of content production, including smart use of AI tools
Our take
Leading cloud platform, Yottaa, enables brands to optimize the performance and conversion improvement of brands’ websites by accelerating and securing their eCommerce site, empowering them to deliver superior customer experiences. By providing online brands with a comprehensive analysis of all services and technologies on their site, brands gain deeper visibility and control and have the ability to improve overall site performance by up to 60% and online page conversion by up to 20%.
Yottaa has helped accelerate and optimize the loading of 3rd party eCommerce technologies, high-resolution images, and other website elements to a range of leading brands, such as Hallmark, JoAnne Fabrics, Samsonite, Lands’ End, Lenovo, and more. The company has invested in the development of new products, such as BRAND CTRL, Cache experience and a dynamic, searchable web version of its technology index, while still remaining dedicated to optimizing its flagship services.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-3% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Jul 2013
$16m
SERIES C
May 2012
$9m
SERIES B
Total funding: $29m
Company HQ
Piety Corner Historic District, Waltham, MA
Leadership
Robert Buffone
(CTO)Former Chief Architect at Nexaweb Technologies. Previously worked at Trakus as a Senior Applications Architect and Principal Software Engineer.
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