Campaign Delivery Manager, Persado
$75-90k
Digital marketing automation
Open for applications
Digital marketing automation
201-500 employees
Open for applications
$75-90k
201-500 employees
Company mission
To drive better societal outcomes by applying the power of AI and machine learning to an organization’s choice of words.
Role
Who you are
- 1-3 years of professional work experience, with at least 1 year in a client-facing environment (ideally with large Enterprise-level clients)
- Bachelor degree in Management or relevant field
- Experience with supporting digital marketing campaigns such as Email, Web, Google Adwords, Facebook Ads or other paid media campaigns
- Basic understanding of project management methodologies with solid process-oriented thinking and problem-solving capability
- An analytical mindset and comfort with data and basic business math to support results processing, as well as value and impact reporting. Able to navigate simple calculations and pivot tables in Excel and/or Google Sheets
- Love paying special attention to detail and timelines while displaying abilities to juggle multiple tasks and priorities
- Experience in managing technical implementations and running a/b or muti-variant testing within digital marketing platforms will be considered a plus
What the job involves
- As a Campaign Delivery Manager, you will be responsible for partnering with internal teams, 3rd parties and Customers for managing the planning and implementation of Persado's digital marketing campaigns in accounts throughout the world
- You will collaborate daily to drive campaign consumption and performance uplift, deliver operational excellence, and bring exceptional experience to all stakeholders
- Help drive value realization through the day-to-day campaign execution of Persado Enterprise customer
- Be the primary contract - internally and externally - for all Customers’ operational requests, and specifically be dealing with:
- Customer communication and collaboration on operational tasks
- Defining relevant specifications and requirements, involving all departments and/or 3rd parties needed
- Ensuring technical feasibility, resource availability, as well as on-time and on-budget delivery
- Coordinating internal requests in our project management platform
- Creating and monitoring timelines and trackers
- Setting client expectations and prioritize campaigns execution, as per the available capacity of the Operations team
- Managing performance reporting (pulling or requesting data, processing it with internal teams, delivering summaries)
- Escalating customer and execution-related issues as needed
- Agile project management methodologies (e.g. Kanban) and/or platforms (ex: Wrike, Asana, Basecamp, Trello)
- Platform analytics (ex: Google Analytics, Adobe Analytics, Bluecore, etc.)
- Serve as a coordinator in managing Operations teams Kanban boards
- Participate in department projects to define and document processes
- Work continuously for increasing internal efficiency, for improving cross-departmental collaboration and for reducing overhead
- Escalate customer and execution related issues to Account team as needed
Our take
When a bank tries to persuade you to take out a new credit card, the marketing messages can be phrased an infinite of ways. The problem is that they have a limited amount of characters to convey their message.
Persado is an AI platform that lets businesses automate the way they generate digital marketing messages. It unlocks the value of the right words at every customer interaction, helping businesses to persuade its customers to perform an action. It has added generative AI features to its product line, allowing companies to generate precisely targeted copy in UI elements (for instance, the header of a eCommerce shopping cart page) to customers in real time.
Best Buy, Citi, Verizon Wireless and Neiman Marcus are just some of Persado's clients. However, their technology can be used beyond the corporate world. Persado works with public sector agencies which can use its tools to boost stakeholder engagement.
Steph
Company Specialist at Welcome to the Jungle
Insights
-28% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
May 2016
$30m
SERIES C
Jan 2015
$21m
SERIES B
Total funding: $66m
Company benefits
- Persado’s hybrid working model empowers both remote and in-office work equitably!
- Competitive and equitable compensation
- Generous benefits packages globally
- 401k matching (USA); Pension Scheme (Certain EU locations) to prepare for your future
- We encourage professional growth through our dedicated enablement and training teams, as well as on demand tools and resources
- $1250 Employee Enrichment Fund to pursue a passion or upgrade your home office!
- Structured onboarding program to ensure a confident start and long-term success for new hires!
- Strong emphasis on career development and mobility, continuous feedback loops and performance management
- Flexible time off to support work-life harmony (including Summer Fridays)
- #PersadoCares! 2 paid Volunteer days per year and $100 charitable donation match
- Robust Diversity, Inclusion and Belonging initiatives; culture month celebrations, monthly diverse speaker series, commitment to bias-free recruitment, ERGs (#culture, #mindsmatter, #parents, #women, #green, #pride and growing)!
- Recognition, Rewards and Ideas to Action programs to recognize the contributions and impact of Persadoans across the globe!
Company HQ
NoMad, New York, NY
Leadership
Alex Vratskides
(CEO)After studying at Columbia University, Alex founded Upstream in 2000, where he has worked for over 20 years and currently serves as a Board Director. In December 2012, he co-founded Persado, working as CEO since.
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